VII.8. Resolution Approving the 2017 Goals and Strategic Plan; Mornson (CR 2017...
February 7, 2017 Council Report 2017-021
Resolution Approving the 2017 Goals and Strategic Plan
Proposed Action
Staff recommends adoption of the following motion: Move to adopt Resolution 2017-021,
Affirming the City of Hopkins Mission Statement and Adopting the 2017 Goals and Strategic
Plan for the City of Hopkins.
Adoption of this motion will publicly state the goals and strategic plan for the years 2017.
Overview
On a regular basis, it is critical to create and assess the goals and the objectives of the community.
The goals and the strategic plan contained herein, publicly state those items that the Council
wishes to accomplish above and beyond the normal operations and everyday services that are
provided by the City of Hopkins.
The City Council held a meeting on January 13, 2017 to revise the 2016 goals and create these
new goals and strategic plan.
Staff recommends approval of Resolution 2017-021, which adopts the goals and strategic plan for
2017.
Primary Issues to Consider
How were the 2017 Goals and Acton Plan arrived at?
The City Council, and City staff, discussed various issues affecting the City of Hopkins.
They held an all-day goal setting meeting on January 13, 2017 at the Oak Ridge Country
Club.
Supporting Information
Resolution 2017-008
Summary of Goals
2017 Goals & Strategic Plan
PowerPoint Presentation
Michael J. Mornson
City Manager
CITY OF HOPKINS
Hennepin County, Minnesota
RESOLUTION 2017-008
AFFIRMING THE CITY OF HOPKINS MISSION STATEMENT AND ADOPTING
THE 2017 GOALS AND STRATEGIC PLAN FOR THE CITY OF HOPKINS
WHEREAS, the Hopkins City Council believes it necessary for an effective local
government to clearly establish its overall mission and to prescribe the goals and objectives
necessary to accomplish that mission; and
WHEREAS, the Hopkins City Council has reviewed and will be following mission;
• Inspire
• Educate
• Involve
• Communicate
WHEREAS, the Hopkins City Council has previously adopted the following goals:
• Goal I: Preserve the Home Town Feel of Hopkins
• Goal II: Urban Design – Do It Right
• Goal III: Take It To Them
WHEREAS, the Hopkins City Council has identified certain goals, objectives and action
steps for the year 2017.
NOW, THEREFORE, BE IT RESOLVED, that the City Council of the City of Hopkins does
hereby adopt mission statement and formally adopt the listed goals, and that the City Council,
City Manager and staff are hereby committed to the accomplishment of these goals and its action
plan:
Adopted by the City Council of the City of Hopkins this 7th day of February, 2017.
By
Molly Cummings, Mayor
ATTEST:
Amy Domeier, City Clerk
Inspire. Educate. Involve. Communicate.
All people feel safe and
respected, and diversity
is celebrated.
Business growth is
supported and a
vibrant downtown is
maintained.
People enjoy exceptional
government services,
neighborhoods and
outstanding schools.
Support a vibrant business
community
Promote and enhance city
events
Provide accessible, friendly
and efficient city services
Embrace and strengthen
partnerships
Improve walking and biking
infrastructure in the city
Practice environmental
responsibility
Support a range of housing
options
Support transit-oriented
development
Involve diverse
populations
Engage the rental
community of
Hopkins
Inspire community
and citizen
engagement
Take It
To Them
Urban Design:
Do It Right
Preserve the Home
Town Feel of Hopkins
Creating a spirit of community where...
MISSION
City of
ST
R
A
T
E
G
I
E
S
2017
VISION
GOALS
GOAL SETTING 2017
»Implement the sidewalk and
trail master plan and partner
with other agencies to improve
and update paths, trails and
crossings in the community,
supporting “Complete Streets”
initiatives
»Explore local transportation
opportunities
»Develop a schedule for rezoning
properties to the mixed-use
zoning classification and begin
implementation
»Partner with Hennepin County
and SWLRT cities to maximize
benefit and minimize disruption
during construction
»Work with Minnetonka and
Hennepin County to implement
the vision for the Shady Oak
LRT Station
»Work with all stakeholders
to implement and build on
recommendations of the Blake
Road Corridor plans
»Continue to explore and
promote sustainability initiatives
in our community
»Refine Mainstreet design and
façade improvement program,
and secure ongoing funding
»Explore ways to strengthen the
edges of downtown
»Ensure the Comprehensive Plan
reflects action steps
»Explore ways to enhance the
Mainstreet experience
»Strengthen image of arts
community
»Promote shopping local
»Promote business assistance
programs
»Develop wayfinding plan for
community
»Work with “Think Hopkins”
on business recruitment
efforts
»Promote city events large
and small (Raspberry
Festival, Mainstreet Days,
Old Fashioned Holiday,
Summerfest, etc.) and have
a city booth at events when
possible
»Improve service delivery
through e-commerce
»Promote interactive park,
trails, and facilities directory
on website
»Support History Center
transition to Mainstreet
»Grow partnerships with:
»Joint Recreation with
Minnetonka
»Hennepin County
»Hopkins School District
»Watershed Districts
»Met Council
»Three Rivers Park District
»Surrounding cities
»Faith and community-based
organizations
»Business community
»Promote cultural
celebrations
»Explore methods to
involve Multicultural
Advisory Committee in
community building
»Continue to seek out
diversity on boards and
commissions
»Intentionally engage rental
communities
»Encourage volunteerism
and expand volunteer
opportunities
»Conduct community
meetings at alternative
locations
»Educate the community
in the area of emergency
preparedness
»Identify opportunities
to partner with youth,
schools, businesses and
faith-based organizations
»Promote opportunities
to raise awareness and
understanding of race,
equity and diversity
»Creatively engage and
market the community
using technology and
unique platforms
GOAL SETTING 2017
GOALS: ACTION STEPS
Preserve the Home
Town Feel of Hopkins
Urban Design:
Do It Right
Take It
To Them
2017 Goals & Strategic Plan
Inspire. Educate. Involve. Communicate.
Front Row: Ari Lenz, Katy Campbell, Christine Harkess, Kristi Halverson, Dale Specken Back Row: Steve Stadler, Brent Johnson, Mike Mornson, Molly Cummings, Dave Johnson, Kersten Elverum, Jason Gadd, Aaron Kuznia
City of Hopkins 2017 Goals and Strategic Plan
Goal I: Preserve the Home-Town Feel of Hopkins Background: A home-town feel is a major part of the identity of Hopkins. Surveys have demonstrated that it is also one of the primary reasons people like living in Hopkins. Efforts in the future need to capitalize on and enhance this important city asset. Strateg y – Support a Vibrant Business Community 1. Strengthen image of arts community 2. Promote shopping local 3. Promote business assistance programs 4. Develop wayfinding plan for community 5. Work on “Think Hopkins” on business recruitment efforts Strategy - Promote and Enhance City Events 1. Promote city events large and small such as: a. Raspberry Festival b. Mainstreet Days c. Old Fashioned Holiday d. Summerfest e. And have a city booth at events when possible Strateg y - Provide Accessible, Friendl y, and Efficient City Services 1. Explore improved service delivery through e-commerce 2. Develop interactive park, trails, and facilities directory on website Strategy - Embrace and Strengthen Partnerships 1. Joint recreation with Minnetonka
2. Hennepin County
3. Hopkins School District
4. Watershed Districts
5. Met Council
6. Three Rivers Park District
7. Surrounding Cities
8. Faith and community-based organizations
9. Business Community
Goal II: Urban Design - Do it Right Background: Hopkins has been recognized as a city that encourages smart urban design. This includes the ability to walk to stores and other amenities. Advancing these goals also improves the home town feel. Strategy – Improve Walking and Biking Infrastructure in the Cit y 1. Implement the sidewalk and trail master plan and partner with other agencies to improve and update paths, trails, and crossing in the community, supporting “Complete Streets” initiatives 2. Explore local transportation opportunities Strategy - Practice Environmental Responsibility Strategy - LRT Planning and Transit-Oriented Development
1. Develop a schedule for rezoning properties to the mixed-use zoning classification and begin implementation
2. Partner with Hennepin County and SWLRT cities to maximize benefit and minimize disruption during construction
3. Work with Minnetonka and Hennepin County to implement the vision for the Shady Oak LRT Station
4. Work with all stakeholders to implement and build on recommendations of the Blake Road Corridor Plans
5. Continue to explore and promote sustainability initiatives in our community
6. Refine Mainstreet Design and Façade Improvement Program and secure ongoing funding
7. Explore ways to strengthen the edges of downtown
8. Ensure the Comprehensive Plan reflects action steps
9. Explore ways to enhance the Mainstreet experience
Goal III: Take it to them Background: Hopkins has a reputation for strong citizen involvement and engagement. The City needs to build upon that strength by reaching out to deliver our messages and hear from our stakeholders. Strategy - Involve Diverse Populations 1. Promote cultural celebrations 2. Explore methods to involve Multicultural Advisory Committee in community building 3. Continue to seek out diversity on boards and commissions Strategy - Engage the Rental Communit y of Hopkins 1. Intentionally engage rental communities 2. Implement a program to provide city information to new renters Strategy - Inspire Community and Citizen Engagement 1. Encourage volunteerism and expand volunteer opportunities 2. Conduct community meetings at alternative locations 3. Educate the community in the area of emergency preparedness 4. Identify opportunities to partner with youth, schools, businesses, and faith-based organizations 5. Promote opportunities to raise awareness and understanding of race, equity, and diversity 6. Creatively engage and market the community using technology and unique platforms
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