VII.3. Agreement to Enter into a Micromobility Sharing Services with Bird Rides, Inc.; Imihy BeanApril 5, 2022 Council Report 2022-033
AGREEMENT TO ENTER INTO A MICROMOBILITY SHARING SERVICES WITH
BIRD RIDES, INC
Proposed Action.
Staff recommends that the Council approve the following motion: Motion to Enter into a
Micromobility Sharing Services License Agreement with Bird Rides, Inc for the 2022 Season.
Overview:
At the January 31, 2022, City Council meeting, the Council amended the City Code to allow for
the micromobility sharing operations such as bicycles, electric-assisted bicycles, and electric
scooters. Following this code amendment, the City released an RFP for a pilot program for
scooter and bicycle sharing which would run for one (1) season, April through November. At the
end of the season, the City may determine if the program was successful and if the contract
should be extended. If the City does not deem the program successful or did not find the
relationship with the vendor to be satisfactory, the program could either be ended or another RFP
could be issued in 2023. At any time during the contract with the selected vendor, the City may
choose to end the program for any reason.
The City received two responses to the RFP, and following a review by Staff from Public Works,
Planning, and Administration, Bird Rides, Inc, was selected as a consultant for the 2022 season.
The decision was made based on the depth of experience Bird has in providing scooter sharing
operations, and the likelihood that they will be in adjacent cities (Saint Louis Park, Golden
Valley, Minneapolis) in the 2022 season.
Staff has worked with Bird to begin establishing the program for the season, and Bird has agreed
to the following provisions:
• The payment of a $500 license fee, and flat fee of $5,625 to deploy 75 scooters for the
2022 season. The number of scooters may be increased pending City staff approval at no
additional cost to Bird. This was proposed as an alternative to Bird’s proposal of a $0.10
fee to be paid per trip.
• Any scooter left improperly, damaged, or otherwise inoperable must be removed within
24 hours of receiving notice by the City. If not removed, the vehicle will be impounded
by public works for a fee of $10 and a storage fee of $5 for each day it is stored at public
work.
• Scooters may not be parked on Mainstreet, except for at Clocktower Plaza, to avoid for
the parking of scooter directly in front of Mainstreet businesses.
• A ‘slow zone’ will be established along Mainstreet, which will automatically slow
scooters to 10 MPH.
(Continued, next page)
Supporting Information:
• Proposal from Bird for Micromobility Sharing Services
• Micromobility Sharing Services License Agreement
________________________________________
PeggySue Imihy Bean, AICP
Management Analyst
City of Hopkins, MN
Confidential and proprietary information exempt from the public right to inspection under Minn. Stat. § 13.37(b)
Tab I Cover Letter, Table of Contents, Introduction/Executive Summary
Table of Contents
Tab 1: Cover Letter & Executive Summary
Cover Letter
Executive Summary
Tab 2: Scope of Work
A. Vendor Description and Qualifications 01
B. Implementation and Operations Plan 05
C. Product Specifications, Maintenance, and Security Plans 08
D. Parking and Right of Way Management 13
E. User Experience 16
F. Marketing and Communications Plan 19
G. Funding and Pricing Plan 25
H. Technology and Data Plan 26
I. Consumer and Protection Plan 29
Appendices
Appendix 1: Proposed Service Area and Deployment Locations
Appendix 2: Implementation Plan
Appendix 3: Minimizing Vehicle Trips and Impacts on the Right of Way
Appendix 4: Vehicle Images
Appendix 5: Parking Infrastructure
Appendix 6: City Infrastructure
Appendix 7: Equality, Diversity and Inclusion Policy
Appendix 8: Certificate of Insurance
Confidential and proprietary information exempt from the public right to inspection under Minn. Stat. § 13.37(b)
Cover Letter
To Peggy Sue Imihy Bean, AICP:
On behalf of Bird Rides, Inc. I am pleased to present the enclosed proposal to the City of Hopkins. Bird is proud to bring
alternative transportation to all Minnesotans, serving a variety of markets across the state from Twin City suburbs like
St. Louis Park to cities like Grand Rapids. We are eager to partner with the City of Hopkins, too, because Hopkins’ 2040
Comprehensive Plan makes it evident we would have a thoughtful and enthusiastic partner who shares many of our
core values, including sustainability, accessibility, and innovation. We are excited for the opportunity to work together to
foster a vibrant, connected, healthy and sustainable community. As you will see throughout our response, we have the
knowledge, experience, financial capability and resources to operate the program successfully. We are confident Bird is
the best partner for Hopkins for the following reasons:
Supporting Hopkins’ 2040 Vision.As illustrated in Cultivate Hopkins,Hopkins is taking an immensely thoughtful and
forward-looking approach to urban development and its landscape is poised to evolve in the coming years with the
construction of three new light rail stops. Bird commends Hopkins for this approach and is well-positioned to evolve
alongside Hopkins.Bird’s unique operations model and proprietary technology enables us to take a nimble and flexible
approach to program implementation and growth. Furthermore, Bird will support Hopkins’ bring to life its vision with its
unparalleled data and insights sharing, as well as a revenue share of $0.10 per ride. The City can use these insights and
funds to help guide and finance their micromobility infrastructure.
Creating More Sustainable Communities.Bird is an industry leader that holds ourselves to the highest environmental
standards. We pledged to achieve carbon neutrality by 2025 and signed up to the UN's Business Ambition for 1.5 °C.
Furthermore, we are the industry’s only signatory of the UN Global Compact and work under the Net Zero Framework
created by the leading firm in global low-carbon energy strategies, Carbone 4. In addition to offsetting all greenhouse
gas emissions associated with our service, we invest in innovative sustainability projects, including engineering for a
circular economy and launching Bird Three—the world’s most eco-conscious scooter.
Our Commitment to Micromobility.Bird is the only micromobility operator that has never taken money from a
company focused on delivering cars and car ridership to the public. We have a laser focus on encouraging users to
choose non-car modes for every single trip they take. To that end, Bird has spent the last four years designing the
world’s best shareable e-scooters and e-bikes. We pride ourselves on focusing on relatively few modes of
transportation so that the ones we build are the very best in the industry.
Established Relationship with the Twin Cities Metropolitan Area.Minnesotans trust Bird to provide safe and reliable
micromobility programs tailored to each community’s goals, infrastructure, and rules. We would bring to Hopkins
learnings from these seven partnerships to quickly and seamlessly introduce Bird e-scooters to Hopkin’s residents.
Moreover, a partnership with Hopkins would benefit the entire Twin Cities Metropolitan area, advancing its connectivity
goals outlined in the 2040 Comprehensive Plan and encouraging adoption of alternative green transportation methods.
Operating in contiguous suburbs enables us to provide residents continuity of service. People who commute into the
city are used to Bird devices and see them in their towns, meaning when they use a Bird in Hopkins or Minneapolis, they
already know the rules and how the device works, increasing safety for all.
Increasing Access and Opportunity.More and more Hopkins residents are seeking alternative transportation from
automobiles that is affordable and environmentally-friendly. Bird provides an affordable and reliable transportation
alternative which supports equity and socio-economic advancement in every community. We will offer a $5 discount to
first-time riders to encourage adoption, and a range of discount pricing programs to ensure it continues to be affordable
for all. Additionally, our comprehensive language offerings also reflect the diversity of languages spoken in Hopkins, and
our prior experience working in the MSP metro area has given us valuable experience working with it Hmong
community.
Confidential and proprietary information exempt from the public right to inspection under Minn. Stat. § 13.37(b)
Innovative Parking Solutions.Bird was the first operator to create geofencing and preferred parking capabilities.
Specifically, we’re able to slow and completely stop vehicles based on geofenced areas. We can also proactively
minimize poor parking by not allowing scooters to be parked in certain areas of the community. Our dedicated account
manager and Hopkins-based Fleet Manager(s) will work closely with the City to customize a parking solution that
meets their needs, and promptly redress misparked scooters.
Unwavering Commitment to Safety.Rider safety informs every aspect of our operations, from our custom-designed
vehicles and geofencing capabilities to our industry-first helmet safety campaigns and community events. To date, Bird
has given away hundreds of free helmets to the Yonkers community, and we will continue to build on our prior safety
education efforts with the City through ongoing outreach. Our e-scooters have never been subject to the kinds of
recalls, mid-ride breakages and operating system hacks that have plagued other operators.
Bird is delighted to present our proposal to operate micromobility services in Hopkins and provide its residents a
sustainable alternative mode of transport. If Bird is awarded the contract to operate, we will work collaboratively with
the City and community partners to ensure a quick and smooth introduction of our fleet, satisfying the City’s planning
objectives and optimizing convenience, sustainability, and accessibility for users.
We hope you find the enclosed information helpful, and if you have any questions or require any additional details,
please contact me by phone at 617-758-9114 or email at amarshburn@bird.co.
Respectfully submitted,
Austin Marshburn
Head of City & University Partnerships
Confidential and proprietary information exempt from the public right to inspection under Minn. Stat. § 13.37(b)
Executive Summary
Why Bird Bird + Hopkins: Cultivating a connected and sustainable Hopkins
Program Designed for Hopkins
Comprehensive Plan
Building a Greener,
Sustainable Hopkins
Comprehensive
Operations and
Maintenance Plan
●Our service is tailored to help
Hopkins enact its 2040 vision of
building a more sustainable,
connected and adaptable city that
promotes multi-model
transportation.
●Bird’s dedicated Account Manager
will partner with Hopkins to ensure
the program is aligned with its
values and adds to everyone’s
quality of life.
●We’re ready to launch with 50
devices, with plans to scale up to
150 devices, dynamically adjusted
based on demand.
●We will provide an active and
joyful transportation alternative
for Hopkins residents so they can
increasingly rely less on cars.
●Driven by our mission, Bird aims
to enable a more liveable,
sustainable future by reducing
car trips, traffic, and carbon
emissions.
●Each vehicle’s Greenhouse Gas
offset is equivalent to planting
40 trees.
●Our team has gained valuable
first-hand, local knowledge
serving the Twin Cities
metropolitan area and will use
these learnings to inform our
operations across Hopkins.
●Local, on-the-ground staff
experienced in micromobility will
provide 24/7 operational support,
with dedicated staff managing user
compliance and rebalancing to
ensure safety and accessibility (see
page 2).
Connecting the Hopkins
Community
Fostering a Vibrant
Hopkins
Building a Resilient,
Future-Oriented Hopkins
●Bird provides alternative
transportation throughout
Minnesota, including in the Twin
Cities and suburbs like St. Louis
Park (page 7).
●We ensure access for all with a
range of discounted pricing
programs tailored to different rider
groups (page 25).
●Our customer service, and
education materials are available in
36 languages, including Spanish
and Somali, and Hmong (page 23).
●An Emory University study
estimates each scooter
generates up to $2,200 per rider
additional spending at local
business each year.
●Bird prioritizes local hiring
opportunities for our fleet
operations to support economic
and employment outcomes
(page 2).
●Bird is proud to be an Equal
Opportunity and Living Wage
employer (page 5).
●We will provide data and insights
from our analytics team to help
Hopkins achieve its 2040
Comprehensive plan (see page
26).
●Our adaptable proprietary
technology, like Bird AI and
geofencing,enable program
flexibility to evolve with Hopkins
(page 7).
●We will offer Hopkins a revenue
share to support their sustainable
growth and development plans as
outlined in Cultivate Hopkins (page
7).
Confidential and proprietary information exempt from the public right to inspection under Minn. Stat. § 13.37(b)
Tab 2 Scope of Work
A. Vendor Description and Qualifications
a. Describe your core values and company mission. Describe why you are interested in providing a bike and scooter
sharing service in Hopkins.
Bird believes in eco-friendly transportation for everyone. That’s why it is our mission to make cities more livable by
reducing car use, traffic, and carbon emissions by offering an active and joyful transportation alternative. We are eager
to partner with the City of Hopkins because the Hopkins 2040 Comprehensive Plan makes it evident we would have a
thoughtful and enthusiastic partner who shares many of our core values, including sustainability, accessibility, and
innovation. Hopkins’ forward-looking Cultivate Hopkins reflects an understanding of how embracing innovative new
technologies can help preserve and strengthen communities—a view Bird heartily agrees with. We believe Bird vehicles
are a natural complement to Hopkins’ ongoing urban development that prioritize flexible, multimodal transportation.
Furthermore, Bird is proud to bring alternative transportation to all Minnesotans, serving a variety of markets across the
state from Twin City suburbs like St. Louis Park to cities like Grand Rapids. Operating in inner-ring suburbs enables us to
provide residents continuity of service and facilitate the adoption of micromobility transport. People who commute into
the city or neighboring towns are used to Bird devices, meaning when they use a Bird in Hopkins, they already know the
rules and how the device works, increasing safety for all. Together, Bird, Hopkins, and the greater Twin Cities
Metropolitan area can work together to foster vibrant, connected, healthy and sustainable communities.
b. Describe your organization’s history and origins.
Bird is the pioneer of shared micromobility, having founded the industry in 2017. We were the first operator to deploy
shared e-scooters, introduce geofencing technology, offer free helmets to our riders, provide cities with real-time
Mobility Data Specification (MDS) data, custom-design our own vehicles, integrate e-scooters with public transport, and
the only operator to have engineered a fourth-generation vehicle—the new Bird Three. Many of our “firsts” have since
become standard practice and implemented by micromobility companies around the world.
Today, Bird remains at the forefront of the industry and is a trusted partner to 350+ cities worldwide. We manage
multimodal fleets ranging in size from 50 to 6,500, including e-scooters, e-bikes, and adaptive devices, under varying
regulations, permits, and reporting requirements. The strength of our service continues to rely on the unique ability of
our central and local teams to understand the individual goals of each market and tailor our service to meet them. From
New York to Rome, and everywhere in between, it is the combination of our global experience, industry-leading
technology, and investment in the communities we serve that sets us apart from other operators and enables us to
build successful micromobility programs that work for all.
c. Describe your relevant experience and expertise, including experience in developing, implementing, and/or
maintaining a program with similar scope and impact. List the cities in which you operate, the number of bikes and
size of area covered in each city, and how long the services have been in operation.
As mentioned above, Bird has experience developing, implementing, and/or maintaining programs in cities around the
world with ranging fleet sizes. We operate in several nearby cities with similar scope and impact to Hopkins, as noted in
the chart below. For a full list of the cities in which Bird currently operates, please see Appendix 5. Every program we
operate has dedicated leads from our Government Partnerships and Operations teams who coordinate closely with
local officials and community members to understand and serve the markets’ unique needs.
City No. of Vehicles Size of Area Length of Operation
Golden Valley 200 10.55 sq miles 9 months
Saint Louis Park 125 10.81 sq miles 9 months
Brooklyn Park 50 26.57 sq miles 7 months
Duluth 250 55.35 sq miles 5 months
Mankato 125 0.44 sq miles 5 months
Albert Lea 100 15.51 sq miles 9 months
1Confidential and proprietary information exempt from the public right to inspection under Minn. Stat. § 13.37(b)
Grand Rapids 100 8.04 sq miles 8 months
d. Describe the organizational structure of your company including number of employees globally and in the U.S.
Travis VanderZanden is President and CEO of Bird Rides, Inc. Please see our company-wide organizational structure
below. Bird’s operations are supported by 600 full-time employees globally, 445 of which are located in the U.S. In
addition, we have engaged in more than 900 successful local fleet management partnerships. Our Fleet Manager
program provides economic opportunity to independently owned businesses that are deeply invested in the
communities they serve. See page 4 for more details.
e. Describe the number of temporary, permanent, part-time, full-time, or seasonal employees you will have in
Hopkins, and/or within 25 miles of Hopkins, and their roles in the organizational structure. Describe if you will use
any subcontractors and what their role will be.
Our staffing plan for Hopkins takes into account our unmatched experience in the micromobility marketplace, the fleet
size we anticipate operating, the need to service all parts of the city and to deliver a reliable service/alternative to short
car trips, and the resources required to safely and efficiently deploy, rebalance, charge and maintain our proposed fleet
to the highest standards. Staff quantities and employment types include the following:
Team/Role(s)Responsibilities Employment
Type
No. of
Staff
Local Status
Government
Partnerships and
City Account
Management
Responsible for public and government
relations as well as community engagement,
working directly with City officials, community
leaders, neighborhood and merchant
associations, advocacy groups and more.
Full-time,
in-house
3 Remote;
local visits
planned as
needed
Communications
and Marketing
Develop and launch integrated marketing
campaigns, programs, and messaging to
promote safe, sustainable and equitable
access to micromobility in Hopkins.
Full-time,
in-house
1 Remote
Operations
(Manager,
Operations
Associates)
Oversee field and service location teams.
Ensure Bird meets the City’s KPIs and oversee
regulatory compliance. Liaise with local
stakeholders and broader community. 24-hour
contact for staff for all questions and concerns
related to deployment, charging, rebalancing
and fleet operations in the city.
Full-time,
in-house
5 Remote;
local visits
planned as
needed
2Confidential and proprietary information exempt from the public right to inspection under Minn. Stat. § 13.37(b)
Engagement
Manager
Manages all Fleet Managers. 24-hour point of
contact for Fleet Managers. Ensures Fleet
Manager compliance with local rules and
regulations. Sets KPIs and SLAs and
schedules regular check-ins with Fleet
Managers to track progress.
Full-time,
in-house
2 Remote;
local visits
planned as
needed
Fleet Managers
Provide logistics services for a fleet of Birds,
including deploying, rebalancing and collecting
devices for charging, maintenance or repairs.
Third-party
logistic
providers*
1-2 Local
Customer
Service
Collect and help remediate requests from
riders or the public.
Full-time,
in-house
100+Remote
*Bird will use Fleet Managers, which are independent, local small businesses that perform logistics services and assist
in our operations. Bird considers Fleet Managers to be third-party logistics providers rather than subcontractors,
independent contractors, or partner organizations. However, in the interest of full disclosure, we have provided
additional information on the program on page 4. We can provide any additional information upon request.
f. Describe the qualifications and experience of key personnel who will be the lead contact for Hopkins.
Sajni Patel - Manager, City & University Success
Sajni leads the Account Management team at Bird, overseeing program launches and
managing relationships with city and university partners across the nation. She will be the
lead contact for Hopkins and can be reached via email at sajni.patel@bird.co or phone at
301-204-7327. She brings with her a wealth of operational experience introducing Bird to
college campuses, along with a track record of working closely with university
administrations, staff, student governments and an array of on-campus departments and
groups. Sajni’s passion for environmental sustainability traces back to her undergraduate
career at the University of California Irvine, where she majored in earth and environmental
sciences, with a minor in global sustainability.
Austin Marshburn - Head of City & University Partnerships:Austin oversees all aspects
of Bird’s city and university shared micromobility programs in North America, which
includes more than 150 cities and campuses. Prior to Bird, Austin spent seven years at
Zipcar, where he built and led the university team comprising sales, account
management, marketing and operations. Through his leadership, the team went from 0
campuses under management to 400 campuses under management.
Mike Butler - Senior Account Executive:Mike joined Bird in 2019 as an integral part of
the Global Expansion team tasked with implementing Bird’s business into international
markets. Today, he is responsible for facilitating municipal programs with cities of all
shapes and sizes. In this role, Mike works closely with municipalities to introduce new
technologies and modes of transportation that were previously inaccessible. Mike has a
bachelor’s degree in business administration from California Lutheran University, where
he served as a student-athlete for four years.
Mahir Modgil - Operations Manager:Mahir is an Operations Manager at Bird where he
oversees day-to-day operations for multiple markets in the Midwest/Great Plains region.
Prior to joining Bird in 2018, Mahir worked in the banking industry as an Analyst at
Goldman Sachs & Co. Afterwards, Mahir spent time as an Operations Lead at ofo bike
share where he oversaw operations for Texas markets. Mahir holds a B.S. in Finance
from the University of Texas at Dallas and is eager to help grow transportation
alternatives in cities, while continuing to learn throughout the process.
3Confidential and proprietary information exempt from the public right to inspection under Minn. Stat. § 13.37(b)
Lily Gordon - Public Relations Manager
Lily joined Bird in November 2021 as a Public Relations Manager. In this role, Lily partners
with Bird’s legal and government relations teams to develop press strategies and execute
integrated communications programs and campaigns. Before joining Bird, Lily worked in
corporate communications for Citizen, the number one public safety app in the U.S.,
where she was involved in launching over 60 cities as well as multiple products and
partnerships. Lily holds a BA in Environmental Studies from the University of Chicago. An
environmentalist at heart, she is an avid hiker and backcountry camper with a passion for
sustainable agriculture.
Bird Fleet Manager Program: By Locals, for Locals
Bird will partner with small, local businesses experienced in micromobility management and logistics to deploy,
rebalance, charge, maintain, and sanitize our devices in Hopkins as we do in other cities around the world. Our Fleet
Manager program provides economic opportunity to independently owned businesses that are deeply invested in the
communities they serve. Locally owned and locally focused, Fleet Managers offer bespoke block-by-block operational
expertise that provides the best results for cities and service for riders. See to learnDay in the Life: Fleet Manager
more about the people behind the program.
Improved Operational Efficiency.Data shows operations with Fleet Managers are improved across the board:
maintenance, deployment, rebalancing, and rider satisfaction. Fleet Managers have achieved a 5% higher per-ride rating
from our riders with 25% fewer rides experiencing issues. In comparing the Fleet Manager model to in-house
operations, we have also seen that our vehicle availability to riders is 27% higher with the Fleet Manager model.
Bird provides constant support and resources to our Fleet Managers, including guidance on operational setup and
training on safety and compliance. The program is small-business friendly, maintaining a "zero to start, zero to leave"
structure with no security deposit. We utilize a revenue-sharing model, with Fleet Managers earning a percentage of
revenue on each ride taken via the devices they manage. The program is designed to incentivize Fleet Managers to
provide efficient operations to maximize rides and increase their overall revenue share.
Innovative and Sustainable Operating Model.As the industry leader, we're constantly innovating on our business
model. Over the last four years, our efforts have centered around creating an operationally viable service approach. Our
Fleet Manager program provides local economic opportunities that scale with demand and a financially sustainable
operating model that enables Bird to continue as the only micromobility operator with no ties to automotive interests,
allowing us to focus on our mission to make cities more livable by reducing car usage, traffic, and congestion.
Since launching the program in spring 2020, Bird has partnered with more than 900 Fleet Managers globally, generating
approximately $52 million in revenue for small businesses in the U.S. alone. The program maintains an impressive 80%
retention rate (versus 30-40% for other contractor or hourly models), and many of our Fleet Managers also employ
support staff. Today, we’re proud to successfully use Fleet Managers in 350+ markets worldwide, offering cities a
superior micromobility service that is provided by members of their very own communities.
Delivering World-Class City Service.All Fleet Managers are required to agree to our Program Charter, which clearly
establishes contractual KPIs and SLAs aligned with local regulations, applicable laws, and metrics related to operational
excellence, maintenance, charging, and deployments. As a global company supported by our local partners, we
customize each Program Charter to meet the unique structure of each city micromobility program. Bird's Engagement
Managers will work closely with our local Fleet Managers to help them exceed all program expectations, measuring
their performance based on contractual metrics including: safe and well-maintained fleets and vehicle repairs, vehicle
utilization, deployments and vehicle uptime, and positive engagement within the community.
Identifying and Sourcing Fleet Managers.We identify and source Fleet Managers directly from the communities we
serve, focusing on providing opportunities to small, locally owned businesses, as well as certified women- or
minority-owned businesses. We will only execute contracts with experienced applicants. All prospective Fleet Managers
undergo rigorous vetting to ensure they meet and exceed our standards for operational excellence. When sourcing local
partners, we assess them based on the following criteria.
Candidates must:1)Have existing local infrastructure (e.g., warehouse or other facility with ample space for charging
and storage) certified for safe use by local workplace safety standards.2)Have experience managing logistics or
operations, with a strong preference for shared micromobility. As well as demonstrate commitment to:1)Providing the
4Confidential and proprietary information exempt from the public right to inspection under Minn. Stat. § 13.37(b)
safest and most reliable service.2)Hiring locally, prioritizing long-term staffing arrangements with opportunities for
advancement and a real living wage as opposed to short-term, temporary work.3)Developing or expanding any
existing diversity and inclusivity policies in recruitment and retention.4)Using renewable energy to charge vehicles.5)
Using zero-emission vehicles for deployment, rebalancing and collection as often as possible (e.g., e-van).
Fleet Manager Training.During onboarding, Fleet Managers undergo mandatory in-person, one-on-one training with
our local leadership team and service center associates. In-depth and granular training modules cover a review of the
app, backend software, processes and equipment, maintenance, sanitization, and best practices for deployment and
charging. Sessions include thorough, Bird-specific trainings with our qualified mechanics and must be completed
before Fleet Managers conduct any repairs on our vehicles. Once training is complete, the local team audits repair
quality to ensure vehicles are properly repaired. In addition to hands-on instruction and weekly drop-in hours provided
by our local service center mechanics, Fleet Managers have access to a large library of digital resources, through which
they can find additional trainings, demos, step-by-step guides, tutorials, chat boards and answers to FAQs.
Bird also regularly offers virtual Masterclasses for small groups of Fleet Managers, providing deep dives into
specific-subject areas like submerged vehicle recovery and rebalancing techniques, as well as individualized support to
optimize their fleet and maintain operations at the highest standards. We ensure training resources are multilingual,
available in as many formats as possible—such as digital, physical, written and video—to suit diverse learning styles,
and ADA accessible. We also provide periodic “pop quizzes” to ensure knowledge is learned and retained in trainings.
g. Describe employment and hiring goals, particularly efforts to hire residents of Hopkins.
Bird will hire 1-2 local Fleet Managers (see above) to support our Hopkins operations. They will be supported by Bird’s
central team, and with tools and best practices honed from our operations in 350+ cities. Please see page 3 for key
project team members. Upon receiving a permit, Bird will solicit applications from qualified, experienced residents of
Hopkins. Our plan is to have all required Fleet Managers hired before our first day of deployment.
h. Describe your organizations efforts and training on diversity and equity.
Inclusivity is a core value at Bird, as we seek to build a company reflective of the diversity of the communities we serve.
Like Hopkins, we recognize that we are strengthened by diversity and we have a responsibility to eliminate
discrimination throughout our organization. Bird is an equal opportunity employer and is guided by our Equality,
Diversity and Inclusion Policy, which is attached in Appendix 7. Additionally, Bird aims to create an inclusive culture by
establishing common awareness, language and culture through, among other things, mandatory diversity and inclusion
training on topics like “Managing Bias” and “Preventing Harassment and Discrimination.
B. Implementation and Operations Plan
a. Describe the proposed timeline for implementation of a micromobility share system.
Upon notice to proceed, Bird will begin Hopkins launch preparations including logistics, staffing and community
outreach. We can be prepared to launch within three weeks. Please see Appendix 2 for our full implementation plan.
b. Describe your plan to introduce scooters and, if available, bicycles, including initial device quantities, locations,
and expansion plans.
Introduction Plan. As we have done in multiple markets across the globe, we recommend a phased introduction to
allow riders and non-riders alike the opportunity to “get used” to the new form of transportation. This phased approach
also enables Bird to work with the Hopkins project team and community stakeholders to fine-tune our operations and
demand estimates. We plan to introduce e-scooters first (see proposed quantities below); however we can also explore
bringing our Bird Bikes to Hopkins in the future if desired by the city.
Initial Device Quantities.When launching in a new market, Bird’s proposed fleet size is generally determined by
expected demand, and we provide the multimodal options to make the service available to as many people as possible.
To calculate this, our team looks at a variety of factors, including: 1) Population size/density, 2) Micromobility
infrastructure and points of interest; and 3) Comparable markets (i.e., cities of similar size where we operate).
Basing our fleet size on demand—increasing and decreasing it as needed—enables us to be responsive to the
community’s needs during the program’s first year and run sustainable operations. In the first month of the program,
Phase 1, we anticipate an initial fleet of up to 50 Bird One e-scooters, pending conversations with the City. During Phase
2, Bird would look to increase our fleet size to up to 150 devices to fulfill any unmet demand across the city.
Initial Device Locations.Please see Appendix 1 for a map showing proposed initial deployment locations throughout
the city. Bird will work closely with Hopkins to determine and implement all final locations prior to launch.
5Confidential and proprietary information exempt from the public right to inspection under Minn. Stat. § 13.37(b)
Expansion Plans.Bird is committed to a long-term partnership with Hopkins. We will invest the resources required to
build a robust micromobility program that grows with demand. Potential areas of growth include an expanded service
area and e-scooter fleet, as well as the introduction of additional devices like e-bikes and adaptive vehicles. We can
continually adjust our deployment locations throughout our permit to evolve alongside Hopkins’ transit programs.
c. Describe how you will ensure equitable geographic distribution of devices across parts of the city with a focus on
transit-oriented development (as defined in the City’s Comprehensive Plan) and areas of dense multi-family
housing, park and ride facilities and commercial zones.
Bird is committed to ensuring our fleet of shared micromobility vehicles is accessible to all residents and visitors and
complements the City’s transit-oriented development outlined in its Comprehensive Plan. To accomplish this, our Fleet
Managers will deploy our fleet to convenient, predetermined locations (“nests”) that enable riders to connect to public
transportation and downtown Hopkins. Bird will work with the City to finalize all nest locations. Nests are positioned to
complement an area's existing transportation infrastructure while also helping to fill in its mobility gaps, including first-
and last-mile trips from transportation stops. Bird has a team of urban planners, data scientists and operations
specialists who consider an area's particular mobility needs when creating nests, while ensuring compliance with any
equitable deployment requirements at all times.Defining Nests.Bird considers the following factors and data points
when creating eligible nests:1)equity:servicing traditional underserved populations;2)demand:meeting areas of high
demand, like where people live and work and key points of interest;3)city requirements:avoiding areas designated
off-limits by the city;4)physical infrastructure:considering existing bikes lanes, parking space and ADA access;5)
existing transportation infrastructure:connecting people to existing public transportation stops; and,6)city and
community input:implementing insights gained through city and community engagement.
Nests are defined much more specifically than just an intersection or block face; they are precise locations identified as
safe, attractive and convenient places to stage devices. When defining the specific parking corral, we consider factors
such as sidewalk width, ADA access, curb ramps, red or loading zones, transit platforms, existing street furniture and
building entrances.Nesting Near Transit.Given public transit's vital role in connecting people with opportunity at an
affordable rate, placing nests in locations that complement existing transit options is essential. In Hopkins, we will
prioritize nests near existing major Hopkins-area Metro Transit bus stops and, once completed, the three new light rail
stops on Southwest LRT Green Lines.Iterating Over Time.Nests are virtual and dynamic, meaning they can be
changed and repositioned at any time to best meet a community's needs. This enables Bird to continually adjust its
service as Hopkins’ transportation expansion progresses with the construction of new light-rail stops and other
micromobility-friendly upgrades. We also collect feedback on nests through our many customer service channels, as
well as in direct discussion with cities, businesses and the community at large. We are also proud to provide data to
cities to assist in the planning process for moving or establishing new dockless parking corrals.
Adjusting Operations for Special Events.Bird has significant experience working with local authorities to adjust our
operations for special events. In Hopkins, we will track any events or conditions that warrant a pause or change in
operations. During such instances, we will prioritize close communication with our City partners and local law
enforcement. When warranted, we can take the following actions to support special events, such as the Raspberry
Festival:Custom Geofencing.Make certain areas no-ride, no-parking or slow zones to accommodate large events. See
page 13 for more details.Service Pause.Make vehicles unavailable for rent and collect them for storage as necessary.
Rider Communications.Send a custom push notification or email to instruct or notify our rider community.
d. Describe how you will rebalance bicycles and scooters to meet the demands of daily and event travel patterns.
Describe how your rebalancing efforts will minimize vehicle trips and impacts on right-of-way.
Bird Fleet Managers use our Vehicle Location System (VLS) and Bird AI to track our vehicles' location in real time and
monitor vehicle conditions to rebalance and maintain the fleet throughout the day. Bird assigns redistribution tasks for
our Fleet Managers field team and provides routes that optimize vehicle miles traveled (VMT) to lower our carbon
footprint, and triggers rider incentives to prevent overconcentration of vehicles. See appendix 6 for more details.
e. Describe your plan to enable customers to interface with bike and scooter share systems in other municipalities,
where applicable. Please list all adjacent municipalities where you operate where customers might feasibly travel to
and from Hopkins.
As the shared e-scooter pioneer, providing micromobility services in 350+ cities globally, Bird has unparalleled
experience with device location and tracking across an array of cities, geographies and topographies. We serve across
jurisdictional boundaries in many communities, providing differentiated data sharing, including device location and
tracking to each partner, including, but not limited to, Washington, D.C., Arlington, VA, Alexandria, VA, and Montgomery
6Confidential and proprietary information exempt from the public right to inspection under Minn. Stat. § 13.37(b)
County, MD; Sacramento and West Sacramento, CA; and the City of Los Angeles, Culver City, West Hollywood and Long
Beach. To ensure compliant interoperability between jurisdictions, we have created proprietary tools like Bird AI and our
advanced Vehicle Location System (VLS) to manage device location and tracking. Developed specifically for large
shared vehicle networks, our tools enforce geofence permissions and service area boundaries with precision and
accurately track the real-time location of every Bird e-scooter across cities with some of the largest service areas in the
industry. In every market, we tailor our operational approach, applying our global experience and learnings to maintain
compliant operations that meet the needs of multiple jurisdictions and agencies. Bird currently operates in several
markets throughout the Twin Cities Metropolitan area (see Appendix 6), including adjacent St. Louis Park. If Hopkins
and St. Louis Park wish for customers to be able to travel between neighborhoods, our Government Partnerships and
Operations teams will leverage our above experience and work with leaders from each municipality to enable cross-city
travel.
f. Describe proprietary technologies you will use to manage the program.
Bird uses the following proprietary technology to manage its programs:
Bird AI This advanced, proprietary operations management system uses sophisticated AI to
monitor our fleet and precisely adjust operations based on predicted needs.
Vehicle Location
System (VLS)
This uses a proprietary sensor fusion microchip to fuse real-time data about the
vehicle (e.g., wheel speed, turning history) with GPS signal to provide richer, more
robust vehicle location information and position.
Automotive-Grade,
Pneumatic Tires
Our proprietary self-sealing tires ensure a soft ride over all surfaces without risk of
getting flat or requiring complicated suspension systems.
Bird Operating
System
Our industry-leading operating system allows us to instantly and wirelessly apply the
latest system updates to our vehicles, enforce strict adherence to speed limits, no-ride
and slow zones in cities, ensure accuracy and safety via automatically calibrated brake
sensors, and keep riders safe and deter theft through encrypted embedded software.
Preferred Parking
This first-of-its-kind in-app feature directs riders to park in predetermined parking
locations using geofencing capabilities, in-app education, real-world visual reference
points, real-time navigation and GPS-enabled alerts. It provides a holistic parking
management solution that starts in the Bird app and ends in the real world.
Beginner Mode This in-app feature slows acceleration, limits the top speed and provides new riders
with additional guidance on how to ride.
Safe Start This in-app initiative links a game to a rider’s unlock experience to test their sobriety. If
the rider cannot pass the test, the scooter will not unlock.
Helmet Selfie
Designed to increase helmet usage and improve rider safety, this feature offers Bird
riders incentives, such as ride credits, to wear a helmet. At the end of each trip, our app
prompts riders to take a selfie and those who are receive incentives.
g. Describe how you will work with businesses and residents in Hopkins to establish and grow ridership.
Throughout its permit, Bird will engage in a variety of in-person community events and multimedia advertising to grow
ridership, as described on page 19. We can also incentivize first-time riders with a $5 discount. Additionally, Bird will
engage with the local business community via the Hopkins Business and Civic Association to build relationships with
the local business community and learn how we can work together to mutually support our business.
h. Describe the metrics and processes (surveys, etc.) you will use to demonstrate the program’s success. Include a
description of the format of this information, the frequency it will be generated, and how this information will be
used to adjust programming.
Data.Micromobility data is an incredibly valuable asset because of its granularity and recency, and Hopkins will be able
to use our data to track metrics to see how people are moving today, and guide decisions about how to plan for the
7Confidential and proprietary information exempt from the public right to inspection under Minn. Stat. § 13.37(b)
future and invest in the transportation systems of tomorrow. See page 26 for more details on Bird’s first-rate data
sharing service.Surveys.Bird can also conduct regular surveys, at an agreed-upon cadence with City officials,
throughout the permit period with the express aim of gathering feedback about our targeted community outreach
efforts and how we can improve our service. Results from these surveys would be shared with the City and allow us to
adjust our short- and long-term plans leading to better promotion of the use of our devices. If willing, we could partner
with the City to circulate the surveys via their social media and the Cultivate Hopkins website to broaden the reach.
i. Understanding the City’s growth plans, particularly with its future light rail and park and ride facilities in the next
5-10 years, describe how you will collaborate with the City to grow the program over time.
Bird proposes a micromobility program revenue share with the City of Hopkins of $0.10 per ride.The City can use
these proceeds to help fund its micromobility infrastructure updates, as outlined in Cultivating Hopkins.Furthermore,
Bird will share robust data and insights with the City which will be constructive in informing Hopkins infrastructure
expansion. See page 26 for further details about our data insights and offerings.
C. Product Specifications, Maintenance, and Security Plans
a. Describe the types of scooters, and if available, bikes, proposed to be used in the program, including
manufacturing specifications, safety, and condition.
Bird was the first shared micromobility company to design and engineer our own vehicles. We have never experienced
dangerous equipment recalls, harmful hacks, or data breaches, and our fleet is safe to operate under any applicable
standards. In Hopkins, Bird proposes to initially deploy our Bird One e-scooter, followed by our Bird Three e-scooter,
which would be phased in after the first 1-1.5 years of the program.
Bird One.Bird One is the culmination of tens of millions of rides, cutting-edge product design and engineering, safety
certificates and rigorous road tests. It is Bird’s second proprietary e-scooter and was featured as a Honoree in the
Vehicle Intelligence & Transportation category at the 2020 CES Innovation Awards—an annual competition honoring
outstanding design and engineering in consumer technology products.
Bird Three.Bird Three is the culmination of over four years of working in partnership with 350+ cities globally to turn
drivers into micromobility riders. Our in-house team of engineering and vehicle design experts developed it to provide
the safest, smartest riding experience possible—all with an unrelenting focus on accessibility and sustainability.
8Confidential and proprietary information exempt from the public right to inspection under Minn. Stat. § 13.37(b)
In addition to e-scooters, Bird can expand its service offering in the future to include e-bikes and adaptive devices. To
provide increased and more equitable access to our service, we are creating a diverse portfolio of multimodal vehicles,
which lead the industry in terms of safety, technological innovation, durability, and sustainability. By diversifying our
available form factors, we can provide more car-free options, accommodating shorter first- and last-mile trips via our
e-scooters and fulfilling longer journeys with our e-bikes. See Appendix 4 for images and more details.
b. Describe the safety features of the scooters, and if available, bikes, including plans to meet state statutes
regarding lighting and reflectivity.
Bird's vehicles, electrical systems and batteries comply with, and exceed, all applicable U.S. and International standards,
including those established by the Consumer Product Safety Commission and outlined by the International
Organization of Standardization. In addition, the Bird Bike meets the standards outlined in the Code of Federal
Regulations (CFR) under Title 16, Chapter II, Subchapter C, Part 1512 - Requirements for Bicycles. Any electric bicycles
and scooters shall meet the National Highway Traffic Safety Administration’s (NHTSA) definition of low-speed electric
bicycles and shall be subject to the same requirements as ordinary bicycles. Electric bicycles shall have fully operable
pedals, an electric motor of less than 750 watts, and a top motor-powered speed of less than 20 miles per hour when
operated by a rider weighing 170 pounds. Additionally, all bicycles and scooters shall meet the State of Minnesota
requirements described in Minnesota Statutes, Section 169.222, including those for lights during hours of darkness.
Bird One Safety Features.Bird One is equipped with a number of features designed specifically for rider safety,
including tire traction control, mechanical drum brakes, industry-leading battery waterproofing and high efficiency LED
lights in front and back for increased visibility. Bird One's dynamic stability control steering prevents out-of-control,
sudden movements, steadying the handlebars to guard against unsafe turns or over-corrections. It is also equipped
with innovative technology such as anti-tip detection, bluetooth connectivity and state-of-the-art fault detection that
allows us to proactively identify and prevent possible issues, making it one of the safest and most advanced e-scooters
in the industry. Seamless design makes the scooter resistant to vandalism and eliminates injury risks associated with
exposed screws or electrical cables. Its strong, durable aluminum frame ensures the scooter won’t crack and provides
better shock absorption on rough roads. It has high efficiency LED lights in front and back, while the motorized scooter
is in motion, illuminates the highway in front of the operator and is visible from a distance of 300 feet in front and from
the sides of the motorized scooter. LED lights are significantly more efficient than tungsten filament bulbs and even
with frequent use, consume less than 0.25% of battery charge. These lights are supplemented by reflectors on each
side visible from the front and rear of the device, visible from a distance of 500 feet to the rear when directly in front of
lawful upper beams of headlamps on a motor vehicle. See Appendix 4 for a complete spec sheet.
Bird Three Safety Features. Bird Three is our safest scooter yet. Powered by hundreds of sensors and an advanced
onboard computer, our industry-leading Bird Three offers riders a host of unique safety features, including double-rider
detection and skid Detection, which watches for moments when an e-scooter goes sideways.
9Confidential and proprietary information exempt from the public right to inspection under Minn. Stat. § 13.37(b)
c. Describe your plan to include devices that would:
i. Appeal to consumer preferences (e.g., general preference for lighter, faster device);
When developing our devices, Bird seeks to appeal to consumer preferences while always prioritizing safety. Our team
takes rider input into account for each new model; for example, in response to feedback, our engineers added a basket
to our adaptive vehicle to enable riders to store personal belongings during their ride.
ii. Accommodate riders of different sizes or abilities (e.g., smaller riders, children);
Our vehicles are designed in-house to be safe, approachable and operable by large segments of the population. Bird's
scooters have best-in-class steering geometry which places the axis of steering ahead of the wheel contact patch to
utilize the "caster effect" for stabilization on uneven surfaces or against sudden movements. This steering function
along with our wide handlebars, spacious deck, low center of gravity, and large air-filled tires make our vehicles
accommodating to all riders. In addition, by diversifying our fleet, we widen our appeal to a broader audience. For
example, Bird Bike's step-through frame supports universal accessibility for populations with limited mobility. Bird has
zero tolerance for underage riding.
iii. Make micromobility possible for more people (e.g., adaptive devices, devices for disabled populations); and
Bird understands riders have different transportation needs which are not always met with a single solution. To provide
more access to our service, we continue to develop new vehicle offerings which lead the industry in terms of safety,
rider compliance, technological innovation, durability, and sustainability.
In addition to our own in-house, adaptive vehicles, we currently partner with Scootaround, a global leader in personal
transportation solutions, to offer unique, on-demand accessible mobility programs in select markets across the U.S.
Scootaround specializes in renting mobility equipment like adaptive scooters and electric wheelchairs that enable users
to remain mobile and maintain their freedom. As Bird grows this partnership, it could bring this option to the
Minneapolis metropolitan area.
iv. Respond to weather or surface conditions (e.g., winter devices, off-road devices)
Hopkins can experience severe weather throughout the year, and here at Bird, we are
prepared to respond quickly and efficiently when that weather hits. Accordingly, our
central team monitors expected weather patterns across Bird markets and notifies local
teams about significant events. We also closely monitor and align with the City of
Hopkins’ alerts. During severe weather watches and warnings, we follow strict standard
operating procedures:
●When winds reach 15 mph, we issue a warning for local operations staff, and when
they reach 20 mph, we pull our fleet from the streets.
●During heavy snow or icy conditions, we pull our fleet from the streets and do not
deploy additional vehicles.
●During torrential rain that causes flooding, we rapidly remove all Birds from the
streets, beginning with the lowest areas in high-impact zones.
Our local on-the-ground Hopkins team will collect Birds according to an agreed-upon timeline with the City, allowing
substantial time to remove all vehicles well before city workers and residents begin clearing snow and ice from public
sidewalks, if applicable. We will follow a structured communications protocol with the City to provide visibility into Bird's
removal operations and avoid conflicts.Local Bird riders will be notified via the Bird app that all riding is paused due to
weather. Birds will be made unavailable to rent, removed from the streets, and relocated to our local service facility.
Even if someone attempts to unlock a Bird before it is collected, it will not work. Vehicles will not be placed back on the
streets until the storm has passed, the state of emergency has been lifted, damage has been assessed, and the streets
are deemed safe for riders by the City.
Extreme Cold, Snow and Snowstorms.In markets that face extreme cold and snowy weather, we set thresholds for
retrieving and storing vehicles. Under these thresholds (generally 6" or less of snow accumulation and above 0°F), we
do not retrieve vehicles to limit our Vehicle Miles Traveled (VMT) as Birds are ruggedized to withstand this type of
weather. For cities with notoriously unpredictable weather, such as across the Midwestern U.S., we often retrieve a
portion of the fleet in advance of a large storm. This allows us to move nimbly if the storm grows worse, because we
have fewer vehicles to retrieve during the poorer conditions when traffic and road blockages can dramatically slow van
10Confidential and proprietary information exempt from the public right to inspection under Minn. Stat. § 13.37(b)
movement. As mentioned above, riders are alerted via in-app and push notifications to inclement weather conditions
and the impact on our service.
d. Describe your plan to introduce devices, including quantities and locations of devices and approach to charging
batteries.
Plan to Introduce Devices.See page 5 for details on Bird’s proposed introduction plan, fleet size and initial deployment
locations.Approach to Charging Batteries.During onboarding, our experienced and qualified Fleet Managers are
trained to handle batteries to ensure safety. We also provide all field team members with mandatory, comprehensive
ongoing training on safe charging practices and battery transportation. In addition, we maintain the following charging
procedures to ensure processes and locations are safe and compliant:Regular Inspections.Local service center
leadership engage in regular quality assurance and compliance checks of the electrical capacity of buildings. Our
Environment Health and Safety (EHS) Supervisor also carries out a more extensive quarterly audit.Building Safety.
Operations leadership is always available on-site and is tasked with ensuring the electrical capacity of the building can
handle the amount of charging taking place. We charge our e-scooters and swappable e-bike batteries in service
locations approved by certified electricians confirming space and ventilation to prevent the overheating of batteries and
cables.Consulting with Exponent.To verify our practices are best in class, Bird partners with Exponent, the same
leading Engineering and Scientific Consulting firm used by Tesla, to advise on battery safety and technology.
Bird One features a waterproof, high-capacity battery with an extended range, as well as an advanced battery
management system, enabling our vehicles to hold a charge range of 30 miles over five days. This dramatically reduces
the need to recharge vehicles, helping our local teams reduce the need for frequent operational trips.
Battery capacity.Bird Ones feature waterproof, high-capacity batteries with an extended range, as well as an advanced
battery management system, enabling our vehicles to hold a charge range of 30 miles over five days. This dramatically
reduces the need to recharge vehicles, helping our local teams reduce the need for frequent operational trips. Bird
Threes hold a charge for up to 35 miles, which means they do not need to be collected for charging as frequently as
other scooters. Once a battery dips to 20%, the e-scooter is disabled and marked for immediate collection by our field
teams. Bird AI optimizes routes for our field teams to collect low-charge e-scooters throughout the day, further reducing
the overall vehicle miles traveled (VMT) related to charging our devices. Field team members then transport Birds to
local service locations for charging.
e. Describe your approach to device maintenance, including frequency, schedule, and the ability for users to report
maintenance issues.
Maintenance Standards.Bird will conduct at least one safety inspection daily on every single vehicle in the field with
minor tune-ups (e.g., tightening a part) completed on the spot. This frequency increases if our system, which monitors
our vehicles 24/7, triggers an alert. Field maintenance reduces operational vehicle miles traveled (VMT) and minimizes
service disruption. Bird keeps a record of all maintenance and repairs performed for each vehicle to help spot trends
and refine our maintenance and procedures. In addition to daily safety inspections, every vehicle that arrives at a
11Confidential and proprietary information exempt from the public right to inspection under Minn. Stat. § 13.37(b)
service location undergoes a full inspection, even if it is just there for charging. On average, vehicles visit a service
location at least every three days and undergo this same rigorous process and sanitization exercise before being
deployed to the field. The multi-point inspection covers all parts, organized by handlebar; external and internal chassis
components; functional inspection; and, other individual parts.Ability for Users to Report Maintenance Issues.Bird
riders and non-riders can easily and immediately report any observed device issues through our one-of-a-kind in-app
reporting feature, Community Mode, or through our other customer support channels detailed on page 18. Our
customer service team uses Zendesk to track reports across all of our channels.
f. Describe how you will prevent damage to devices and rental stations (if applicable).
Our first-line of defense against damage to devices is designing and manufacturing the sturdiest vehicles on the
market. Our best-in-class industrial design and engineering teams, hail from the automobile, safety and aerospace
industries, never cut corners or compromise on safety. Each Bird vehicle passes a 300-step Design Validation Process
(DVP) simulating real-world accident and damage scenarios and testing our vehicles' structural integrity beyond any
current industry standard. The process was inspired by similar DVPs seen in the automotive industry. Additional
measures Bird takes to prevent damage to devices are using comprehensive education to instruct riders on proper
vehicle operation and etiquette, and enforcing escalating fine structure for reckless riders who damage our devices.
g. Describe how you will prevent devices from causing damage to public or private property.
As a trusted community partner, Bird has a responsibility to prevent our vehicles from causing damage to public or
private property. We emphasize safety in every aspect of our operations and have built in thoughtful features to our
vehicle design, operations plan, and rider education to minimize the risk of property damage.
Rider Education
Riders receive comprehensive initial and ongoing education highlighting e-scooter safety
and responsible use of e-scooters. See page 20 for more information on our education
plan.
Anti-Tipping
Kickstand
Bird Three, our latest device, features an improved kickstand that enables riders to stand
the vehicle upright to encourage compliant and courteous parking. The new dual,
two-point kickstand keeps vehicles upright in up to 40+ mph winds, helping to reduce
clutter and the potential for fallen devices.
Proactive
Operational
Adjustments
Bird's teams stay up to date on local conditions like protests, festivals and sporting events
that may necessitate a service augmentation or pause. We develop operational plans in
conjunction with city officials and local stakeholders, increasing our on-the-ground teams'
size as required.
h. Describe your plan to monitor device condition and loss prevention.
Bird One is built with tamper-resistant hardware; and has no exposed cabling. We increased redundancies in our
security systems, protecting riders by deterring theft and malicious hacks with enterprise level anti-theft encryption
software not seen from other operators. As a result of rigorous design and testing, our vehicles have never experienced
any dangerous equipment recalls, harmful hacks or data breaches.
Monitoring Device Condition.Bird AI (see page 7) monitors every vehicle’s status using dozens of sensors that provide
real-time data on each Bird’s location, health, and battery status, and directs our operations teams when vehicles need
attention.Loss Prevention.Bird vehicles feature digital safeguards against unauthorized software modifications. If
someone were to remove or hack into the e-scooter's control module, the vehicle would be unusable. Additionally, they
feature puncture-resistant, semi-pneumatic tires, tamper-resistant screws, enclosed wiring, and integrated batteries
housed behind protective casing to reduce tampering. Lastly, our vehicles feature alarms which ring when an e-scooter
is moved too far or too fast (above 15 mph) without being unlocked and alert operations staff to quickly respond. We
also lock the rear wheel after it is moved beyond about a meter (to provide for proper parking).
Vehicle Recovery.Like Find My iPhone, VLS (see page 28) allows us to "ping" lost vehicles and place them in recovery
mode. Additionally, LORA Radar-a secondary low power, long range radar built into our vehicles-locates misplaced
e-scooters disconnected from our server. LORA's battery can last up to two years while the sensor lies dormant and,
once the sensor is activated, emits a signal which allows our teams to isolate the precise location of the scooter. We
turn on LORA when our other tools fail to provide sufficient data for recovery; for example, if a vehicle is so badly
12Confidential and proprietary information exempt from the public right to inspection under Minn. Stat. § 13.37(b)
damaged that the brain cannot emit or receive a signal. We've successfully used our experience and technological
expertise to reduce the theft or "missing" rate of our fleet by 90%.
D. Parking and Right of Way Management
a. Describe your plan detailing the typical size and configuration of installations in the public right-of-way (if
applicable). Describe any equipment (e.g., docks, bicycle or scooter racks, signage, bollards, fencing, painting) to
be installed in the right-of-way to establish optimal parking locations and density.
To maximize convenience to users, Bird typically recommends a free-floating, undocked system. This would enable
riders to park vehicles throughout the city, outside of geofenced exclusion zones protecting ADA access and building
entrances. However, Bird will work closely with Hopkins to ensure that the most suitable parking strategy is
implemented to ensure any scooter parked adjacent to a sidewalk does not obstruct a clear 5-foot pedestrian walkway.
We can provide virtual corrals, physical signage, stencils, and heavier parking infrastructure solutions as required. See
Appendix 5 for more details.
b. Describe your approach to determining needed parking capacity, and how you will analyze existing public
rights-of-way to determine if needed parking capacity exists. Describe how you will determine if there are areas of
the city where additional parking capacity is needed.
Bird is experienced in implementing and managing programs ranging in size from 50 devices to 6,500 and ensuring our
programs comply with all local and state regulations. Bird’s dedicated account manager will work closely with the city
to identify designated parking areas which we can enforce with geofencing (page 28). Bird was the first operator to
create geofencing and preferred parking capabilities. Specifically, we’re able to slow and completely stop vehicles based
on geofenced areas. We can also proactively minimize poor parking by not allowing scooters to be parked in certain
areas of the community. Our geofencing technology is flexible, enabling Bird to quickly rescind geofences and
implement new temporary or permanent geofences during the license term. These can include scooter exclusion
(no-ride) zones, slow zones and no-parking zones.
Furthermore, our locally based Fleet Managers will be fully dedicated to the Hopkins program only and will further
ensure compliant parking and mitigate clutter throughout Hopkins. Our fleet management system, Bird AI (see page
28), uses various inputs to monitor the precise location of each device and immediately identify issues such as
improperly parked vehicles or oversaturated stations. When alerted to such an event, the system automatically
dispatches the closest Bird team member to address the issue, relocating the device to the nearest available approved
parking location, helping to mitigate clutter. By tracking the movements of every Bird, our system can also predict where
improper parking or other issues are likely to occur and will proactively dispatch staff to patrol those areas. Trends
detected through end-of-ride photos, reports from our on-the-ground teams, and other channels help us adjust our
service and add more safeguards and enforcement tools to problem areas.
If selected for this program, Bird will comply with all parking and right of way maintenance requirements including
but not limited to those outlined in Appendix A, Section 4.
c. Describe your commitment to helping the City establish new bike and scooter parking areas by funding
installation of bike racks, or installation and management of in-street bike and scooters corrals as necessary to
meet demand.
Bird is committed to partnering with Hopkins to implement a comprehensive parking solution which meets the City’s
transportation and development goals, existing infrastructure, and unique rules and culture. As previously mentioned,
we recommend initially adopting an undocked, free-floating parking system in order to learn about rider and usage
patterns and maximize growth flexibility. Bird can, however, implement virtual parking corralls if desired. Additionally, the
proceeds from our revenue share plan (page 8) can be used by the city to supplement its efforts to expand micro
mobility transportation infrastructure.
d. Describe any technology proposed within the bikes or scooters, the mobile application, or the public right-of-way
to assist users in finding appropriate parking locations and available devices. Describe your approach to
geofencing, if used.
In-App Parking Assistance.To encourage good parking behavior, Bird incentivizes riders to park in pre-selected nests
that are geofenced and marked within the Bird App with a “P” sign to enable riders to locate them easily. This
sophisticated in-app feature uses our advanced geofencing capabilities, in-app education, real-world visual reference
points, real-time navigation and GPS-enabled alerts to direct and reward riders when they end their rides at an approved
corral. To do this, the in-app feature:1)Provides details on each approved parking area, including its location, a photo
13Confidential and proprietary information exempt from the public right to inspection under Minn. Stat. § 13.37(b)
and a description of exactly where to park. It will also offer turn-by-turn directions to a rider’s chosen nest;2)Educates
riders on how to park using highly visible messaging, including full-screen prompts, in-ride reminders and parking pins
that are prominently displayed on the map,3)Incentivizes riders by offering $1 toward future rides every time they end
their ride in a designated parking location;4)Gives feedback to riders using location-enabled alerts to let them know
when they are in an approved parking area and eligible to receive incentives, and,5)Encouraging riders to park in
preferred parking areas helps minimize device clustering and improves device availability.
Bird’s Approach to Geofencing.Bird uses geofencing in cities around the world to manage riding and parking behavior.
Our next-generation geofencing system provides the industry’s fastest and most accurate enforcement of no-ride,
no-parking and slow zones. These zones can be both permanent (static and time activated) and temporary (single use,
usually for large-scale events), and can be altered with short notice. Hopkins would benefit from our geofencing
capabilities in the following ways:1)Mitigate collision risk to pedestrians with geospeed management in high-traffic
areas;2)Prevent e-scooter access to prohibited areas with no-ride zones; and,3)Improve parking compliance with
no-parking zones.
No-Parking Zones.Bird uses geofenced no-parking zones to prevent riders from parking vehicles in areas requested by
the City, residents or businesses. These are often implemented in areas that experience high pedestrian volumes.
No-parking zones are continuously reviewed and established through community feedback and City-forwarded
requests. Bird also geofences certain high-risk areas, such as parks, publicly accessible plazas, off-street parking
lots/garages, and other areas outside of the City’s public right-of-way. If a rider enters a no-parking zone, the Bird sends
an alert to the individual’s mobile phone and informs them via audible and visual messages on the vehicle itself. Our
on-vehicle technology prevents riders from ending their ride until they are outside of the restricted area.
Slow Zones.Using our on-vehicle speed governor and geofencing technology, we can also implement a range of speed
limits (both temporary or permanent) in different areas of a city and on specific streets, from 1 mph to 15 mph. If a rider
enters one of these zones, we alert the individual via a notification to their mobile phone as well as audible and visual
alerts on the Bird that the vehicle's speed is about to be safely reduced.
No-Ride Zones.Additionally, our in-market teams work closely with our city partners to identify and incorporate
designated no-ride zones. As a rider approaches one of these zones, the rider is notified on their mobile phone as well
as on-vehicle audible and visual alerts, informing them their speed will be reduced and then stopped. The Bird then
slowly and safely reduces its speed, coming to a complete stop to prevent crossing the geofence boundary. See
appendix 5 for images illustrating app notifications and page 28 for how our technology works.
e. Describe how you will work with public and private entities to establish parking areas outside the public
right-of-way, particularly Hopkins Public Schools, downtown businesses and local employers.
NEW Avoiding School Zones.At the request of the City, Bird will limit deployments near schools, especially before and
after the school day. It is Bird's policy to not deploy on the block face of an elementary, middle or high school. Relatedly,
if we receive reports of underage riding or adults double-riding with children, we will use this data to gain greater insight
into where underage riding frequently occurs and deploy geofencing, such as no-ride zones.
Partnering With Local Businesses.We also partner with businesses to provide device parking at no-cost. Through our
work with several local and national businesses, we know businesses that host Bird Partner Parking Nests enjoy:1)a
better bottom line:$1,100 in spending was created per e-scooter deployed on average over six months, according to a
new Emory University study;2)Value-Add for Visitors:nests offer local shoppers and tourists the convenience and fun
of shared e-scooters, while connecting local public transit; and 3)Mission-Driven Reputation:Our partners earn
recognition in the community for their dedication to sustainability and equity.
f. Describe how you will detect, and address devices parked in prohibited locations as described in the document
City of Hopkins Bike and Scooter Share Additional Terms, in locations prohibited by these requirements, or locations
outside of the designated service area.
Our fleet management system, Bird AI, uses various inputs (GPS, vehicle sensors, Bird field team reports, and feedback
from our nine customer service channels) to monitor the precise location of each device and immediately identify
issues such as improperly parked vehicles. When alerted to such an event, the system automatically dispatches the
closest Bird team member to address the issue, relocating the device to the nearest available parking area and ensuring
it is properly parked in a corral and ready for the next rider. By tracking the movements of every Bird, our system can
also predict where improper parking or other issues are likely to occur and will proactively dispatch staff to patrol those
areas. Trends detected through end-of-ride photos, reports from our on-the-ground teams, and other channels help us
adjust our service and add more safeguards and enforcement tools to problem areas.
14Confidential and proprietary information exempt from the public right to inspection under Minn. Stat. § 13.37(b)
g. Describe how you will detect and address devices that have fallen over while parked.
If tipped, Bird One’s self-reporting tip sensors alert our local operations team for immediate remediation. Additionally,
Bird Three vehicles are equipped with a proprietary dual-center kickstand—the only in the industry—that results in fewer
e-scooters being knocked, and with large reflective stickers on the underside of their footboards that display the
message “Please help me up” when tipped over.
h. Describe how you will reimburse Public Works or other City Departments for relocation of devices as described in
the document City of Hopkins Bike and Scooter Share Additional Terms .
Upon receiving an invoice and notification that a Bird device was relocated by Public Works or other City Departments,
we will reimburse the City in the requested form of payment.
i. Describe how you will encourage proper device parking. Describe strategies for education and awareness,
incentives, and penalties.
As part of our ongoing commitment to ensuring Birds are parked correctly, we have developed several strategies to
educate riders and encourage safe and proper parking, including:1)in-app education teaches riders how to
appropriately park the device through pre-ride messaging and at Safety School;2)an escalating penalty structure
designed to respond to riders who park improperly (see page 22);3)PSA advertising campaigns reinforce responsible
parking and can be tailored to Hopkins-specific rules; and,4)social media campaigns to engage with and educate
riders on proper parking and other safety initiatives;5)in-app, AI-verified parking compliance requires an end-of-ride
photo validation to ensure devices are parked correctly; and,6)“Please Help Me Up” on-scooter stickers are placed
on the underside of our latest B3 scooters to encourage the general public to help keep their public spaces clear.
j. Describe how you will ensure that spaces where devices are parked are kept orderly,clean, and free of litter. If the
devices have baskets, include a description of strategies for keeping baskets free of litter.
Bird’s Fleet Managers ensure vehicles are arranged neatly and the area around them is orderly, clean, and free of litter.
Bird vehicles do not have baskets.
k. Describe your staffing capacity for addressing improperly parked devices.
Our staffing plan for Hopkins takes into account fleet size, the need to service all parts of the city, and the resources
required to safely and efficiently deploy, rebalance, charge and maintain our proposed fleet to the highest standards. For
a fleet size of up to 150 vehicles, we will hire 1-2 fleet managers in order to promptly and reliably address improperly
parked scooters within two hours. See page 4 for more information on the Fleet Manager program.
l. Describe the communication platforms that will be used to allow the City, device share users, property owners, or
others to report improperly parked devices.
In addition to our full suite of 24/7 multilingual customer service channels (see page 18), Bird has in-app and on-vehicle
features so both riders and non-riders can report parking concerns and ADA violations in real time 24-hours a day, 7
days a week:Community Mode:In-app feature enabling riders and non-riders to report complaints such as improper
parking in real time. See page 17 for details, and Bird Alert (Coming Soon):Bird Alert will offer an easy, zero-friction
solution for reporting misparked Birds at the touch of a button. Located on the top of our e-scooters between the
handlebars, the button will direct riders to “Request Assistance” in large reflective raised lettering and braille.
m. Describe your winter device parking strategies, including snow clearance as applicable.
With year-round operations in cold-weather cities like Detroit, MI; Indianapolis, IN; Stockholm, Sweden; and Oslo,
Norway, we have extensive experience winterizing our vehicles and operations. Our in-house R&D facility conducts
extreme tests in an environmental chamber to ensure our vehicles and their batteries can survive in temperatures as
cold as -5°F and as hot as 120°F. Additionally, our ruggedized tires maintain a stable ride, even on snowy, uneven, or
slick pavements. Our standard approach is to collaborate with cities on target fleet sizes for winter month, adjust
parking strategies and standardize weather criteria for when rides will be slowed or turned off 24 hours in advance of
forecasted winter weather. We subsequently dynamically flex our fleet during the winter, deploying to the target fleet
size when the weather allows and reducing deployments for periods when it does not.
See page 10 for more details on how Bird adjusts operations for inclement weather.
n. Describe how you will provide access to downtown businesses for residents and visitors.
As we continue to grow in the Twin Cities Metropolitan Area, Bird will expand our existing local business partnerships to
develop curated experiences for residents and visitors exploring Hopkins and the surrounding area. Bird will foster
relationships with businesses throughout the City to promote parking incentives or designated virtual parking locations
15Confidential and proprietary information exempt from the public right to inspection under Minn. Stat. § 13.37(b)
for large scale events such as the annual Raspberry Festival to bring more of the city within reach of residents, visitors,
and employees. In addition to these efforts, Bird developed the following technology to connect our riders with local
businesses:
Bird Maps.Bird is combining several in-app features and programs to create Bird Maps, a micromobility navigation
system designed to guide Bird riders along the safest route to their destination for improved road safety. The system
will provide audio and turn-by-turn directions via the on-vehicle display and highlight places along the route that matter
most to the community, including local businesses, essential services, popular hot spots, and other neighborhood
attractions. Bird Maps will also help residents explore their local neighborhoods and promote a more vibrant Hopkins. It
will also increase rider safety by eliminating the phone-use for navigating and optimizing routes for the bike lanes, quiet
roads, and wider surface areas when possible.
Improvements to Software.Our experienced team of world-class app developers continues to update and refine the
Bird app, reducing lag and latency while delivering a more streamlined rider experience. Significant investments in
overhauling our data pipeline also provide real-time data and status updates, improving our ability to manage our fleet
and interact with riders. As such, Bird has one of the top-rated micromobility mobile applications in the world, averaging
a global user rating of 4.85/5.
E. User Experience
a. Describe the technology used in the security/lock mechanisms.
Anti-Theft Measures.Bird vehicles feature digital safeguards against unauthorized software modifications. If someone
were to remove or hack into the e-scooter's control module, the vehicle would be unusable. Additionally, they feature
puncture-resistant, semi-pneumatic tires, tamper-resistant screws, enclosed wiring, and integrated batteries housed
behind protective casing to reduce tampering. Lastly, our vehicles feature alarms which ring when an e-scooter is
moved too far or too fast (above 15 mph) without being unlocked and alert operations staff to quickly respond. We also
lock the rear wheel after it is moved beyond about a meter (to provide for proper parking).
Vehicle Recovery.Like Find My iPhone, VLS (see page 28) allows us to "ping" lost vehicles and place them in recovery
mode. Additionally, LORA Radar-a secondary low power, long range radar built into our vehicles-locates misplaced
e-scooters disconnected from our server. LORA's battery can last up to two years while the sensor lies dormant and,
once the sensor is activated, emits a signal which allows our teams to isolate the precise location of the scooter. We
turn on LORA when our other tools fail to provide sufficient data for recovery; for example, if a vehicle is so badly
damaged that the brain cannot emit or receive a signal. We've successfully used our experience and technological
expertise to reduce the theft or "missing" rate of our fleet by 90%.
b. Describe the procedures for renting and returning devices.
Vehicle Rental:In an effort to make our devices as widely available as possible, we enable individuals to sign up for our
service and find, use and pay for Birds via our smartphone app or SMS text messaging.
Signing Up:To sign up for Bird, riders must download the Bird smartphone app, which is compatible with both iOS and
Android operating systems. When downloading the app for the first time, riders will be prompted to provide general
information to sign up, including name, email address and payment information (credit card, debit card or other). Riders
must also agree to our terms and conditions, scan their ID for age verification, take a selfie that matches the picture on
their ID, and watch a mandatory safety video before the vehicle will unlock.
Finding a Device:Birds are discoverable on the street, in the Bird app, or via MaaS integration partners.
Beginning a Trip:Riders can unlock a Bird and begin a ride by: 1) Tapping “Quick Start'” in the Bird app. This feature
automatically appears when it detects a Bird vehicle within range, enabling riders to simply start riding; 2) Scanning the
QR code; or 3) Manually entering the vehicle ID. Before the ride begins, riders are reminded to wear a helmet and abide
by all local rules. The app then instructs riders to pedal the Bird Bike or push the Bird scooter forward a few times with
their feet to get going. We also provide information on where riders can and cannot ride or park. These areas can be
adjusted on an as-needed basis and are communicated to our riders via push notifications or in-app messages.
Ending a Trip:At the end of the trip, the Bird app instructs riders to park devices out of public pathways. Riders are then
required to take a photo of their parked Bird to verify proper parking. In the event that someone reports a hazardous or
improperly parked Bird, these photos enable us to follow up as necessary to provide additional education on
responsible parking. Riders will then “lock” their vehicle and end the ride using the app. Pricing information is clearly
outlined in the ride receipt that is sent at the conclusion of each ride as well as in a user’s ride history.
16Confidential and proprietary information exempt from the public right to inspection under Minn. Stat. § 13.37(b)
Payment:Our standard payment option is the use of debit or credit cards through the Bird app. In addition to accepting
debit and credit cards, the Bird app is fully integrated with Apple Pay, Google Pay and PayPal. To link PayPal to their Bird
account, riders simply tap the “Options” icon in the top left corner of the Bird app, click “Payments” from the drop-down
menu, select “PayPal,” and sign in. We also offer cash-based payment alternatives, including a simple and easy-to-use
Cash for Bird Credits option. To use, riders must locate a participating retailer, via either the Bird app or our website. At
the store, riders open the “Payment” tab in the Bird app to access their unique barcode. The cashier scans the barcode,
takes payment, and adds it to the rider’s Bird account. Their Bird balance is then updated immediately and ready to use.
See page 24 for our non-smartphone access option.
c. Describe the proposed hours of operations.
Bird's hours of operations are 4am to 2am, 7 days a week, 365 days per year, weather permitting. As such, Bird provides
24/7 customer service support through the Bird app, via email and by phone. Calls are answered within 29 seconds,
and we maintain a global resolution time of five minutes or less (see page 17 for more information on our approach to
customer service). Our customer service is easily accessible to both the City's residents and visitors through the
provision of multilingual services that adhere to ADA standards. Users, community members and City staff can contact
our team through a wide range of channels to provide feedback, request assistance with unlocking or locking a Bird,
submit consumer inquiries, or report issues and incidents. Regardless of the day or time, Sajni Patel can be reached by
cell at 301-204-7327 and email at sajni.patel@bird.co or. Mahir Modgil can be reached by cell at 214-957-8556 and
email at MModgil@bird.co. One to two Fleet Managers will be located within Hopkins or 25-miles of Hopkins to provide
prompt assistance.
d. Describe the types of customer services offered and reconciliation or communication procedures.
Bird is committed to providing reliable, 24/7 customer service in Hopkins, rapidly responding to community feedback
from riders, local organizations, City officials or the general public. We offer the following methods for individuals to
contact us, report safety concerns, complaints or ask questions:On-Vehicle:Every Bird features a safety decal with
easily visible contact information, including our 24-hour toll free phone number (1-866-205-2442) and email address
(hello@bird.co). These decals are also offered in braille and/or raised lettering to ensure the information is accessible to
blind or visually-impaired individuals.In-App:The “Help” tab provides information on how to contact Bird to report a
complaint, including our 24-hour toll-free phone number. Our app also features an issue submit form called Community
Mode.This feature enables users and non-users to report complaints, such as irresponsible riding or improper parking,
in real time. Concerns flagged in Community Mode are addressed immediately, and repeat offenders can have their
accounts suspended or terminated by Bird’s Trust and Safety team.Website:Our contact information is always
available on our website at www.bird.co/contact-us/. Additionally, our website has direct access to customer service
where users and non-users can report damages, make suggestions, complaints or enquiries.Social Media:Riders and
non-riders can connect with us via Twitter (@BirdRide) and Instagram (@Bird).Ride Rating and Surveys:We ask riders
to rate our service at the end of each trip. Rides earning fewer than four stars prompt additional input and follow up
from our team. We also conduct rider surveys to gather ongoing qualitative feedback to inform program improvements
and adjustments.
Customer service issues are responded to within 15 minutes and no longer than one hour, while ADA-related issues are
flagged for priority and responded to within 15 minutes. All reports are followed up on to learn how we performed and
how we can improve. Each report/issue/complaint is logged and categorized using Zendesk, and our Rider Success,
City Success and local market teams analyze the data to identify and size emerging trends. We also provide a
resolution update to the individual reporting the issue. Bird’s specialized Trust and Safety team handles injury reports,
property damage alerts, law enforcement requests and complicated support issues.
When we receive a complaint or feedback via any of the aforementioned channels, our highly trained customer service
team rapidly responds by taking the following actions:
Classify
and Track
A customer service representative (CSR) creates a ticket in Zendesk, a leading global customer
service software, that enables us to receive, log and resolve customer complaints within
minutes. During initial intake, the complaint is categorized and all relevant details are logged. If
needed, we may ask the submitter for additional details to more clearly understand the issue.
17Confidential and proprietary information exempt from the public right to inspection under Minn. Stat. § 13.37(b)
Route and
Resolve
The CSR refers the issue to the relevant Bird team for resolution. For example, they would
coordinate with the local Hopkins Fleet Managers for an issue such as a tipped or improperly
parked device. Tickets involving or related to accessibility-specific issues are immediately
escalated for expedited resolution. Issues that do not need to be referred to additional team
members are handled by our CSRs independently, such as billing or account queries. When the
issue is resolved, the CSR sends a notification via email to the individual who reported the issue,
after which the CSR closes the ticket. All resolved complaints are stored via Zendesk for
reporting purposes.
Educate When rider behavior is an issue, such as unsafe riding or parking, the CSR follows Bird’s penalty
structure and will send educational materials relevant to their behavior (such as an email or
push notification on parking etiquette). For repeat violations, we issue escalating warnings and
fines, or even account terminations when warranted. See page 22 for more details.
Serious
Complaints
Certain sensitive issues requiring additional care are escalated to Bird’s Trust and Safety team,
which handles reports of underage riding, injuries, property damage, and law enforcement
requests. Upon receipt of a complaint, a member of the Trust and Safety team gathers
information and evidence from the reporting party, as well as from Bird’s database and internal
dashboard. Complaints are organized into systematic categories for more prompt resolution. If
warranted, the Trust and Safety team will escalate incidents to Bird’s insurance provider or the
relevant local law enforcement authorities. Our team oversees all follow-up questions,
investigation updates, and other information until the complaint is fully resolved directly with the
reporting party. Bird also maintains a database containing all public complaints and comments
related to unacceptable user behavior.
Tracking and Responding to Customer Issues.Bird’s customer support team is available to respond to issues 24/7.
Bird will respond to requests to remove, repark or relocate devices within one hour of receiving notification. When we
receive a complaint or feedback via any of our customer service channels, our highly trained customer service team
rapidly responds by taking the following actions:
e. Describe how you will provide user information in multiple languages, including English, Spanish, Russian,
Hmong, Somali, etc.
In recognition of the diverse language and cultural landscapes of the jurisdictions, Bird will ensure all unser information
marketing is available in multiple languages, focusing on the area’s most commonly spoken languages including, but
not limited to, Spanish, Somali and Hmong. Our website and app are also currently available in 36 languages, including
Spanish and Somali. We also include Hmong to support the large Hmong population that resides in the Twin Cities
metro area. Bird is committed to universal access and working in partnership with cities and universities to expand
language offerings that reflect the communities we serve.Our website, 24-hour customer call center and mobile app
services are currently available in 36 languages:Arabic, Czech, French, Hindi, Polish, Swedish, Bengali, Danish, Greek,
Hungarian, Portuguese (Brazil), Tagalog, Catalan, Dutch, Gujarati, Italian, Portuguese (Portugal), Tamil, Chinese
(Mandarin), English, Haitian, Korean,Russian,Turkish, Chinese (Cantonese), Farsi, Creole, Norwegian (Norsk Bokmål),
Somali, Urdu, Chinese (Taiwanese), Finnish, Hebrew, Panjab,Spanish,Vietnamese.
f. Describe how you will inform and educate users on pricing and fee structures.
Bird uses a combination of in-person community engagement and digital communication to educate our users pricing
and fee structures. See page 20 for our full education plan.
g. Describe your proposed user interface integration with local transit and/or parking interfaces, and mobile
payment apps.
Bird provides a robust suite of APIs that allow our service to be fully integrated into multimodal applications alongside
other providers' mobility options. For example, we are investing in global partnerships with apps like Moovit, a global
third-party Mobility-as-a-Service (MaaS) provider, to enable a MaaS experience for our riders. As such, Bird is both able
and willing to participate in MaaS pilots in Minnesota and provide an API to open source MaaS applications in the
marketplace. We are able to integrate natively booking, payment and subscription functionalities; we strongly believe in
the value of an open MaaS ecosystem and the potential for MaaS to support mode shift away from the private car. Bird
18Confidential and proprietary information exempt from the public right to inspection under Minn. Stat. § 13.37(b)
also agrees that trip data provided to the City may be public information, and that the City may store, distribute, display,
analyze, or otherwise publish public trip data for public use.
F. Marketing and Communications Plan
a. Describe your marketing plan, including information on how residents and visitors can learn about how to use the
program.
Community Outreach & Marketing
Bird will augment our people-focused, community engagement plan with a customized marketing plan which aims to
reach riders and non-riders. We will use a range of mediums and activities, such as social and earned media, business
partnerships, and visual marketing to support Hopkins’ goals of raising awareness of the program, lower barriers to
access and encourage a transition away from automobile transportation.
Social Media.Bird will use our social media channels (including Instagram, LinkedIn and Twitter) to market and
promote Hopkin’s program to a broad audience of riders. We share news of launch, rider stories, seasonal promotions,
and safe riding tips, as well as promote local businesses.
Media Engagement.Bird’s communications team will secure press coverage around the Hopkins program with
student, local, and regional newspapers and magazines. We will work closely with the City to support all marketing
activities throughout the program, including coordinating a joint press conference to announce the launch.
Sponsoring Community Events.We will support local events across Hopkins and engage in sponsorship opportunities
to raise awareness of our service.
Promoting Local Businesses.Bird will work with Hopkins Business and Civic Association and local small-business
owners to develop joint rider incentives that stimulate the local economy, promote shop local initiatives, and increase
awareness around Hopkins’ e-scooter program. This may include providing free featured placement to local businesses
within our in-app map to encourage local commerce, promoting Hopkins’
downtown district. Riders simply open the Bird app and participating
establishments are clearly marked on the map using colored pins. When
tapped, the pins expand to display pertinent details such as address,
photos, and contact information. Bird also receives additional marketing
outreach through the placement of the Bird logo at each participating
store.
PSA Marketing Campaigns.Bird uses PSA advertising campaigns to
market our e-scooter programs and promote safe riding and responsible
parking. As part of these efforts, we have proudly collaborated on safety
initiatives with transit agencies and services, like Chicago’s CTA, Santa
Monica’s Big Blue Bus, and Portland’s TriMet. We also partner with
advocacy groups to develop tailored communications around our Ramp
Champ campaign, which is aimed at educating riders about the
importance of not blocking ADA access.
In Hopkins, our team can work with the City and advertising contractors to
coordinate advertisements on billboards and public transport, such as
Metro Transit or the Southwest Light Rail Green Line Extension once it is
built. These locations have the advantage of providing continuous visibility
to drivers, passengers and pedestrian traffic with repeat exposure, high
reach and frequency.
b. Describe your target market(s).
New Riders Individuals who have never ridden an e-scooter.
Frequent
Riders
Riders, such as daily commuters, who integrate e-scooters into their daily commute or business
needs.
19Confidential and proprietary information exempt from the public right to inspection under Minn. Stat. § 13.37(b)
Occasional
Riders
Leisure riders or tourists who occasionally use a Bird scooter in the evenings or on the weekends
for transport to social events, visit shops, or local attractions.
Non-Riders Community members who are unlikely to become scooter riders, such as pedestrians and
automobile drivers, but would benefit from learning more about the program to increase
awareness and safety for everyone.
c. Describe how you will educate the public on how to ride safely and predictably and of applicable traffic laws and
ordinances.
Our education plan is designed to address roadway safety, accessibility, and general good behavior and practice by new
users to ensure rider safety and support safe streets for all community members. To achieve these goals, we use a
multifaceted approach that includes in-app products and technology, on-vehicle technology, physical assets, digital
assets, and events/outreach. Bird will also use an escalating penalty structure to respond to customers who repeatedly
offend program regulations. Fines will be accompanied by an email describing the incident and why it was unsafe,
educational materials relevant to the offense, and a reminder about additional fines and the potential for account
termination. Riders on low-income plans will be excluded from all financial penalties but will receive the warning emails.
For more information, please see page 22.
i. In-App Products and Technology
Bird offers a comprehensive suite of new and improved educational
and safety products, including a mandatory first-time rider tutorial
and quiz, Beginner Mode, Helmet Selfie, Safe Start, in-app map and
audible warnings, and follow-up education. All of our in-app safety
features are available in English and Spanish. For more information
about our multilingual offerings, see page 18. Each of these is
described in detail below.
Mandatory In-App Rider Tutorial with Quiz.First-time riders are
required to watch an illustrative how-to-ride and parking tutorial
depicting Hopkins-specific rules and regulations. Upon completion,
riders will be required to take our newly launched quiz to ensure
understanding. The quiz will contain a minimum of four questions pertaining to parking, operations and general safety.
Bird will require riders to complete the quiz with an 80% score before they can start their first ride. Those who do not
pass the safety quiz on their first attempt are provided with tailored educational materials that must be reviewed before
retaking the quiz. Prior to the new permit period, Bird will promote our rider safety quiz across our social media
channels, rewarding new riders who sign up and complete the quiz with $10 ride credits. Bird will also periodically
prompt our riders to retake the quiz as a refresher on local rules and regulations.
NEW Beginner Mode.According to an Austin Public Health study published in 2019, 33% of scooter injuries are
sustained by first-time riders, a greater proportion than the share of trips taken by those riders. We used this data to
create and implement Beginner Mode, a gentle acceleration geo-speed option that lets new riders gradually work their
way up to full speed. Beginner Mode can be made a mandatory feature that is activated for the first three rides a person
takes on a Bird vehicle. After that, riders can manually enable this feature in the app via Settings > Ride Mode.
Helmet Selfie.Bird designed an industry-first Helmet Selfie feature to encourage helmet use. At the end of each trip,
after the end-of-ride parking compliance photo, we invite riders to take selfies. The app uses AI to confirm if riders are
wearing a helmet and rewards those who are with such as future ride credits, to those who are.
NEW Safe Start.In addition to operational strategies like time-activated geofencing for areas with active nightlife and
limiting deployments near bars, we developed Safe Start to help cities combat irresponsible rider behavior. Created in
collaboration with law enforcement officials, this innovative technology enables us to link a sobriety test to a rider's
unlock experience.During agreed upon at-risk hours, the range of which can be discussed with the City and the Hopkins
Police Department, riders must pass a cognitive assessment (randomized between CAPTCHA measures and Stroop
tests) before a vehicle will unlock. If the rider is unable to pass the test, the Bird does not unlock and riders are
encouraged to choose an alternative method of transportation, such as a taxi or ride-hailing service.
In-App Map and Audible Warnings.Bird’s app provides a clear and legible map of the geofenced areas within the city,
including no-ride, no-parking, and slow zones. If a rider enters and/or approaches a geozone with specific restrictions,
20Confidential and proprietary information exempt from the public right to inspection under Minn. Stat. § 13.37(b)
they are notified via the Bird app and a push notification to their phone. Our devices also provide riders with an audible
warning and can show a visual warning via the on-vehicle display.
Follow-Up Education.Our app provides follow-up education to riders prior to every fifth ride,which is both interactive
and tailored to rider history, time of day, and location. For example, on a Friday or Saturday night, a rider is likely to
receive a reminder about the importance of riding sober.
COMING SOON Rider Score.A safe riding tool, Rider Score tracks a rider’s behavior and rewards them with free
unlocks, ride credits and discounts for responsible riding. Riders with lower scores will receive targeted education,
feedback to help them improve, and/or penalties and fines. Factors that influence scores include: Parking compliance,
sidewalk riding compliance, rides during commuting hours, frequency of rides, interactions with educational material
and quizzes, helmet selfies, and connection with public transit using interoperable trip planning or payment systems.
ii. Physical Assets
To ensure riders are educated on local rules in Hopkins, we can promote key safety messages on our vehicles via
decals and hang tags, run citywide PSA/advertising campaigns and work with the Hopkins Civic and Business
Association to place multilingual brochures in key locations.
On-vehicle Safety Decal Safety and Education Hang Tag
SPOTLIGHT: Zero Tolerance for Unsafe Behavior
At Bird, we believe it is our duty to keep only those riders who prioritize the safety of all road users on our
platform. As such, we set clear safety rules, work diligently to enforce them, and respond decisively when they are
not being met.Targeted Education:If we have cause to suspect a rider has demonstrated unsafe riding or
parking behavior, our Trust and Safety team sends post-incident educational emails. We enrich these educational
materials with infographics, games and quizzes. Bird also sends targeted notifications directly in the app as a
proactive measure to prevent unsafe behavior in the future.Escalating Penalties and Account Termination:Bird
uses the following escalating penalty structure to respond to and remediate unsafe behavior. Fines will be
accompanied by an email describing the incident and why it was unsafe, educational materials relevant to the
offense, and a reminder about additional fines and the potential for account termination. Riders on low-income
plans will be excluded from all financial penalties but will receive the warning emails and are also subject to
account termination for repeated offenses.
21Confidential and proprietary information exempt from the public right to inspection under Minn. Stat. § 13.37(b)
iii. Digital Assets - In-App, Email, Social Media
In response to COVID-19, Bird has invested heavily in adapting our education materials for a digital audience. We use
email, social media, pop-up reminders, and virtual pledge cards, as described below.
Adapting Rider Education.Bird has launched new rider educational materials on our website and the Bird app to help
keep riders informed on the latest safety recommendations when Birding.
Email, Social Media and Pop-Up Reminders.We deliver regular, consistent, localized and updated safety directives and
education regarding the proper and safe use of our vehicles via email, social media, push notifications and pop-up
reminders. The in-app pop-ups require riders to acknowledge and accept them in order to proceed.
Pledge Cards.Bird uses digital pledge cards to help educate riders on local laws and regulations. The cards are
presented to riders via an in-app pop-up, requesting that they read and then pledge to abide by each rule. Over 600,000
riders in cities across the U.S. have taken the pledge. We will relaunch the pledge at the start of the new permit period,
customizing the cards in partnership with the City to highlight specific rules and regulations.
Standard Pledge Cards
iv. Events and Outreach
Our local team can host free in-person safety training classes via our Safety School, an in-person, how-to-ride safety
and training program. Our outreach would focus on wide-reaching, targeted engagements for both existing and new
riders. We partner with community groups and safety advocates who have experience with the area’s traffic and street
22Confidential and proprietary information exempt from the public right to inspection under Minn. Stat. § 13.37(b)
environment. During the events, Bird educates riders on local laws governing the safe operation and parking of devices,
hands out free helmets, and distributes ride credits to new riders who engage in our safety quizzes and
demonstrations. To raise awareness around this educational program, Bird will highlight upcoming sessions via in-app
pop-ups and printed flyers distributed to local community organizations throughout the city. Our team is also expanding
and evolving our digital offering to reach more riders, including hosting virtual roundtables and educational events via
video-conferencing platforms.
d. Describe how you will serve and promote ridership in low-income communities and communities of color.
Bird’s equity program for Hopkins incorporates a variety of strategies to reduce barriers and increase access to our
service among historically underserved communities. The following strategies are based on our on-the-ground
experience serving cities around the world and were developed with input from the communities they aim to serve.
Partners.We measure the success of our service by the strength of our local partnerships. Beyond maintaining open
communication with the City, we will continue to work with community leaders and local nonprofits to gather feedback
on our equity program and provide meaningful access to our service within the communities that need us most.
Outreach to Coordinate Education, Programs, and Deployment.Bird will highlight our low-income Community Pricing
program via informational emails with an embedded link directing eligible riders to sign up. Bird will also support
community-scale decision-making through initiatives like our “Request a Nest'' campaign, encouraging residents to
submit location suggestions for staging and parking corrals via our online form to ensure equitable access to our
service in their neighborhoods; Bird will forward all of these suggestions to City staff for their consideration.
Rate-Based Incentives.Bird is proud to offer a variety of rate-based incentives programs to ensure micromobility is
accessible to everyone in the Hopkins community. See page 25 for full details of our discount programming.
e. Describe how you will provide marketing and outreach materials in multiple languages, including English,
Spanish, Hmong, Somali, etc.
In recognition of the diverse language and cultural landscapes of Hopkins, Bird will ensure marketing and educational
materials are available in multiple languages, focusing on the area’s most commonly spoken languages including, but
not limited to, Spanish, Somali and Hmong. Our website and app are also currently available in 36 languages, including
Spanish and Somali (see page 18 for full list). We previously conducted outreach with the Hmong American Partnership
in the Twin Cities to better understand their community’s needs and raise awareness of the program.
When Bird first contacted us and we met to explore our possible collaboration, we immediately
concluded that this is a business that is committed to becoming an actively engaged community
partner. Now after nearly two years, the Hmong American Partnership has enjoyed our
collaboration with Bird during their time in the pilot programs in Minneapolis & St. Paul. Bird has
recruited amongst our program participants and has offered discounted rides for all employees of
our organization.
- May yer Thao, President & CEO of the Hmong American Partnership in the Twin Cities
Bird uses the following strategies to disseminate information in multiple languages, working with community partners
and members of the ethnic press so that our efforts are relevant,
culturally sensitive, and effective in engaging a diverse group of
Hopkins’ residents and international visitors:1)distributing
advertising flyers to local libraries, community centers, and
community-based organizations;2)hiring multilingual
representatives and ensuring our local Fleet Managers are
linguistically and culturally competent;3)engaging with ethnic,
multicultural and alternative media and digital influencers;4)
attaching hang tags to e-scooters with multilingual instructions and
promotional codes; and 5)promoting safety communication via
Hopkins’ bus system.
f. Describe any discount programs you offer.
Bird is committed to ensuring environmentally-friendly
transportation alternatives are accessible to all members of the
Hopkins communities. As such, we offer a variety of discount programs, detailed fully on page 25.
23Confidential and proprietary information exempt from the public right to inspection under Minn. Stat. § 13.37(b)
g. Describe how you will help low-income populations or non-English speaking populations understand payment
options or discount programs.
Bird will employ the following strategies to help community members understand and sign-up for discounted customer
plans:1)Email and In-App.We use monthly emails, in-app messaging (at sign-up and monthly), and regular push
notifications to promote Bird Community pricing, reaching 150,000+ riders to date;2)Online and Social Media.Plan
information is always available on bird.co and is regularly promoted via our social media. We can also advertise with
media outlets, such as the Sun Sailor News, and local organizations;3)Awareness Campaigns.Building on our
experience partnering with transit agencies and services such as CTA (Chicago) and local community and
neighborhood events in Minneapolis and St. Paul, Bird can create billboards highlighting our Bird Community plan in
Hopkins; and 4)Flyers.Bird distributes hundreds of multilingual flyers promoting our discount program at
neighborhood locations such as the Hopkins farmers markets and Hopkins Public Library.libraries. Each e-scooter will
also have a hang tag providing information on how to access our low-income plan.
h. Describe how you will ensure the system is available for use by populations without smartphones or credit cards.
To make our devices as widely available as possible, Bird enables riders to rent Birds via SMS text messaging and via
phone call.Create an Account:Riders create an account by sending an email to access@bird.co or hello@bird.co,
providing contact details along with a phone number that can send and receive SMS and phone calls. Within
approximately one business day, they will receive an SMS confirming account approval.Locate a Bird:Riders spot a
Bird on the street or contact our customer service team via phone (1-866-205-2442) or email (hello@bird.co) for
assistance locating an available Bird.Text/Call to Unlock and Begin Ride:Once riders locate the Bird ID in between the
vehicle’s handlebars, they can text the ID and the word “unlock” to the phone number they received during the sign-up
process. This text message will signal the vehicle to unlock, allowing the ride to begin. Alternatively, they can call a
dedicated local phone number to speak to a customer service agent who can remotely unlock the device.Text/Call to
End Ride:Riders text the word “lock” to the same number. This text message will signal their Bird to lock, completing
the ride. The rider receives a follow-up SMS message with the cost of their completed trip. Alternatively, the rider can
call the same phone number used to unlock the Bird to have a customer service agent remotely lock it.Availability:Bird
would not make any changes to the availability of this program during the license term without prior written approval of
the Commissioner and the Commissioner of Transportation.Outreach and Messaging:Bird will provide, through our
website, mobile application and print materials, clear and complete information to scooter users regarding how to
access the system through means that do not require a smartphone.
Non-Credit-Card Payment Alternatives.Payment type should not be a barrier or deterrent to shared mobility. As such,
Bird has and will continue to support and promote a variety of non-credit-card-specific payment options including:
Cash for Bird
Credits
Riders can purchase Bird credits with cash from participating stores. This option is available
at 4 retail locations in Hopkins, including Speedway and Walgreens.
App-Integrated
Payment
Options
Bird offers PayPal as an additional payment option in the Bird app. Doing so extends the
reach and availability of Bird vehicles to those who may not have, or may not prefer using, a
personal bank or credit card. Bird's integration with PayPal provides access to the world's
most advanced sustainable devices and is currently used by 11% of our riders. In addition to
PayPal, the app is fully integrated with Apple Pay and Google Pay.
Prepaid Cards
Riders can purchase prepaid American Express, Mastercard and Visa cards with cash from
retailers across Hopkins. Riders can add their prepaid card as their payment option within
the Bird app or when providing their payment information for Bird's text-to-unlock service.
i. Describe how you will increase ridership each year.
Bird uses a combination of in-person community engagement and traditional marketing methods to raise awareness of
our program and increase ridership. Hopkins’ dedicated Account Manager can work with the City to establish annual
ridership goals, monitor progress, and collaborate on additional efforts if needed.
j. Describe how you will support local bicycle or transportation advocacy efforts and organizations.
Bird’s commitment to transparent and proactive data sharing with cities will help inform and deliver upon Hopkins’
vision for a more accessible and connected community by developing and maintaining networks that allow for people
24Confidential and proprietary information exempt from the public right to inspection under Minn. Stat. § 13.37(b)
to walk, bike, and ride transit through safe and accessible connections. Our data (detailed on page 26) empowers cities
to make critical infrastructure and transit improvements for the benefit of all road users—scooter riders, cyclists, drivers,
and pedestrians. Additionally, proceeds from Bird’s proposed revenue share to Hopkins can be used to fund the
construction of additional bike lanes and other infrastructure features which increase safety for everyone.
k. Describe other engagement efforts focused on increasing adoption in the community.
We are confident that our robust outreach and engagement plan, developed based on our experience successfully
implementing micromobility programs in 350+ cities around the world, will effectively promote—and increase—adoption
in the Hopkins community. Please see page 19.
G. Funding and Pricing Plan
a. Describe your sources of capital and financial capacity to deliver your proposed plan and respond to unexpected
challenges.
Bird is the best capitalized independent shared mobility provider. This independence and laser focus lead to an
unmatched and unwavering commitment to micromobility—one not clouded by revenue streams tied to gas-powered
vehicles. Our independently audited financials support this. Under the leadership of our highly experienced
management team, Bird possesses a demonstrable track record of operating success and has generated compelling
unit economics even during the COVID-19 pandemic. In 2021, Bird's average Ride Profit Margins were 47% (Ride Profit
Margin demonstrates the profitability of each ride taken in our cities). We expect to see continued margin improvement
going forward. Ensuring that we are a micromobility provider that has a long-term sustainable operation that cities can
rely on for years is a top priority at Bird.
Our November 2021 public listing on the New York Stock Exchange (NYSE: BRDS) underscores our strong balance
sheet and attractive growth profile with $309 million of pro forma cash and cash equivalents, including $264 million
raised as part of the public listing. Additionally, we have a $150 million vehicle financing debt facility to support further
investment in innovative vehicle technology and expansion in the coming years. These commitments both reflect Bird's
strong, sustainable financial performance today and its ability to commit to long-term innovation and partnership with
cities in the future. Combined, Bird's global scale, stability, meaningful access to capital as a public company, and
constant innovation ensure we can continue to operate in competitive, multi-vendor markets as well as face-off any
unforeseen headwinds.
b. Describe your pricing philosophy, fee structure, membership or incentives programs, and capacity to implement
incentives or dynamic pricing (based on trip beginning/ending location and/or time).
The foundation of our pricing philosophy is that environmentally friendly transportation alternatives should be
accessible to everyone. In order to achieve this, we use a variety of strategies to reduce barriers and increase access to
our service among underserved communities, including several reduced fare programs to ensure micromobility is
affordable for all Hopkins riders.
Bird Standard Pricing Birds will be available for an unlock fee of $1 and a per-minute fee of $0.39.
Bird Community
Pricing
This program provides a 50% discount off our standard unlock and per minute fee to the
following eligible riders: low-income residents, veterans, seniors, Pell Grant recipients,
and employees of pre-approved community organizations.
Healthcare Workers
COVID-19 Program
To support communities during the COVID-19 pandemic, Bird provides two free
30-minute rides to healthcare workers and emergency personnel daily. Eligible riders can
sign up by emailing a copy of their medical ID card to together@bird.co. To date, 2,500+
healthcare personnel have enrolled in the program and have taken 115,000+ rides.
Business Subscription
Program
This program enables local businesses to purchase ride coupons for their employees to
encourage eco-friendly commuting. The program can be customized to meet individual
company budgets and preferences. To encourage adoption, Bird offers bonus rider
credits to each employee for any month in which 75% of credits are redeemed.
25Confidential and proprietary information exempt from the public right to inspection under Minn. Stat. § 13.37(b)
Ride Passes
To accelerate a shift away from cars for short-distance trips, Bird offers several ride
pass options including 1)Daily Pass:$19.99 for unlimited rides ;2)Weekly Pass: $1.99
for free unlocks; and 3)Monthly Pass:$5.99 for free unlocks. We can also offer an
hourly or annual ride pass if desired by the City.
Special Fare Programs
Bird regularly promotes special fare programs in response to local needs like our Free
Rides for Teachers in 2020 and Roll to the Polls initiative that provided free rides to
voters during the last presidential election and the 2021 municipal elections.
c. Describe your plan for branding and/or sponsorship recognition on bikes or scooters and/or stations as
applicable.
Our vehicles all feature the Bird logo and a unique identifier visible from 13 feet away. Bird’s financial model does not
include sponsorship programs. If Hopkins wants to pursue a sponsorship to supplement program funding, however, we
would be open to exploring sponsorship opportunities so long as the brand’s values align with our own. In such a case,
we would direct all revenue back to Hopkins to use at its discretion, to support program costs, and/or to fund programs
which increase accessibility to ride share. In the past, Bird has collaborated with household names including Spotify,
NBC, Bumble, Lululemon, and Marc Jacobs.
H. Technology and Data Plan
a. Describe your plan to share data with the City. Describe the formats, tools, and services you will provide for City
staff to access data, receive reports, and access archives.
Bird will comply with all requirements including but not limited to those outlined in Appendix A, Section 6
Technology and Data Systems.
Bird offers the most transparent and robust data sharing to our partners to support the needs of local officials, urban
planners and engineers. Such data can be used to see how people move throughout Hopkins each day, and help guide
Hopkins’ ongoing efforts to reimagine its built environment to include more micromobility options as part of its
Comprehensive Plan. It is also used by Bird and the City to adjust operations in the short- and long-term, from changing
nest locations based on rider patterns to adjusting fleet size to meet demand. Bird provides our partners with real-time
access to data feeds, ensuring accountability and transparency in our service. Whereas other operators use a batch
processing model (grouping data together and collecting it intermittently), Bird uses stream processing to continuously
collect and analyze program data, enabling cities to track the movement of devices within their public right-of-way in
real time. Anonymized Bird data is also being used by some research institutions, such as UVA and Arlington County, to
study micromobility use, road safety, and transit connectivity.
Our key data products include:1)Mobility Data Specification APIs: These APIs provide detailed information about
device movements throughout the day, including route data for each trip and device status changes as they happen;2)
Virtual Dashboard: Our easy-to-use dashboard is updated hourly to show what is happening in the public right-of-way;
3)GBFS API: This API provides the latitudes and longitudes of available Birds within a jurisdiction and can be ingested
by third-party trip-planning applications; and 4)Flat File Reporting: On a monthly or weekly basis, Bird can provide the
following standardized reports in PDF or CSV format: unique active riders; number of trips per day; individual trips,
including trip ID, Bird ID, start time and location, end time and location, duration, distance and cost; number of vehicles
in service per day; utilization; complaints; safety incidents; and device maintenance history. See Appendix 6 for detailed
descriptions of what data is made available, and images of our city dashboard.
b. Describe your plan to publish data to the general public. Describe the formats, tools, and services you will provide
for the public to access data, receive reports, and access data archives.
Bird believes in making public our data in order to promote efforts to expand safe and sustainable micromobility
transportation. Bird has participated in the development of the General Bikeshare Feed Specification since 2019. We
believe this standardized data feed for shared mobility system availability is the best way to make data available to the
general public as it gives a full picture of our operations, while also protecting user privacy. We currently make a
specification compliant GBFS 2.2 feed when requested by cities, either as a fully open feed, or with token access
granted upon request to any member of the public. We make these feeds available in open data portals throughout
Europe, including France and Switzerland. Bird actively participates in projects coordinated by both government
26Confidential and proprietary information exempt from the public right to inspection under Minn. Stat. § 13.37(b)
agencies, such as the City of Austin’s open data portal, and data aggregators, like Ride Report’s open data portal in
Portland, OR,to make data available to the public.
c. Identify the tools and resources that you will use to produce regular reports for the City.
See page 26 for details on the data tools and resources Bird uses to produce regular reports to the City.
d. If you provide services in neighboring or adjacent towns, explain how your metrics and reporting will identify
initiatives and requirements that are specific to Hopkins.
Bird deploys vehicles in multiple jurisdictions near Hopkins, including St. Louis Park and Minneapolis. Data from these
operations can provide guidance to help inform our initial approach to deployment, such as recommending fleet size
and influencing deployment zones. Should Hopkins eventually wish to explore cross-jurisdictional riding in the future as
part of the Thrive MSP 2040 comprehensive plan, data from nearby cities would be used to help implement this.
e. Describe the digital capabilities of the devices and the system. Address topics such as: sensors, GPS accuracy,
digital displays, wireless communication radios, and other digital features of the devices.
Sensors
All devices are connected to Bird AI, an advanced and proprietary operations management
system developed by our team specifically for shared vehicle networks. The system
connects to and communicates with every vehicle in our fleet, monitoring status and
location via onboard diagnostic sensors and advanced location tools. Bird AI features a
proprietary machine learning algorithm, which evaluates tens of millions of real-time and
historical observations to help our data scientists and Fleet Managers determine when and
how to deploy, rebalancing requirements, charging and collection needs, as well as predict
when a vehicle will require maintenance. See page 10 for more details.
GPS Accuracy
Bird One is equipped with sophisticated GPS technology, capable of providing real-time
location data accurate within three feet, a 500% improvement over the 15 feet
industry-standard. In addition to supporting accurate geofencing, our GPS technology
enables us to track the vehicle in real-time.
Digital Displays Bird Three is equipped with an on-vehicle digital display which provides riders with an
audible warning and can show a visual warning.
Onboard
Operating System
On-board operating system provides IoT communications and advanced anti-theft
encryption. Also features a multi-mode wireless geolocation and tracking system using GPS,
GLONASS and BDS.
Other
Birds with long-range radar that enables us to locate them even if they have been
disconnected from our server; for example, due to vandalism. The radar’s battery can last up
to two years while the sensor lies dormant and, once the sensor is activated, emits a signal
that allows our teams to isolate the precise location of the device.
f. Describe your methods for defining geofenced areas if this is applicable to your service model.
Bird was the first operator to introduce geofencing for shared electric micromobility. Our experience, combined with
technological advancements in geofencing to improve accuracy and responsiveness, set the industry benchmark for
location-based fleet management and compliance. Our geofencing technology is built upon three core pillars—including
onboard maps, precise map data, and improved device location accuracy—and can be quickly deployed in 24 hours or
less.
Onboard Maps.Bird’s geofences are applied at the vehicle level via our latest devices’ onboard embedded computer,
which can store over 25,000 geozones per city or university. This allows for highly accurate detection and enforcement
within 0.3-0.5 seconds. Our new system differs significantly from operators that rely solely on the cloud or GPS to
27Confidential and proprietary information exempt from the public right to inspection under Minn. Stat. § 13.37(b)
enforce geofences. Those first-generation systems lose valuable seconds as the vehicle must communicate with the
cloud to determine geofence permissions, resulting in a response lag of up to 30 seconds. This means a scooter
traveling at 10 mph will travel the length of over one football field before it responds. By processing geofencing in near
real time, Bird's system significantly increases both rider and pedestrian safety.
Map Data: Sub-Meter Accuracy.For geofencing to work effectively, each zone must be drawn and virtually
mapped—based on local rules—to create boundaries to govern the service area. However, existing GIS and satellite
imagery are often unreliable for zone creation due to lens distortion, image warping, and tectonic plate movement. To
address this, Bird built a new robust process to enable our teams to create geofence zones with sub-meter precision.
Location Accuracy.Our latest devices are equipped with our advanced Vehicle Location System (VLS) that uses a
proprietary sensor fusion microchip to fuse real-time data about the vehicle (e.g., wheel speed, turning history) with
GPS signal to provide richer, more robust vehicle location information and position.
For standard GPS to work effectively, the location chip on a device needs to “see” a GPS satellite. Interference can be
caused by obstructions like inclement weather or large buildings, resulting in an urban canyon effect that dulls or blocks
the GPS signal. To address this, we designed our sensor fusion chip to prioritize redundancies to provide a fault-tolerant
system that can continue operating properly even if one or more components fail. As a result, our VLS tracks a device’s
accuracy within as little as one foot in even the most challenging environments to ensure geofence enforcement is
never compromised.
28Confidential and proprietary information exempt from the public right to inspection under Minn. Stat. § 13.37(b)
VEHICLE LOCATION SYSTEM: DATA SOURCES
New GPS 2-3x more satellites and new GPS
bands (For example, 4G → 5G
technology)
Vehicle Data Vehicle data includes wheel speed
and turning data to provide more
robust vehicle location
Inertial
Measurement
Unit (IMU)
A sensor that detects the
accelerations acting on the vehicle
and its orientation in space;
contains accelerometers and
multi-axis gyroscopes
Real-Time
Kinematic
Data
Atmospheric data that corrects the
GPS signal for Ionospheric
interference
g. Describe the process by which user routes will be traced. If tracing is created from interval based XY points,
describe what the timing intervals will be and how you will ensure that interpolated lines are accurate to within 3
meters per the requirements for spatial data accuracy. Mobile apps and web tools that require login should be
supplied with a demo login account and instructions to download or web URLs to access.
Bird One:Bird One is equipped with sophisticated GPS technology, capable of providing real-time location data
accurate within three feet, a 500% improvement over the 15 feet industry-standard. In addition to supporting accurate
geofencing, our GPS technology enables us to track the vehicle in real-time.
Bird Three:Powered by Bird Three's 200+ on-vehicle sensors and our new Vehicle Location System (VLS), Bird is able
to track our vehicles’ location in real time. This advanced embedded technology exponentially increases the accuracy
and precision of our vehicles to pinpoint vehicles within 12-36 inches by calculating inertial measurements and wheel
speed. Our sensor fusion algorithm synthesizes data from GPS signals and on-vehicle sensors to deliver the most
accurate vehicle location data in the industry. We will work closely with City staff to leverage our VLS technology to
prevent sidewalk riding, improve parking compliance, regulate speed zones and more. Unlike camera-based solutions
that are less weatherproof and prone to failure, VLS is power efficient, scalable, and delivers highly stable performance
in all weather conditions.
I. Consumer and Protection Plan
a. Describe the types of data you would collect, and how you store the data. Include mention of all third-party
systems that would come in contact with customers’ personally identifiable information.
We are committed to responsible data sharing with the city and related partners but do not and will not sell any
customer data. We openly collect and share real-time ride data (that does not enable anyone to associate a specific
rider with specific trips) with city and university partners in GBFS and MDS formats so as to promote compliance,
improve operations, and complement transit planning. In addition to our own internal data responsibility framework, we
uphold California’s CCPA and Europe’s GDPR requirements.
Bird collects only the data needed to deliver our service and compliantly share data with cities. We collect the following
user data as part of our rider onboarding process: device ID, user’s full name, birthdate, home address, email address,
and information from the user’s identification card.
During initial signup, we inform our riders of exactly which data will be collected, provide them the opportunity to
opt-out and advise them if opting out will impact their rider experience. For example, upon downloading the app riders
are informed that location services will be used but it is only necessary to enable “while using the app” to achieve a
strong rider experience.
29Confidential and proprietary information exempt from the public right to inspection under Minn. Stat. § 13.37(b)
Establishing a holistic data responsibility framework is a key tenet of Bird’s operational model. For example, we tune the
amount of data we collect and store for ID verification to meet specific market needs, collecting only the minimum
necessary to ensure compliance. Our responsibility framework, which we have workshopped with cities and
researchers across the country, is based on the following principles:Privacy First:If it's collected, it's protected.Less Is
More:Only collect what's necessary.Safe and Secure:Use the highest encryption standards to protect data.City
Centric:Focus on using data to improve micromobility programs.Purpose Driven:Promote compliance, inform policy,
and improve planning.Collaborate and Share:Build best practices together with cities.
b. Describe your procedures for anonymizing data for distribution to the City and general public.
Bird is committed to responsible data sharing with city and related partners but does not and will not sell any customer
data. In addition to our own internal data responsibility framework, we uphold the CCPA and GDPR. We collect and
share real-time ride data, in accordance with GBFS and MDS specifications, that does not enable anyone to associate a
specific rider with specific trips. Our goals in doing so are to validate program compliance, improve operations, and
inform infrastructure planning. See page 26 for details about how Bird will share data with the City.
c. Discuss your systems and data security practices. Specify what technical protocols and data standards will be
used to ensure customer data privacy and security.
Bird follows best practices to ensure the security and protection of all sensitive data. Our approach evolves as risks
change over time and includes the following elements.
The Industry's Only Dedicated Data Security Team.Bird is the only micromobility provider with a robust full-time team
dedicated to developing new capabilities for detecting signs of data breaches and other security incidents. This team
also delivers safeguards and processes to assess the risk of partners and vendors that may have access to Bird's
networks and data. Ultimately, they are responsible for assuring Bird's record of vehicle and data security is unmatched.
To date, Bird has never suffered a malicious hack or data breach.
We have 15 subject-matter experts distributed across multiple teams dedicated to data security, including:
●Mobile App Security Team.This team focuses on ensuring that any software and code developed by Bird follows
secure development practices and is reviewed for vulnerabilities.
●Vehicle Security Team. This team focuses on securing vehicle hardware and firmware to address the risk of
dangerous hacking or tampering activity that could endanger riders.
●Infrastructure Security Team. This team focuses on securing the systems that store Bird data and detecting signs
of potential hacker activity.
●Red Team . This team focuses on simulating hacker activity to test our security systems and find opportunities to
further improve Bird's security.
●Global Security Operations. This team focuses on physical security protections to ensure our data cannot be
stolen by physical methods like burglary.
Certified Protections for Customer Payment Data.Every financial transaction is secure, and all personal information is
protected using industry-standard encryption. Bird neither stores nor accesses credit card information. All sensitive
payment information is handled entirely by a large third-party payment processor who implements PCI-DSS Level 1
controls. Bird will provide our most recent third-party PCI audits to the City bi-annually. Bird can provide PCI-DSS level 1
certification upon request.
Bird is a certified PCI Level 1 merchant and is audited annually by a third party to confirm Bird's compliance and that the
specific data security controls required by PCI regulation are in place. In 2020, third-party auditor NCC Group certified
Bird's security controls and best practices to PCI Level 1 requirements.
Continuous Third-Party Testing of Security.Security is an ongoing process, requiring constant testing, improvement
and updating. Consequently, our approach evolves as risks change over time. Bird routinely engages with third-party
security firms to advise on security best practices and specific risks. We also engage third-party security experts to test
our applications, websites, backend and e-scooter security. Additionally, Bird was the first micromobility company to
invest in a security bug bounty program to reward security researchers who discover and report security issues.
Safeguarding Rider Data.Bird does not share or sell rider data to any third parties. Bird uses reputable third-party
technology providers, like Amazon Web Services, to store and process Bird data, and we have legal terms in place that
strictly forbid them from accessing Bird data for their own purposes.
30Confidential and proprietary information exempt from the public right to inspection under Minn. Stat. § 13.37(b)
Guarding Against Breaches.Bird focuses on taking every step to protect sensitive data by securing it on our servers.
We developed rapid anomaly detection and response capabilities to limit the impact of security incidents. We maintain
up-to-date cyber insurance from a major provider. Bird's company computers have world-class endpoint protection
software installed and are monitored 24/7. To date, Bird has not identified any security data breaches.
Multiple engineers on the Bird Security Team have formal experience and training with breach investigations, forensics,
and incident response handling. Bird maintains an incident response plan that outlines specific protocols for handling
various breach scenarios based on severity, known legal obligations related to customer privacy and personal data. We
also maintain a forensic security team on retainer so that, in the event of an incident, Bird can work quickly and
efficiently to detect, contain and neutralize any incidents.
Bird's incident response plan contains internal escalation protocols to ensure that the appropriate stakeholders from
our Legal and Executive Leadership teams are notified of incidents at the appropriate time. Bird's incident response plan
also has protocols for escalating to specialized external parties including law enforcement contacts and third-party
breach response partners.
Employee Education. Every employee at Bird goes through mandatory security awareness training on their first day to
learn about data security threats like phishing as well as how to notify the Bird Security Team if they believe they have
encountered indicators of a security incident. We provide ongoing education for employees regarding signs of
anomalous activity and best practices that optimize our ability to detect and respond to potential security incidents.
International Security Standards.Bird is in the process of securing certifications for maintaining compliance with ISO
27001 and System and Organization Controls 2. These internationally recognized security standards, used by other
well-established technology giants like Tesla, Google and Apple, will ensure Bird's policies and procedures for managing
information security align with international best practices. As the only micromobility company working to secure these
certifications, we are proud to lead the industry in data protection and demonstrate our continued commitment to
robust safety and privacy controls that riders and cities can trust. Bird's Governance Risk Compliance Officer is leading
our certification process, and we anticipate being fully certified for both standards in Q1 of 2022.
d. Describe internal procedures for maintaining secure access to minimum necessary staff.
Bird will ensure we maintain secure access to minimum necessary staff throughout the program. If a Fleet Manager
fails to meet contractual KPIs and SLAs or chooses to leave the program, we replace staff in a timely manner following
the same process as our initial hiring (see page2 for more details on KPIs, SLAs and hiring practices).
e. Identify all third parties that will receive customers’ personally identifiable information and the reason(s) why and
frequency for each.
Bird does not share or sell rider data to any third parties. Bird uses reputable third-party technology providers, like
Amazon Web Services, to store and process Bird data, and we have legal terms in place that strictly forbid them from
accessing Bird data for their own purposes. Law enforcement requests are the only event in which Bird would share
customer’s personally identifiable information. Bird places the highest priority on law enforcement requests while
balancing our obligations to protect users’ personal information in our privacy policy. See our full privacy policy here.
31Confidential and proprietary information exempt from the public right to inspection under Minn. Stat. § 13.37(b)
Appendices
Appendix 1: Proposed Service Area and Deployment Locations
Confidential and proprietary information exempt from the public right to inspection under Minn. Stat. § 13.37(b)
Appendix 2: Implementation Plan
Confidential and proprietary information exempt from the public right to inspection under Minn. Stat. § 13.37(b)
Appendix 3: Minimizing Vehicle Trips and Impacts on the Right-of-Way
We work closely with representatives from advocacy organizations around the world to ensure our protocols for
keeping paths of travel accessible for all community members are rooted in local understanding and community
engagement. Bird AI logs every report to identify trends in order to tailor local operations on a block-by-block,
day-by-day basis. Bird is committed to minimizing vehicle trips and impacts on the right-of-way associated with our
redistributing efforts. As part of these efforts, we employ a number of unique and tailored operational strategies, as
detailed below.
Solution Details
Minimizing
Impacts on the
Right-of-Way
Minimizing
Vehicle Miles
Traveled
Fleet Manager
Compliance
Bird promotes responsible shared use of the street
through our in-depth Fleet Manager training,
emphasizing maintaining ADA access, mitigating implicit
bias, and respecting the community.
Impact:We educate and train all Fleet Managers on how
to safely and legally park their vehicles when retrieving
Birds for recharging, redistributing, or maintenance.
Extending
Battery Range
and Charge-Hold
Time
Our latest vehicles feature a waterproof, high-capacity
battery with an extended range, as well as an advanced
battery management system, enabling them to hold a
charge range of 35 miles over 60 days.
Impact:This dramatically reduces the need to recharge
vehicles, helping our local teams reduce the need for
frequent operational trips.
Utilizing
Off-Peak Hours
Our operations platform uses machine learning and
predictive modeling to determine daily deployment
needs across our service area.
Impact:We use this information to proactively deploy
Birds each morning during off-peak hours, limiting traffic
congestion.
Enforcing Safe
Parking
Practices During
Operations
We require consistent and continuous training to ensure
our Fleet Managers use best practices when retrieving
and redistributing devices, including no double parking or
blocking of ADA access.
Impact:Utilizing this software helps Bird mitigate the
negative impacts of our operations on the right-of-way.
Field Mechanics
Bird’s local team performs basic maintenance in the
field.
Impact: This avoids the need to transport vehicles to a
local service location for minor repairs.
Confidential and proprietary information exempt from the public right to inspection under Minn. Stat. § 13.37(b)
Appendix 4: Vehicle Information and Images
Bird One
Bird One Features Specification Details
Foot Placement Wide footboard is designed for accessibility and balance.
19.4" x 6.1"
Dimensions and Design 43.4" x 18.6" x 46.3"
Tires and Wheels 9" x 2" semi-solid
Brakes Rear drum brakes provide reliable, safe and responsive slowing and
stopping. This includes enabling users to make a braked wheel skid on dry,
level, clean pavement, ceasing motor function when the brakes are applied.
Bird One also features regenerative braking capabilities. During a ride, this
provides safe deceleration while converting kinetic energy into a form that
can either be used immediately or stored until needed, increasing battery
range by up to 10%.
Kickstand Bird One is equipped with a single, side kickstand capable of keeping the
device upright when not in use.
Speed Governor Our on-vehicle speed governor limits the top overall motor-powered speed
to less than 15 miles per hour.
Battery 461 Wh (12.8 Ah) (40-cell)
Drive Wheel FWD
Motor Wattage 350W
Battery Range 30 miles
Security and Anti-Theft We increased redundancies in our security systems, protecting riders by
deterring theft and malicious hacks with enterprise level anti-theft
encryption software not seen from other operators.
Weight 38.4 lbs
Climbing Slope 10% grade
Max Load 220 lbs
Frame Material Aluminum extrusion
Operating Temperature 14°F–140°F (-10°C–60°C)
Sensors Tip-detection sensors
Confidential and proprietary information exempt from the public right to inspection under Minn. Stat. § 13.37(b)
Neck/Mallard Status
Lights
Small status light
Bird Three
Bird is pleased to offer Yonkers our newest and most advanced e-scooter, the Bird Three. The world’s most
eco-conscious e-scooter, Bird Three is the culmination of over four years of experience working in partnership with 350+
cities globally to turn drivers into micromobility riders. Our in-house team of engineering and vehicle design experts
developed it to provide the safest, smartest riding experience possible—all with an unrelenting focus on accessibility and
sustainability
Most Sustainable Battery
●Increased Capacity:Bird Three has a battery capacity of up to 1 kWh, meaning it requires less frequ
charging and delivers more miles traveled on a fully charged battery than any other shared scooter
today. More miles traveled leads to more sustainable rides and, ultimately, decreased carbon emiss
throughout the vehicle’s entire life cycle due to dramatically reducing the number of operational trips
to recharge it.
●IP68 Rated:Industry’s best protection against water and dust damage keeps Bird Three batteries s
running past 14,000 miles. We engineered our batteries to last up to four times longer than our scoo
ensure they are responsibly recycled at their end of life. Bird is also exploring giving these cells a sec
other devices.
●Structural Integration:Like the batteries used in the newest Tesla models, Bird’s structural batterie
vehicle mass, improve range and sustainability, and remain connected to Bird Three’s telematics an
communications.
●Hermetically Sealed Battery Casing:Fully weatherproof and tamper-proof casing keeps riders safe
minimizing the risk of battery damage and/or theft.
●Smart Battery Management System (BMS):Our BMS alerts our local teams to immediately unplug
charging is complete, reducing strain on the battery and extending life. Longer-lasting batteries with
range means fewer batteries needed and a lower carbon footprint.
Unrivaled Durability
●Multi-Material Chassis:Material properties include aerospace-grade aluminum, which provides bes
durability.
●Impact Resistant:Independently tested and verified to withstand more than 60,000 curbside impac
Three is built for the rigors of shared use.
●Anti-Tip Kickstand:Bird Three stands upright on any surface and is very difficult to tip over thanks
multiple points of contact with the ground.
Confidential and proprietary information exempt from the public right to inspection under Minn. Stat. § 13.37(b)
●Automotive-Grade, Self-Sealing Pneumatic Tires:Our proprietastorary tire design ensures a soft r
surfaces without risk of getting a flat or requiring complicated suspension systems that are prone t
issues.
Industry-Leading Braking
●Dual Independent Brakes:Superior braking performance on each wheel results in a stopping distan
than 7 feet at full weight capacity (250lbs).
●Autonomous Emergency Braking:The industry’s only active safety technology designed to detect
failure and intervene to prevent an accident.
●2x Hidden Brake Cables:Hidden and covered brake cables to increase protection against weather d
and vandalism.
Smart Acceleration Technology
●Dual-Sensor Throttle:Automotive-grade acceleration that provides functional safety and absolute a
speed control through two independent measurements.
●Beginner Mode:A gentle acceleration option that lets new riders gradually work their way up to ful
Proprietary Bird Operating System
●Over-the-Air Upgrades:Our industry-leading operating system allows us to instantly and wirelessly
latest system updates to Bird Three.
●Accurate Geofences:Bird OS enforces strict adherence to speed limits, no-ride and slow zones.
●Auto-Calibration:Brake sensors are automatically calibrated to ensure accuracy and safety.
●Anti-Theft Encryption:Encrypted embedded software keeps riders safe and helps deter theft.
Real-Time Diagnostics
●Real-Time Fault Detection:Millions of daily autonomous fault checks self-diagnose and report hun
unique events, from abnormal battery temperatures to a sticky brake. This technology makes it eas
to manage its devices remotely and allows our teams to quickly locate distressed vehicles before d
vandalism can place riders at risk.
●200+ On-Vehicle Sensory Inputs:Fully customizable diagnostic sensors monitor every component
Three.
Intuitive Handling for All Riders
●Extended Chassis:A longer wheelbase provides more stability on all terrains, creating a better vehic
people of all shapes and sizes and improving riders’ overall comfort.
Confidential and proprietary information exempt from the public right to inspection under Minn. Stat. § 13.37(b)
●Wider Handlebars:A wider grip makes Bird Three’s handlebars easier to grasp and provides better h
●Self-Centering Assisted Steering:The only e-scooter that provides self-centering steering assistan
improve safety and stability when riding over rough terrain.
●Antimicrobial Grips:Added protection helps keep all riders healthy and safe.
Exceptional Visibility
●Neck Status Light:New, highly visible status indicator lets riders and team members immediately k
health and charge of a vehicle even from across the street.
●German K-Mark-Certified LED Headlight and Brake Light:High-powered automatic lighting certifie
highest standards of road safety provides superior visibility while riding, even during daylight hours.
Bird Three Additional Specs:
Physical
Dimensions
(L x W x H)
47.7” x 19.3” x 46.8”Kickstand Dual, center
Color Silver and electric sky blue
Deck (L x W)26” x 6.2”Headlight German-certified white light
that can be clearly seen at least
500 feet from the front. Federal
and state law compliant.
Deck Height 6.85”Tail Light German-certified red light that
can be clearly seen at least 500
feet from the back. Federal and
state law compliant.
Ground
Clearance
3.9”Horn / Bell Bell
Branding Bird branded with no
third-party advertising
Reflectors Front, rear and side amber
reflectors (UN ECE R3) that can
be clearly seen at least 160 feet
from behind when a vehicle’s
headlights shine on it.Weight 52.9 lbs
Battery Capacity 763 Wh (21.0 Ah)
(60-cell)
License Plate
Bracket
Yes
Battery
Enclosure
Fixed, under the deck Communications Bird VCM 4.0, GPS, Bluetooth,
VLS
Voltage 36V (nominal)
42V (max)
Display Tech 240x240 LED
Confidential and proprietary information exempt from the public right to inspection under Minn. Stat. § 13.37(b)
Max Speed 19 mph; can be lowered in
certain geofenced areas or
universally if City requests.
Operating
Temperature
-4°F to 140°F
Range 35 miles Storage
Temperature
-40°F to 176°F
Climbing Slope 20% grade Charging
Temperature
32°F to 122°F
Max Payload 250 lbs Supported
Chargers
4A - 5.8h
3A - 7.4h
2A - 10.7h
1.7A - 12.4h
Wheel Size 10” x 2.5”
Tire Type Pneumatic/sealant Weather Rating Chassis IP67 / Motor IP67
Brain IP67 / Battery IP68 2m
2hrsDrive Wheel RWD
Power Output
(motor)
200W (nominal)
33 Nm (max torque)
SKU (Region)VA-00005 (U.S., EU)
VA-00011 (Brainless)
Locking
Technology
Remote self-locking
system; when not rented,
the throttle is inoperable
and brakes are deployed
making it impossible to
ride the vehicle
State and Local
Compliance
Bird Three is fully compliant
with all applicable state and
local laws and regulations.
Bird Three Safety Standards:
Safety Standard Details
UL 2272 (Personal
Hovercraft Safety)
Voluntary safety certification standards centered around specific personal
mobility devices.
UL 2271 A certification that ensures battery safety.
ISO 12100 (Safety Risk
Assessment)
Safety and risk assessment principles to avoid danger and risk centered
around machinery.
UL 991 Safety standard that tests the safety of the sophisticated software crucial to
the proper and safe functioning of the battery pack, as well as how the
battery interacts with the system as a whole.
UL 1642 Certification A safety standard for lithium batteries.
IP67 (chassis)
IP68 (battery - Bird is the
only micromobility
company offering a battery
that has achieved this
rating.)
IP67 (brain)
IP68 (PCM)
The IP code is a classification system developed by the International
Electrotechnical Commission that rates the degree of protection against
intrusion, dust, accidental contact and water.
Confidential and proprietary information exempt from the public right to inspection under Minn. Stat. § 13.37(b)
FCC 47 CFR Part 15 Emissions and transmissions standards.
Battery CB (IEC 62133)Specific requirements and tests for the safe operation of batteries and cells.
UN/DOT 38.3 Certified Regulations to ensure the transport safety of our batteries.
CE Low Voltage Directive A general electrical safety test sequence.
REACH Registration, Evaluation, Authorisation and Restriction of Chemicals
(REACH) certificate ensures devices are compliant with EU regulations
related to restricting the levels of specific chemical substances in all
imported goods.
RoHS RoHs (Restriction of Hazardous Substances) certification ensures electronic
equipment does not include a number of hazardous materials restricted by
the EU.
CE RED EMC/Safety The EU’s Radio Equipment Directive (RED) manufacturing standards for
radio products relating to their health and safety, electromagnetic
compatibility (EMC), and efficient use of the radio spectrum.
WEEE Certification proves a company is compliant with the EU’s Waste Electrical
and Electronic Equipment regulations.
IEC 60335-1 Electric battery charger safety.
Manufactured by an ISO
9001:2015 Supplier
A certification that requires a documented Quality Management System and
Processes, regularly audited by independent firms.
Anti-Tipping Technology
In addition to an anti-tip kickstand, each Bird features several sensors, including a gyroscope that checks in every 30
seconds when idle or 5 seconds while being ridden. The system automatically alerts our field team if a device has been
left (intentionally or unintentionally) on their side. Once we have been alerted that a vehicle is tipped over, we send a
local staff member to adjust and properly repark the vehicle.
Confidential and proprietary information exempt from the public right to inspection under Minn. Stat. § 13.37(b)
Bird Bike and Accessible Vehicles
Bird Bike
An advanced e-bike designed for shared use, the Bird Bike offers an
accessible, green and socially distanced mode of transportation that
empowers residents to more easily navigate local neighborhoods. Bird
Bikes are docked or dockless and can be parked at specified stations.
Bird Universal
COMING 2022
Currently in development, Bird
Universal is a robust three-wheeled, seated device
designed with input from the disability community
to accommodate a wide range of users.
Appendix 5: Parking Infrastructure
Confidential and proprietary information exempt from the public right to inspection under Minn. Stat. § 13.37(b)
Physical Signage
Bird can provide highly visible signage to help riders easily locate approved parking locations. We offer a variety of
signage solutions, including standing, wall or ground mount. Our signs can be placed on any street sign adjacent to the
Bird parking solution, or on building facades for partnering businesses or institutions like hospitals, universities, or
museums. All signage is reflective for high conspicuity and can include braille script.
Parking Stencils
Best for sidewalks with low to moderate pedestrian volumes, in front of retail businesses, or at park/plaza edges, where
stencils will have reduced physical impact on the street floor. Our parking stencil consists of four white, reflective
brackets that are highly visible in low light. They are fully adjustable to fit available space and accommodate the desired
number of vehicles, in addition to being weatherproof and waterproof to withstand rain and other precipitation.
Space Requirements 11 in x 11 in (each bracket)
Marking/Signage White reflective brackets. Adjustable based on given infrastructure needs.
Installation Our stencil is available in both a vinyl form with an easy adhesive installation
and a paint version that uses aerosol marking paint.
Parking Mats
Best for mitigating parking clutter in high-traffic areas and outside local businesses. Each mat is made of durable
recycled rubber and features reflective white outlines for easy visibility in low light. The mats are also weatherproof and
waterproof and can be easily adjusted and relocated.
Confidential and proprietary information exempt from the public right to inspection under Minn. Stat. § 13.37(b)
Space Requirements Small - 3.9 ft x 5 ft
Large - 3.9 ft x 10 ft
Marking/Signage Black and white design with reflective white markings.
Installation Easy-to-install vinyl mats are glued to the ground.
Geofencing
No-Parking Zones
Confidential and proprietary information exempt from the public right to inspection under Minn. Stat. § 13.37(b)
Slow Zones
No-Ride Zones
Confidential and proprietary information exempt from the public right to inspection under Minn. Stat. § 13.37(b)
Appendix 6: City Operations
Bird to provide any additional information regarding specific city operations upon request.
Largest Operations by Population Size
City Area Served (sqStart Date Days in
Operation
Scooter
Fleet Size
Los Angeles 813.9 9/1/2017 280 6000
Berlin 551.4 8/24/2019 280 Uncapped
Madrid 426.0 11/15/2018 280 1399
Rome 23.7 5/29/2020 280 2500
Chicago 428.1 6/15/2019 280 3333
Vienna 257.0 9/22/2018 280 1500
Hamburg 497.8 8/25/2019 280 2000
Warsaw 320.7 4/25/2019 280 0
Barcelona 61.1 5/5/2019 280 600
San Antonio 985.2 6/22/2018 280 1000
Munich 192.5 8/25/2019 280 1100
San Diego 501.7 1/25/2018 280 3000
Dallas 635.7 6/29/2018 280 4000
Montgomery County 814.8 8/27/2019 280 500
San Jose 285.3 3/25/2018 280 1000
Louisville 640.3 7/19/2018 280 450
Stockholm 135.8 9/23/2019 280 3800
Austin 581.1 3/1/2018 280 3250
Columbus 505.3 7/11/2018 280 500
Torino 9.7 13/12/2019 280 500
San Francisco 74.8 10/15/2018 280 1000
Charlotte 482.1 5/26/2018 280 400
Indianapolis 647.9 6/15/2018 280 1000
Krakow 196.5 8/20/2019 280 1300
Frankfurt 154.0 8/25/2019 280 Uncapped
Denver 250.0 6/1/2018 280 684
Confidential and proprietary information exempt from the public right to inspection under Minn. Stat. § 13.37(b)
Nashville 836.1 5/6/2018 280 500
Sevilla 87.0 10/9/2019 280 0
District of Columbia 101.3 3/29/2018 280 720
Detroit 237.8 7/27/2018 280 400
Zaragoza 673.1 7/6/2018 280 850
Portland 242.5 8/21/2019 280 525
Memphis 583.6 6/15/2018 280 1500
Wroclaw 204.7 7/25/2019 280 0
Oslo 319.2 6/12/2020 280 3900
Tucson 389.7 9/12/2019 280 500
Poznan 168.8 7/15/2019 280 0
Sacramento 164.0 2/24/2020 280 500
Lisbon 54.1 3/5/2019 280 1000
Antwerp 126.4 10/9/2018 280 1000
Atlanta 215.5 5/3/2018 280 1510
Kansas City 512.8 7/11/2018 280 1500
Miami 89.1 4/1/2018 280 744
Omaha 249.3 8/7/2020 280 750
Long Beach 112.9 8/17/2018 280 500
Tel Aviv Yafo 34.4 8/18/2018 280 2800
Minneapolis 92.3 7/16/2020 280 1250
Tulsa 354.2 11/1/2018 280 400
Kent 0.5 11/2/2020 280 Uncapped
Malaga 6.0 3/16/2020 280 Uncapped
All City Operations
City Start Date Days in
Operation
Scooter
Fleet Size Area Served
Albert Lea, MN 5/24/2021 280 70
Minimum Fleet Deployments in City
Sub-Regions
Alcalá de Henares 8/21/2021 191 91
Minimum Fleet Deployments in City
Sub-Regions
Alexandria, VA 4/4/2019 1061 200 Entire City
Confidential and proprietary information exempt from the public right to inspection under Minn. Stat. § 13.37(b)
Alva, OK 4/20/2021 314 77
Minimum Fleet Deployments in City
Sub-Regions
Angola, IN 7/13/2021 230 53
Minimum Fleet Deployments in City
Sub-Regions
Antwerp 10/9/2018 1238 690
Minimum Fleet Deployments in City
Sub-Regions
Appleton, WI 4/30/2021 304 100 Entire City
Arlington, VA 6/24/2018 1345 637 Entire City
Atlanta, GA 5/3/2018 1397 1480 Entire City
Aurora, CO 5/10/2021 294 500
Minimum Fleet Deployments in City
Sub-Regions
Austin, TX 3/1/2018 1460 3250
Minimum Fleet Deployments in City
Sub-Regions
Bakersfield, CA 12/20/2018 1166 100
Minimum Fleet Deployments in City
Sub-Regions
Bartlesville, OK 2/27/2021 366 75
Minimum Fleet Deployments in City
Sub-Regions
Battle Creek, MI 5/30/2021 274 123
Minimum Fleet Deployments in City
Sub-Regions
Bay City, MI 7/3/2021 240 88
Minimum Fleet Deployments in City
Sub-Regions
Berlin 8/24/2019 919 2415
Minimum Fleet Deployments in City
Sub-Regions
Big Rapids, MI 4/27/2021 307 105
Minimum Fleet Deployments in City
Sub-Regions
Bloomington, IN 9/13/2018 1264 250
Minimum Fleet Deployments in City
Sub-Regions
Boise, ID 10/18/2018 1229 250
Minimum Fleet Deployments in City
Sub-Regions
Bordeaux 8/31/2020 546 75
Minimum Fleet Deployments in City
Sub-Regions
Braga 4/12/2021 322 250
Minimum Fleet Deployments in City
Sub-Regions
Confidential and proprietary information exempt from the public right to inspection under Minn. Stat. § 13.37(b)
Bredene 5/22/2021 282 6
Minimum Fleet Deployments in City
Sub-Regions
Bridgewater, VA 9/14/2020 532 42
Minimum Fleet Deployments in City
Sub-Regions
Bronx, NY 8/17/2021 195 1000
Minimum Fleet Deployments in City
Sub-Regions
Brookhaven, GA 2/8/2021 385 50
Minimum Fleet Deployments in City
Sub-Regions
Brooklyn Park, MN 7/14/2021 229 140
Minimum Fleet Deployments in City
Sub-Regions
Brussels 10/1/2020 515 814
Minimum Fleet Deployments in City
Sub-Regions
Caesarea 5/4/2021 300 65
Minimum Fleet Deployments in City
Sub-Regions
Cambridge, MD 7/20/2018 1319 42
Minimum Fleet Deployments in City
Sub-Regions
Canterbury 9/10/2020 536 55
Minimum Fleet Deployments in City
Sub-Regions
Cascais 7/16/2021 227 243
Minimum Fleet Deployments in City
Sub-Regions
Charlotte, NC 5/26/2018 1374 600 Entire City
Circleville, OH 4/2/2021 332 77
Minimum Fleet Deployments in City
Sub-Regions
Cleveland, OH 8/1/2018 1307 400 Entire City
Coachella, CA 5/26/2021 278 88
Minimum Fleet Deployments in City
Sub-Regions
Coimbra 3/22/2021 343 241
Minimum Fleet Deployments in City
Sub-Regions
College Place, WA 8/23/2018 1285 42
Minimum Fleet Deployments in City
Sub-Regions
Columbia, MO 8/23/2018 1285 500 Entire City
Columbus, OH 7/11/2018 1328 1000 Entire City
Confidential and proprietary information exempt from the public right to inspection under Minn. Stat. § 13.37(b)
Constance 9/29/2020 517 NA
Minimum Fleet Deployments in City
Sub-Regions
Coral Gables, FL 10/13/2018 1234 75 Entire City
Dachau 11/3/2020 482 33
Minimum Fleet Deployments in City
Sub-Regions
Darmstadt 10/7/2020 509 128
Minimum Fleet Deployments in City
Sub-Regions
Detroit, MI 7/27/2018 1312 400 Entire City
Drammen 9/26/2020 520 117
Minimum Fleet Deployments in City
Sub-Regions
Durham, NC 6/13/2019 991 150 Entire City
Dusseldorf 10/17/2019 865 641
Minimum Fleet Deployments in City
Sub-Regions
Eagle Mountain, UT 6/11/2021 262 42
Minimum Fleet Deployments in City
Sub-Regions
East Lansing, MI 3/22/2021 343 300
Minimum Fleet Deployments in City
Sub-Regions
Edmond, OK 6/18/2021 255 150 Entire City
Eilat 7/6/2021 237 66
Minimum Fleet Deployments in City
Sub-Regions
Elkhart, IN 4/15/2021 319 88
Minimum Fleet Deployments in City
Sub-Regions
Emporia, KS 6/26/2021 247 88
Minimum Fleet Deployments in City
Sub-Regions
Enid, OK 4/19/2021 315 105
Minimum Fleet Deployments in City
Sub-Regions
Erfurt 10/19/2020 497 117
Minimum Fleet Deployments in City
Sub-Regions
Evanston, WY 4/8/2021 326 77
Minimum Fleet Deployments in City
Sub-Regions
Évora 4/30/2021 304 186
Minimum Fleet Deployments in City
Sub-Regions
Confidential and proprietary information exempt from the public right to inspection under Minn. Stat. § 13.37(b)
Fairfax, VA 7/28/2019 946 250
Minimum Fleet Deployments in City
Sub-Regions
Farmington, UT 5/27/2021 277 42
Minimum Fleet Deployments in City
Sub-Regions
Faro 12/1/2020 454 283
Minimum Fleet Deployments in City
Sub-Regions
Fort Scott, KS 5/14/2021 290 95
Minimum Fleet Deployments in City
Sub-Regions
Fort Walton Beach, FL 7/1/2021 242 75
Minimum Fleet Deployments in City
Sub-Regions
Frankfurt 8/26/2019 917 1446
Minimum Fleet Deployments in City
Sub-Regions
Gaia 7/1/2020 607 NA
Minimum Fleet Deployments in City
Sub-Regions
Garden City, KS 7/23/2021 220 53
Minimum Fleet Deployments in City
Sub-Regions
Gary, IN 7/12/2021 231 200
Minimum Fleet Deployments in City
Sub-Regions
Gastonia, NC 1/14/2021 410 100
Minimum Fleet Deployments in City
Sub-Regions
Gilbert, AZ 4/6/2019 1059 300 Entire City
Givatayim 8/14/2018 1294 NA
Minimum Fleet Deployments in City
Sub-Regions
Goettingen 11/6/2020 479 NA
Minimum Fleet Deployments in City
Sub-Regions
Goodyear, AZ 8/26/2021 186 100
Minimum Fleet Deployments in City
Sub-Regions
Gothenburg 4/1/2021 333 686
Minimum Fleet Deployments in City
Sub-Regions
Grand Rapids, MN 5/17/2021 287 95
Minimum Fleet Deployments in City
Sub-Regions
Great Bend, KS 3/26/2021 339 70
Minimum Fleet Deployments in City
Sub-Regions
Green Bay, WI 7/19/2021 224 100 Entire City
Confidential and proprietary information exempt from the public right to inspection under Minn. Stat. § 13.37(b)
Greensburg, IN 7/10/2021 233 53
Minimum Fleet Deployments in City
Sub-Regions
Hamburg 8/25/2019 918 708
Minimum Fleet Deployments in City
Sub-Regions
Harrisonburg, VA 10/12/2018 1235 225
Minimum Fleet Deployments in City
Sub-Regions
Hartsville, SC 3/8/2021 357 70
Minimum Fleet Deployments in City
Sub-Regions
Heilbronn 11/6/2020 479 90
Minimum Fleet Deployments in City
Sub-Regions
Hermiston, OR 3/9/2021 356 105
Minimum Fleet Deployments in City
Sub-Regions
Holon 8/15/2021 197 NA
Minimum Fleet Deployments in City
Sub-Regions
Indianapolis, IN 10/12/2018 1235 1000 Entire City
Iron Mountain, MI 7/9/2021 234 53
Minimum Fleet Deployments in City
Sub-Regions
Isla Vista, CA 9/24/2020 522 300 Entire City
Jefferson City, MO 6/22/2021 251 87
Minimum Fleet Deployments in City
Sub-Regions
Jenks, OK 5/28/2021 276 100
Minimum Fleet Deployments in City
Sub-Regions
Kansas City, MO 7/11/2018 1328 500 Entire City
Kassel 10/9/2020 507 117
Minimum Fleet Deployments in City
Sub-Regions
Kaysville, UT 5/18/2021 286 35
Minimum Fleet Deployments in City
Sub-Regions
Kearney, NE 7/16/2021 227 123
Minimum Fleet Deployments in City
Sub-Regions
Kearns, UT 7/2/2021 241 75
Minimum Fleet Deployments in City
Sub-Regions
Kent 11/2/2020 483 55
Minimum Fleet Deployments in City
Sub-Regions
Confidential and proprietary information exempt from the public right to inspection under Minn. Stat. § 13.37(b)
Kortrijk 5/19/2021 285 227
Minimum Fleet Deployments in City
Sub-Regions
La Valette-du-Var 11/27/2020 458 NA
Minimum Fleet Deployments in City
Sub-Regions
Lansing, MI 4/14/2021 320 300
Minimum Fleet Deployments in City
Sub-Regions
Lexington, KY 7/11/2018 1328 400 Entire City
Lillestrom 9/5/2020 541 119
Minimum Fleet Deployments in City
Sub-Regions
Lincoln, IL 6/10/2021 263 50 Entire City
Lincoln, NE 6/10/2021 263 250
Minimum Fleet Deployments in City
Sub-Regions
Lisbon 4/1/2019 1064 1152
Minimum Fleet Deployments in City
Sub-Regions
Little Elm, TX 6/7/2021 266 87
Minimum Fleet Deployments in City
Sub-Regions
Long Beach, CA 8/17/2018 1291 500 Entire City
Los Angeles, CA 12/1/2017 1550 6000 Entire City
Louisville, KY 7/19/2018 1320 460 Entire City
Lynchburg, VA 11/4/2020 481 100
Minimum Fleet Deployments in City
Sub-Regions
Madrid 11/15/2018 1201 1581
Minimum Fleet Deployments in City
Sub-Regions
Maia 7/24/2021 219 28
Minimum Fleet Deployments in City
Sub-Regions
Marseille 5/15/2019 1020 1442
Minimum Fleet Deployments in City
Sub-Regions
Mason City, IA 5/25/2021 279 53
Minimum Fleet Deployments in City
Sub-Regions
Memphis, TN 6/15/2018 1354 750 Entire City
Miami, FL 4/1/2018 1429 558 Entire City
Midvale, UT 6/15/2021 258 42
Minimum Fleet Deployments in City
Sub-Regions
Confidential and proprietary information exempt from the public right to inspection under Minn. Stat. § 13.37(b)
Milwaukee, WI 6/27/2018 1342 1000 Entire City
Minneapolis, MN 7/16/2020 592 1250 Entire City
Montgomery County, M8/27/2019 916 500
Minimum Fleet Deployments in City
Sub-Regions
Morehead, KY 10/23/2020 493 53
Minimum Fleet Deployments in City
Sub-Regions
Mount Vernon, OH 5/12/2021 292 95
Minimum Fleet Deployments in City
Sub-Regions
Munich 8/25/2019 918 384
Minimum Fleet Deployments in City
Sub-Regions
Nashua, NH 5/20/2021 284 175
Minimum Fleet Deployments in City
Sub-Regions
Nashville, TN 5/6/2018 1394 500 Entire City
Neu-Ulm 9/10/2020 536 NA
Minimum Fleet Deployments in City
Sub-Regions
Newport News, VA 4/22/2021 312 200
Minimum Fleet Deployments in City
Sub-Regions
Norman, OK 8/17/2018 1291 150
Minimum Fleet Deployments in City
Sub-Regions
Oldenburg 8/22/2020 555 75
Minimum Fleet Deployments in City
Sub-Regions
Orem, UT 3/17/2021 348 300
Minimum Fleet Deployments in City
Sub-Regions
Orlando, FL 2/7/2020 752 300 Entire City
Oskaloosa, IA 6/4/2021 269 53
Minimum Fleet Deployments in City
Sub-Regions
Oslo 6/12/2020 626 1109
Minimum Fleet Deployments in City
Sub-Regions
Ostend 5/18/2021 286 84
Minimum Fleet Deployments in City
Sub-Regions
Pendleton, OR 4/12/2021 322 140
Minimum Fleet Deployments in City
Sub-Regions
Confidential and proprietary information exempt from the public right to inspection under Minn. Stat. § 13.37(b)
Pesaro 6/1/2020 637 123
Minimum Fleet Deployments in City
Sub-Regions
Petach Tikva 9/4/2019 908 NA
Minimum Fleet Deployments in City
Sub-Regions
Pittsburg, KS 11/19/2020 466 100
Minimum Fleet Deployments in City
Sub-Regions
Plano, TX 6/8/2021 265 508
Minimum Fleet Deployments in City
Sub-Regions
Portland, OR 8/21/2019 922 625 Entire City
Porto 2/26/2020 733 936
Minimum Fleet Deployments in City
Sub-Regions
Racine, WI 6/3/2021 270 100 Entire City
Ramat Gan 8/14/2018 1294 NA
Minimum Fleet Deployments in City
Sub-Regions
Redditch 10/1/2020 515 81
Minimum Fleet Deployments in City
Sub-Regions
Regensburg 10/23/2020 493 91
Minimum Fleet Deployments in City
Sub-Regions
Richmond, VA 10/15/2019 867 500
Minimum Fleet Deployments in City
Sub-Regions
Rimini 8/8/2019 935 604
Minimum Fleet Deployments in City
Sub-Regions
Roanoke, VA 7/31/2020 577 500
Minimum Fleet Deployments in City
Sub-Regions
Rockford, IL 5/19/2021 285 350
Minimum Fleet Deployments in City
Sub-Regions
Rome 5/29/2020 640 1935
Minimum Fleet Deployments in City
Sub-Regions
Russellville, AR 4/1/2021 333 50
Minimum Fleet Deployments in City
Sub-Regions
Sacramento, CA 2/24/2020 735 750 Entire City
Saginaw, MI 4/25/2021 309 91
Minimum Fleet Deployments in City
Sub-Regions
Confidential and proprietary information exempt from the public right to inspection under Minn. Stat. § 13.37(b)
San Antonio, TX 6/22/2018 1347 1000
Minimum Fleet Deployments in City
Sub-Regions
San Diego, CA 1/25/2018 1495 6200 Entire City
San Francisco, CA 10/15/2018 1232 1500 Entire City
San Jose, CA 3/25/2018 1436 750 Entire City
Schoten 5/21/2021 283 52
Minimum Fleet Deployments in City
Sub-Regions
Scottsdale, AZ 5/10/2018 1390 700
Minimum Fleet Deployments in City
Sub-Regions
Sebring, FL 2/26/2021 367 53
Minimum Fleet Deployments in City
Sub-Regions
Sint Niklaas 5/20/2021 284 259
Minimum Fleet Deployments in City
Sub-Regions
St. Joseph, MO 6/30/2021 243 193
Minimum Fleet Deployments in City
Sub-Regions
Stockholm 9/23/2019 889 1703
Minimum Fleet Deployments in City
Sub-Regions
Tampa, FL 5/26/2019 1009 600 Entire City
Tarragona 1/28/2021 396 86
Minimum Fleet Deployments in City
Sub-Regions
Tel Aviv Yafo 8/14/2018 1294 1133
Minimum Fleet Deployments in City
Sub-Regions
Tempe, AZ 5/10/2018 1390 700 Entire City
Tiffin, OH 6/21/2021 252 88
Minimum Fleet Deployments in City
Sub-Regions
Tomar 4/12/2021 322 88
Minimum Fleet Deployments in City
Sub-Regions
Torino 12/13/2019 808 801
Minimum Fleet Deployments in City
Sub-Regions
Tracy, CA 11/15/2020 470 140
Minimum Fleet Deployments in City
Sub-Regions
Tres Cantos 4/1/2021 333 84
Minimum Fleet Deployments in City
Sub-Regions
Confidential and proprietary information exempt from the public right to inspection under Minn. Stat. § 13.37(b)
Tulsa, OK 11/1/2018 1215 400 Entire City
Verona 10/7/2019 875 54
Minimum Fleet Deployments in City
Sub-Regions
Vienna 9/22/2018 1255 402
Minimum Fleet Deployments in City
Sub-Regions
Viry-Chatillon 10/15/2020 501 NA
Minimum Fleet Deployments in City
Sub-Regions
Warren, OH 3/30/2021 335 70
Minimum Fleet Deployments in City
Sub-Regions
Washington, D.C.3/29/2018 1432 870 Entire City
Wauwatosa, WI 4/6/2021 328 100
Minimum Fleet Deployments in City
Sub-Regions
Weatherford, OK 3/10/2021 355 88
Minimum Fleet Deployments in City
Sub-Regions
West Sacramento, CA 12/7/2020 448 300
Minimum Fleet Deployments in City
Sub-Regions
Wichita, KS 9/28/2020 518 500 Entire City
Williston, ND 6/14/2021 259 53
Minimum Fleet Deployments in City
Sub-Regions
Wittenberg 12/1/2020 454 35
Minimum Fleet Deployments in City
Sub-Regions
Wuerzburg 10/21/2020 495 19
Minimum Fleet Deployments in City
Sub-Regions
Yonkers, NY 8/1/2020 576 300 Entire City
Yuma, AZ 2/22/2021 371 158
Minimum Fleet Deployments in City
Sub-Regions
Zaragoza 7/6/2018 1333 389
Minimum Fleet Deployments in City
Sub-Regions
Confidential and proprietary information exempt from the public right to inspection under Minn. Stat. § 13.37(b)
Data Availability, Specifications, and Content
Data Sharing Channel Details
Mobility Data
Specification APIs
Governed by the OMF, these APIs are closed, tokenized feeds that provide detailed
information about our device movements throughout the day. They include
detailed route data for each trip and device status changes as defined by the
specification. The MDS APIs offer a comprehensive view of the data fields needed
to engage in meaningful transport planning, such as trip length, start and end
time, route and vehicle status.
The City can calculate and determine the following from MDS, at any geographic
and temporal degree of precision:
●the number of devices in circulation
●the total number of miles traveled
●the average time each device spends available (not in use)
●the number of rides
●the average duration of rides in time or distance
●origin and destination of rides
Dashboard In addition to MDS, Bird recently released a new, easy-to-use dashboard that
shows the City what is happening in the public right-of-way. The dashboard
provides aggregate statistics from multiple timeframes, including today,
yesterday, week to date, month to date and all-time as well as visualizations of trip
origins and destinations. It also includes charts that give insight into how riders
interact with the service, such as number of daily, weekly and monthly riders;
number of rides per day; and duration of rides per rider per day. See below for
sample images.
GBFS API Bird offers open and authenticated General Bikeshare Feed Specification (GBFS)
feeds, which provide the latitudes and longitudes of available devices within a
jurisdiction and can be ingested by third-party trip-planning applications.
GBFS is overseen by the North American Bikeshare Association (NABSA). Bird is
proud to serve on the NABSA Board.
Confidential and proprietary information exempt from the public right to inspection under Minn. Stat. § 13.37(b)
Flat File Reporting Bird is able to provide flat file reporting in CSV and PDF formats. We can provide
the following standardized reports: unique active riders; number of trips per day;
individual trips, including trip ID, vehicle ID, start time, start location, end time, end
location, duration, distance and cost; number of vehicles in service per day;
utilization; complaints; safety incidents; and device maintenance history. Our
team can also customize these reports with any key information the City wishes
us to track.
Fleet Management
Monitoring Location. Our Vehicle Location System (VLS) allows us to track our vehicles'
location in real time. When combined with historical rider data, the combination allows Bird
AI to anticipate where vehicles will be. This enables us to intervene if a vehicle's status moves
from a normal state like "ready" or "in-ride" to "in-peril"-an indication the vehicle is at risk of
loss, theft or water damage. Additional statuses include: needs inspection, low-charge,
missing, damaged, offline, submerged, and tipped. It also allows us to anticipate and solve
parking issues before they happen.
Number of Vehicles in Use.From allocating fleet deployments to initiating proactive
redistribution or anticipating low battery levels, our system monitors the number of vehicles
in the service area and sets caps for certain neighborhoods to prevent overconcentration and
to ensure equitable fleet distribution in Opportunity Zones where transit access is limited and
vehicle ownership is low. We combine machine learning based on historical supply and
demand with local regulations to ensure Birds are in the optimal location at all times for every
rider who wants to use the service.
Conditions of the Birds and Dispatching Local Operations.Bird AI monitors every vehicle’s
status using dozens of sensors that provide real-time data on each Bird’s location, health,
and battery status, and directs our operations teams when vehicles need attention. It assigns
redistribution tasks for our Fleet Managers field team and provides routes that optimize
vehicle miles traveled (VMT) to lower our carbon footprint, and triggers rider incentives to
prevent overconcentration of vehicles.
Confidential and proprietary information exempt from the public right to inspection under Minn. Stat. § 13.37(b)
Fleet Distribution in the MSP Metro Area
Confidential and proprietary information exempt from the public right to inspection under Minn. Stat. § 13.37(b)
Appendix 7: Equality, Diversity and Inclusion Policy
Confidential and proprietary information exempt from the public right to inspection under Minn. Stat. § 13.37(b)
Confidential and proprietary information exempt from the public right to inspection under Minn. Stat. § 13.37(b)
Confidential and proprietary information exempt from the public right to inspection under Minn. Stat. § 13.37(b)
Confidential and proprietary information exempt from the public right to inspection under Minn. Stat. § 13.37(b)
Confidential and proprietary information exempt from the public right to inspection under Minn. Stat. § 13.37(b)
Confidential and proprietary information exempt from the public right to inspection under Minn. Stat. § 13.37(b)
Confidential and proprietary information exempt from the public right to inspection under Minn. Stat. § 13.37(b)
Confidential and proprietary information exempt from the public right to inspection under Minn. Stat. § 13.37(b)
Appendix 8: Certificate of Insurance
Confidential and proprietary information exempt from the public right to inspection under Minn. Stat. § 13.37(b)
Confidential and proprietary information exempt from the public right to inspection under Minn. Stat. § 13.37(b)
Confidential and proprietary information exempt from the public right to inspection under Minn. Stat. § 13.37(b)
Confidential and proprietary information exempt from the public right to inspection under Minn. Stat. § 13.37(b)
1
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MICROMOBILITY SHARING SERVICES LICENSE AGREEMENT
THIS MICROMOBILITY SHARING SERVICES LICENSE AGREEMENT (the
“Agreement”) is made on this _____ day of ____________, 2022, by and between the City of
Hopkins, Minnesota, a Minnesota municipal corporation (the “City”), and Bird Rides, Inc., a
California Corporation (the “Licensee”) (individually, a “Party,” or collectively, “the Parties”).
RECITALS
WHEREAS, the City controls certain public rights-of-way located within its municipal
boundaries (the “City’s Right-of-Way”); and
WHEREAS, Licensee owns a fleet of micromobility bicycles and scooters intended or
equipped for shared use by paying consumers from and within locations in the City’s Right-of-Way
(individually, “Fleet Vehicles,” or collectively, “Licensee’s Fleet”); and
WHEREAS, Licensee requires use of City’s Right-of-Way to facilitate the stationing,
parking, and operation of the Fleet Vehicles within the City (“Licensee’s Operation”); and
WHEREAS, this Agreement is intended to outline the terms and conditions for Licensee’s
Operation during the term of the Agreement.
AGREEMENT
NOW, THEREFORE, in consideration of the premises and their mutual promises, the
parties hereby agree as follows:
1. Incorporation of Recitals and Exhibits; Conflicting Terms. The above recitals and the
exhibits attached are incorporated into this Agreement as if fully set forth in the Agreement. However,
in the event of any conflict between the requirements in this Agreement and the requirements of the
exhibits, the requirements of this Agreement shall control.
2. Additional City Permits. In addition to this License Agreement and its terms and
conditions, Licensee shall obtain and follow the terms and conditions of all other City permits,
including but not limited to an obstruction permit approved by the City Engineer.
3. Term of License.
a. The City grants a license to Licensee to utilize a portion of the City’s Right-of-
Way, for an initial term of April 1, 2022 to November 1, 2022. The City shall
have the option to extend the end-date of the initial term based on weather and
other conditions, to be exercised at the sole discretion of the City. Such
extension shall not require an amendment to this Agreement.
b. Following the initial term, the City shall have the option to renew for three (3)
additional 12-month terms, to be exercised at the sole discretion of the City.
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c. Notwithstanding the term of this license, the City shall retain the authority to
unilaterally limit or reduce the number of Fleet Vehicles under this Agreement.
4. Fees.
a. Licensee shall pay the City an annual fee of $500.00 for this License
Agreement.
b. Licensee shall pay the City a one-time fee of $5,675.00 for the initial delivery
and implementation of 75 scooters in the City; Licensee shall not be required to
pay fees for any additional delivery and implementation of Fleet Vehicles.
c. Licensee shall pay all additional fees required by the City to obtain an
obstruction permit approved by the City Engineer.
d. Licensee shall pay all other costs and fees, including impound fees, as described
in this Agreement.
e. Licensee shall pay the City for all costs or fees described in this Agreement
within 30 days of receipt of an invoice.
5. Terms and Conditions for Use of the City’s Right-Of-Way. In addition to the terms
and conditions in the attached Exhibit A, Licensee agrees to the following terms and conditions
regarding Licensee’s Operation:
a. Additional Fleet Size and Type Requirements.
(1) The City reserves the right to unilaterally limit or reduce the number of Fleet
Vehicles in Licensee’s Fleet under this Agreement. The City will notify
Licensee of any increases or decreases applicable to Licensee’s Fleet under
this section by sending written or emailed notice. Such increases or
decreases shall not require an amendment to this Agreement.
(2) The City reserves the right to temporarily geofence or close certain areas to
use of the Licensee’s Fleet. The City will notify Licensee of such temporary
geofencing or closure of areas applicable to Licensee’s Fleet under this
section by sending written or emailed notice at least 48 hours in-advance.
Such temporary geofencing or closure of areas shall not require an
amendment to this Agreement.
(3) Licensee shall distribute its Fleet Vehicles throughout the City in a manner
that accounts for citizen demand, the City’s requests, and is consistent with
this Agreement and all laws, regulations, and ordinances. Licensee shall not
deploy Fleet Vehicles at inappropriate densities and shall monitor its
Licensee Fleet density at least once every day and relocate vehicles as
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needed to comply with these density requirements. The City, in its sole
discretion, may require Licensee to rebalance the distribution of Fleet
Vehicles in specified areas of the City if deemed too dense or too sparse.
b. Additional Fleet Scooter Equipment, Maintenance, and Safety Requirements.
(1) Each Fleet Vehicle must visibly display Licensee’s logo or business name
and shall have a unique identifier clearly displayed on each device for the
purposes of conveying or documenting parking, safety, or other complaints,
and for auditing the quantity and type of devices in Licensee’s Fleet.
(2) Licensee shall provide to the City a comprehensive inventory of Licensee’s
Fleet, including model, type, and unique identifier. Such inventory shall be
proactively updated by the Licensee within five (5) business days, if or
when vehicles are added or removed from Licensee’s Fleet. Licensee shall
provide this inventory to the City upon request from the City within five (5)
business days.
(3) All vehicles in Licensee’s Fleet shall be equipped with both a locking
mechanism to prevent theft and an operable mechanism to provide real-time
location when a device is parked.
(4) Licensee shall proactively remove any and all inoperable or unsafe vehicles
from Licensee’s Fleet.
(5) Licensee agrees that it will provide all users of Licensee’s Fleet with a
summary of instructions and laws regarding riding, operating, and parking
bicycles or scooters, including those set forth in Minnesota Statutes, Section
169.225, and any other law or regulatory provision applicable to the
operation or parking of Fleet Vehicles.
(6) Licensee agrees that it will either require or recommend the use of helmets
to all users of Licensee’s Fleet in accordance with Minnesota Statutes,
Section 169.225, and any other law, regulation, or ordinance applicable to
the operation of Fleet Vehicles.
(7) Licensee will maintain a comprehensive and complete record of all Fleet
Vehicle collision reports received by Licensee or its contractor(s) during the
term of this Agreement. The record shall include day, time, and location.
A copy of such record shall be provided to the City within two (2) business
days of a written or emailed request.
(8) Licensee will implement and maintain a “Slow Zone” in the City on Historic
Mainstreet from 11th Avenue to 5th Avenue, within which users of Fleet
Vehicles may not exceed 10 miles per hour.
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(9) Licensee will implement geofencing at the Downtown Hopkins Light Rail
Station in order to protect the ongoing construction project.
c. Additional Fleet Vehicle Parking Requirements.
(1) Licensee shall be solely responsible for monitoring and addressing Fleet
Vehicle improper parking or dumping on private property or other public
property not owned or controlled by the City.
(2) Notwithstanding Section 5(c)(1), the City may impound illegally parked
Fleet Vehicles in accordance with this Agreement.
(3) Impound fees will be applied to any and all devices owned or controlled by
Licensee as follows: $10.00 per impoundment, plus $5 for each full day
after the Fleet Vehicle is impounded.
d. Additional Data Collection/Sharing Requirements. Licensee agrees that it will
provide any and all user or customer data in Licensee’s possession that is
directly or indirectly related to active investigations into third party criminal
behavior or claims of civil liability against the City by persons using or riding
a Fleet Vehicle.
6. Rescission, Revocation, or Other Penalties. The City may rescind, revoke, suspend
or modify this License after sending written notice to Licensee, in order to protect the public health,
safety and welfare of the public or if Licensee violates any terms and conditions of this Agreement.
If the City determines, in its sole discretion, that the public’s safety and welfare will be unduly
compromised by the passage of time, the City may take action to remedy any violation or respond
to any complaint at Licensee’s expense. If the City incurs any costs or damages arising out of such
action, Licensee shall reimburse the City for such costs within 30 days of notice.
7. Ownership and Condition of the City’s Right-of-Way. This Agreement shall not
be construed so as to transfer ownership or control of the City’s Right-of-Way to Licensee, or to
any other party. The City makes no representations or warranties concerning the condition of the
City’s Right-of-Way, or its suitability for use by Licensee, its contractors or customers.
8. Delegation of Power. This Agreement does not delegate or otherwise transfer the
City’s power to regulate the Fleet Vehicles, Licensee’s Operation, and/or to enforce City
ordinances or other laws, to Licensee, or to any other party. Licensee understands and agrees that
ultimate decisions related to City enforcement against third parties and/or public compliance
issues, shall remain within the City’s sole discretion.
9. Compliance with Laws. Licensee agrees to comply with all applicable federal,
state, and local laws as they may be adopted or amended from time to time. Licensee further
acknowledges that its rights hereunder are subject to the lawful exercise of the power of the City
to adopt, amend, and enforce ordinances, resolutions, and policies.
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10. Removal Upon Order. Licensee shall remove any or all Fleet Vehicles or other
property owned or controlled by Licensee upon being ordered to do so by the City. Licensee shall
be responsible for restoring the City’s Right-of-Way to its original condition. The City shall not
be liable for any damages resulting to Licensee by reason of such an order. Such removal and
restoration of the City’s Right-of-Way will be at the sole expense of Licensee. Upon failure of
Licensee to remove Fleet Vehicles or other property as ordered within a reasonable time period,
the City may perform the removal or work at Licensee’s cost.
11. Non-Discrimination. Licensee will not discriminate against any employee or
applicant for employment because of race, color, creed, religion, ancestry, sex, national origin,
affection preference, disability, age, marital status, or status with regard to public assistance. Such
prohibition against discrimination shall include, but not be limited to, the following: employment,
upgrading, demotion or transfer, recruitment or recruitment advertising, layoff or termination, rates
of pay or other forms of compensation and selection for training, including apprenticeship.
12. Insurance. Licensee must at all times maintain insurance meeting the requirements
for all micromobility company operations in the attached Exhibit B. Proof of the required liability
insurance shall be in the form of a certificate of insurance or some other form acceptable to the
City Attorney and City Clerk. All liability insurance policies required in this Agreement shall
name the City as any additional insured and shall provide that there shall be no cancellation of the
policy for any cause, by the insured or by the insurance company, without first giving 10-days’
written notice to the city, addressed to the City Clerk.
13. Indemnification. Licensee shall indemnify and hold the City, the City’s public
officials, employees and agents harmless from and against any and all liability, claims, demands,
actions, and causes of action, including expenses and reasonable attorneys’ fees, for personal
injuries, property damage, or for loss of life or property resulting from, or in any way connected
with, Licensee’s use of City Right-of-Way, except the liability for personal injuries, property
damages, or loss of life or property caused solely by the negligence of the City. The
indemnification provisions of this Agreement shall survive expiration, suspension, revocation and
any other termination of this License.
14. Assignment or Transfer of Interest. Licensee shall not assign any obligation or
interest in this Agreement, and shall not transfer any obligation or interest in the same either by
assignment or novation without the prior written approval of the City. Notice of any such
assignment or transfer shall be furnished to the City. Except as provided herein, Licensee shall
not subcontract any services under this Agreement without prior written approval of the City of
Rochester department contract manager designated herein.
15. Independent Contractor Status. Nothing contained in this Agreement is intended
to, or shall be construed in any manner, as creating or establishing the relationship of
employer/employee between the parties. Licensee shall at all times remain an independent
contractor with respect to the work and/or services to be performed under this Agreement. Any
and all employees of Licensee or other persons engaged in the performance of any work or services
required by Contractor under this Agreement shall be considered employees or sub-contractors of
the Contractor only and not of the City; and any and all claims that might arise, including Worker's
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Compensation claims under the Worker's Compensation Act of the State of Minnesota or any other
state, on behalf of said employees or other persons while so engaged in any of the work or services
to be rendered or provided herein, shall be the sole obligation and responsibility of Contractor.
16. Retention of Records. Licensee shall retain all records pertinent to this License
Agreement for a period of six years.
17. Minnesota Data Practices Laws Compliance. Licensee agrees to comply with the
Minnesota Government Data Practices Act and all other applicable state and federal laws relating
to data privacy or confidentiality. Licensee must immediately report to the City any requests from
third parties for information relating to this License Agreement. Licensee agrees to hold the City,
its officers, and employees harmless from any claims resulting from Licensee’s unlawful
disclosure or use of data protected under state and federal laws.
18. Inspection of Records. All Licensee records with respect to Licensee’s obligations
under this License Agreement shall be made available to the City or its designees, at any time
during normal business hours, as often as the City deems necessary, to audit, examine, and make
excerpts or transcripts of all relevant data.
19. Ownership of Materials/Intellectual Property.
a. All finished or unfinished documents, data, studies, surveys, maps, models,
photographs, reports or other materials furnished by the City in connection with
this Agreement shall be the property of the City.
b. The City may use, extend, or enlarge any document produced by the City under
this Agreement without the consent, permission of, or further compensation to
Licensee.
c. Each party is the sole and exclusive owner of all right, title, and interest in and
to its services, products, software, source and object code, specifications,
designs, techniques, concepts, improvements, discoveries and inventions
including all intellectual property rights thereto, including without limitations
any modifications, improvements, or derivative works thereof, created prior to,
or independently, during the term of this Contract. This Agreement does not
affect the ownership of each party’s pre-existing, intellectual property. Each
party further acknowledges that it acquires no rights under this Agreement to
the other party’s pre-existing intellectual property, other than any limited right
explicitly granted in this Agreement.
20. Contacts. The following are designated as official representatives for each of the
Parties, and as points of contact for purposes of delivering or receiving notice, contract
management, official requests, and all other communication contemplated under this License
Agreement:
For the City of Hopkins:
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PeggySue Imhy
Hopkins City Hall
1010 1st Street South
Hopkins, MN 55343
For the Licensee:
__________________
__________________
__________________
__________________
21. Entire Agreement. This License Agreement and attachments and other documents
named, is the entire agreement between the parties. No modification of this Agreement shall be
valid or effective unless made in writing and signed by the parties hereto.
[remainder of page left intentionally blank]
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IN WITNESS WHEREOF, the parties have caused this Agreement to be duly executed in
their names and on their behalves, and is effective as of the date first written above.
CITY OF HOPKINS
By:
Patrick Hanlon
Its: Mayor
By:
Michael Mornson
Its: City Manager
BIRD RIDES, INC.
By:
Its:
A-1
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EXHIBIT A
[To be inserted]
B-1
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EXHIBIT B
[To be inserted]
EXHIBIT A
APPENDIX A: CITY OF HOPKINS BIKE AND SCOOTER SHARE ADDITIONAL TERMS
All vendors operating bike and scooter sharing programs in the City of Hopkins must comply with the
following terms and conditions:
1.PRODUCT SPECIFICATIONS, MAINTENANCE, AND SECURITY
a.All bicycles and scooters used in sharing systems shall meet or exceed the standards
outlined in the Code of Federal Regulations (CFR) under Title 16, Chapter II, Subchapter
C, Part 1512 (“Requirements for Bicycles”), the safety standards outlined in ISO 43.150 –
Cycles, subsection 4210, and any pertinent state of Minnesota statutes, regulations, or
other laws.
b.Any electric bicycles and scooters shall meet the National Highway Traffic Safety
Administration’s (NHTSA) definition of low-speed electric bicycles and shall be subject to
the same requirements as ordinary bicycles. This means that electric bicycles shall have
fully operable pedals, an electric motor of less than 750 watts, and a top motor-powered
speed of less than 20 miles per hour when operated by a rider weighing 170 pounds.
c.All bicycles and scooters shall meet the State of Minnesota requirements described in
Minnesota Statutes, Section 169.222, including those for lights during hours of darkness.
This includes a front light that emits white light. Devices must comply with State of
Minnesota requirements for rear visibility by providing a rear red light rather than a
reflector. All bicycles and scooters shall include a light or reflector on the side in order to
increase night visibility.
d.Every bicycle and scooter shall have a unique identifier that is visible to the user on the
bicycle and scooter.
e.All vendors shall provide a mechanism for customers to notify the company that there is
a safety or maintenance issue with the bicycle or scooter. All vendors shall provide a
mechanism so that the company is able to receive and provide confirmation of receipt of
the message at any time bikes or scooters are present within the public right-of-way or
are available for use.
f.Any inoperable bicycle or scooter, or any bicycle or scooter that is not safe to operate
shall immediately be made unavailable for use and removed within 24 hours of receiving
notice from the City or through the vendor’s own communications platforms. The bicycle
or scooter shall be repaired before returning to revenue service.
2.INSURANCE AND INDEMNITY
a.Vendors shall have commercial general liability insurance or the equivalent and additional
coverages that include the terms contained in the standard City of Hopkins Insurance
Requirements as found at the bottom of this document.
b.Vendors shall sign and record an indemnification agreement indemnifying, defending and
holding harmless the City.
c.Vendors must agree that the City of Hopkins is not responsible for educating users
regarding statutes, regulations, or other laws governing safe and legal operation of a
bicycle or scooter as defined in State Statute. Vendors must also agree that the City is not
responsible for educating users on how to ride or operate a bicycle or scooter. Vendors
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must agree to educate users regarding laws applicable to riding and operating a bicycle
or scooter.
3.FEES AND REIMBURSEMENT
a.Vendors shall pay any fees associated with obtaining obstruction permits from the Right
of Way Division of the City’s Public Works Department for the permanent or seasonal
installation of objects (excluding bicycles and scooters) in the right-of-way.
b.Vendors shall pay an annual program administrative fee per bike or scooter to the City to
cover costs associated with the City’s management and oversight of the vendor, as further
defined in a contract between the City and the vendor.
c.Vendors shall reimburse the City for any time spent by City crews or employees relocating
or removing bicycles or scooters from any location where a device is prohibited under this
permit or for relocating unused bicycles or scooters. The cost to be paid by the vendor
will be established by the City. Payment by the vendors shall be made within 30 days.
d.If any City department or office incurs any costs addressing or abating any violations of
these requirements or incurs any costs of repair or maintenance of public property, the
vendor shall reimburse the City for those costs. Upon receiving written notice of the City
costs, the vendor shall reimburse the City for such costs within 30 days.
4.PARKING AND RIGHT-OF-WAY MAINTENANCE
a.All parked devices must be in compliance with any local ordinances or state laws regarding
bicycle and scooter parking at all times. All locations not identified as permitted bicycle
or scooter parking locations in this document shall be understood to be locations where
it is prohibited to park a shared bike or scooter, even in situations where those
requirements are more stringent than those applying to privately-owned, non-fleet bikes
or scooters.
b.The City reserves the right to modify where or how dockless bicycles or scooters are
permitted to be parked at any time at its sole discretion.
c.An annual right-of-way permit must be applied for and approved by the City Engineer.
The cost of this permit is additional to any other costs to be paid to the City under a micro-
mobility sharing agreement. The vendor must obtain approval from the Public Works
Department prior to installing any objects in the right-of-way.
d.For dockless bicycle or scooter share systems, bicycles and scooters shall be parked in the
boulevard/furnishing zone of the public right-of-way or near a bicycle rack in the public
right-of-way.
e.Restrictions on eligible bicycle or scooter parking areas within the boulevard/furnishing
zone:
1.In the Downtown, along Mainstreet from 6th Street South to 13th Street South, the
vendor must create geofenced areas where vehicles may be parked, to be determined
by the City.
2.In all areas other than Downtown, bicycles or scooters shall not be parked on blocks
where the boulevard/furnishing zone is less than 3 feet wide, or where there is no
boulevard/furnishing zone.
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3.Any bicycle or scooter parked adjacent to a sidewalk must not obstruct a clear 5-foot
pedestrian walkway on the public right-of-way.
4.The City reserves the right to determine certain block faces or locations where
dockless bicycle or scooter share parking is prohibited.
5.Bicycles or scooters shall not be parked in the boulevard/furnishing zone in a manner
that is adjacent to, within, or blocking:
a.Pedestrian curb ramps;
b.Fire Hydrants;
c.Parklets;
d.Sidewalk Cafes;
e.Transit zones, including bus stops, shelters, passenger waiting areas, and bus
layover and staging zones, except at existing bicycle racks;
f.Signed loading zones;
g.Disability parking areas;
h.Street furniture that requires pedestrian access (for example, benches,
parking pay stations, trash bins, bus shelters, transit information signs,
permitted sidewalk patios, etc.);
i.Entryways;
j.Outwalks;
k.Driveways; and
l.Slopes sufficiently steep that devices cannot stay upright.
f.Additional parking zones may also be established within public right-of-way where
sufficient space exists, at the sole discretion of the City. An example may include using in-
street bike corrals, subject to Public Works installation requirements and annual permit
fees.
g.Additional parking zones may be established outside of public right-of-way; for example,
locations within parks, schools, publicly accessible plazas, off-street parking lots/garages,
or campuses. However, vendors must obtain permission to do so from the appropriate
City department, agency, or property owner. These additional parking zones shall be
communicated to the customer through signage, through the mobile and web
applications, or through other means as approved by the City and property owner.
h.The City retains the right to, at any time, require vendors to create or eliminate geo-
fenced stations within certain areas where bicycles and scooters shall be parked,
particularly in downtown or in other congested areas. Any geofenced areas must be
submitted to the City in an electronic format as requested by the City. The City may also,
at its sole discretion, create or require vendors to create new geo-fenced areas.
i.Bicycles and scooters shall be parked upright when parked. Bicycles and scooters shall be
equipped with a kickstand to allow them to be parked upright without leaning against
another object, bicycle, or scooter.
j.Vendors shall inform customers how to park a bicycle and scooter properly. Vendors
agree that the City has no responsibility to help customers understand parking
requirements. Bike and scooter share vendors bear all responsibility in the event of
incorrectly parked bikes and scooters.
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k.Vendors shall provide contact information on every bicycle or scooter for relocation
requests. The vendor must be able to receive relocation requests at any time the bike and
scooter share system is in operation and/or bicycles or scooters are located within the
public right-of-way.
l.Any bicycle or scooter that is parked incorrectly shall be re-parked in a correct manner or
shall be removed by the vendor without prior notice from the City.
m.Upon receiving notification of an incorrectly parked bicycle or scooter from the City or
through the vendor’s own communication platforms, the vendor shall re-park, rebalance,
or remove the bicycle or scooter within the following timeframes, whichever applicable:
i.6am to 8pm on weekdays, not including public holidays - within two hours of
receiving notice; and
ii.All other days and times – within 10 hours of receiving notice.
n.Upon receiving notification from the City or through the vendor’s own communication
platforms of a bicycle or scooter parked or left in any manner that poses an immediate
safety threat to any persons, the vendor shall remove the bicycle or scooter immediately.
In such an event, the City may also abate the nuisance without notifying the vendor. The
vendor shall reimburse the City for the cost of abatement.
o.Any bicycle or scooter located in the right-of-way must be cleared of snow by the vendor
within 24 hours of a snow event and parked in a location where snow has been cleared.
In most areas, the boulevard/furnishing zone is typically used for snow storage. Clearing
snow to create parking spaces is the sole responsibility of the vendor. Vendors are
prohibited from pushing snow into the street, the shoulder of a street, or against objects
or structures that may be damaged.
5.IMPLEMENTATION AND OPERATIONS
a.The service area will be defined as the City of Hopkins municipal boundaries. The City may
adjust the service area at its sole discretion. The vendor may not modify the area of bike
or scooter sharing operations without approval from the Director of Public Works.
b.Vendors shall have a staffed operations center in the City of Hopkins or within 25 miles.
c.Vendors shall maintain a 24-hour customer service phone number and email address for
customers and City staff to report safety concerns, complaints, or ask questions.
d.Vendors shall provide the City with a direct contact for bicycle or scooter share company
staff that is capable of removing or rebalancing bicycles or scooters.
e.Vendors shall maintain a minimum bicycle and scooter fleet within the City, electric or
otherwise. Vendors shall meet this fleet size within four weeks of initial launch date.
f.Vendors are limited to 50 bicycles or scooters during the first month of operation and 100
bicycles or scooters during the second month of operation. After the second month,
vendors may request permission from the City to expand in 50-unit intervals. Permission
to increase the fleet size will be granted by a designated Contract Administrator for the
City based, in part, on the vendor’s performance in meeting the requirements of this
document as well as a demonstrated need for more devices.
g.Vendors shall notify the City two weeks in-advance of any proposed increase or decrease
to their fleet size and include any additional program administrative fee.
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h.All vendors shall relocate or rebalance bicycles and scooters upon receiving a request
from the City based on the following timeframes, whichever applicable:
i.6am to 8pm on weekdays, not including public holidays - within two hours of
receiving notice from the City; and
ii.All other days and times – within 10 hours of receiving notice from the City.
i.Any dockless bicycle or scooter that is parked in one location for more than 7 consecutive
days without moving may, at the City’s sole discretion, be removed by the City and taken
to a City facility for storage at the expense of the vendor. The cost to be paid by the vendor
will be established by the City.
j.Vendors will be required to immediately rectify an excessive accumulation of bicycles or
scooters in a concentrated area. It is at the sole discretion of the City to determine what
constitutes an excessive accumulation.
k.Any bicycle or scooter that is found to be parked outside of the defined service area will
be removed or relocated by the vendor, unless the vendor has a formal agreement to
operate in that jurisdiction.
l.Vendors must utilize an internal demand/user behavior management component capable
of determining the location of all bikes and scooters at all times to aid in rebalancing and
preventing the excessive accumulation of devices in a concentrated area.
6.TECHNOLOGY AND DATA SYSTEMS
a.All service and system data, except for users’ Personally Identifiable Information (PII) as
defined in Section 7, must be made available to the City at no cost on a real -time and
historical basis.
b.Any data provided to the City shall be considered public data, unless otherwise defined
as not public data under state law, and the City is permitted to display or otherwise
distribute such data at its sole discretion.
c.All vendors shall provide a monthly report. Report data shall be based on calendar months
(i.e., July 1st – 31st) and be submitted by the 15th day of the succeeding month. Reports
shall provide the following information:
i.Number of rides for the previous month;
ii.Number of bikes and scooters in service;
iii.Number of bikes and scooters out of service (damaged or otherwise);
iv.Safety reports on any crashes involving operators’ bicycles and scooters;
v.Aggregated repair information on operators bicycles and scooters by type of
repair;
vi.Any instances of illegal/unauthorized parking and corrective action taken by the
vendor, including response time;
vii.Data regarding rebalancing efforts;
viii.Bike and scooter distribution and GPS-based natural movement in heat map
format;
ix.Summary of customer comments/complaints and resolution;
x.Summary of theft/vandalism and resolution;
xi.Aggregated system usage, including total unique users, total miles ridden, total
number of rentals, average rental duration; and
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xii.Disaggregated user counts for each of the following demographic variables for
active riders during the monthly period: gender (ensure inclusivity), age
(matching Census brackets: under 5 to 85 years and over, in groups of 5), race
(matching Census race descriptions), residential zip code (including riders who
reside outside the City of Hopkins), and number of active riders and miles traveled
by riders who reside in designated corridors, to be defined by the City of Hopkins.
Each variable should be paired with all system usage variables listed under section
6(C)(11).
d.The following data must be provided to the City no less frequently than within 15 days
succeeding the month in which the event(s) occur(s). Anonymized trip data that includes
the origin and destination, trip duration, date and time of trip, and route traveled. This
information is to be provided via a standard GIS format (i.e., REST/WFS/shapefile/file
geodatabase/etc.), and match the schema outlined below: Field name Format Description
Company Name [company name] n/a Type of device “Standard” or “Electric” n/a Trip
record number xxx0001, xxx0002, xxx0003, … 3-letter company acronym + consecutive
trip # Trip duration HH:MM:SS n/a Trip distance US Feet n/a Start date MM, DD, YYYY n/a
Start time HH:MM:SS (00:00:00 – 23:59:59) n/a End date MM, DD, YYYY n/a End time
HH:MM:SS (00:00:00 – 23:59:59) n/a Start location X,Y n/a End location X,Y n/a Device ID
number xxxx1, xxxx2, … Unique identifier for every bicycle and scooter, determined by
company, and documented in section 1(d). Route Shape: lines n/a
e.Real-time data must be in a documented and City-agreed format. The City reserves the
right to require a specific application program interface (API) for real-time data
publishing, public consumption, and submission to the City.
f.All vendors of dockless service models will make the following bicycle and scooter service
data available in real-time and at no cost to the general public: Field name Format
Description GPS Coordinate X, Y n/a Availability duration Minutes n/a Availability start
date MM, DD, YYYY n/a Availability start time HH:MM:SS (00:00:00 – 23:59:59) May be
combined with start date. Fuel Level 0 – 100% If electric. Fall Over Binary If equipped:
Yes/1/True = Bicycle/Scooter has fallen over. No/0/False = Bicycle/Scooter is upright.
g.Dock-based service models will make all service and system data available publicly using
the General Bikeshare Feed Specification (GBFS) format. Vendors are exempt from
section 6(f) if all required variables listed in section 6(f) are served by their publishing of
the GBFS format. Vendors must also ensure similar data is available for scooters.
h.If geofenced station areas are created by the operators as defined in section 4(h), the City
shall receive a standard GIS format file (i.e., shapefile, file geodatabase, etc.) with the
station areas prior to enabling them in the system. Any updates to geofenced areas shall
be provided to the City as a new version of the dataset prior to taking effect.
i.Vendors shall provide City staff with up to 10 unlimited licenses to use the system to aid
in system oversight, monitoring quality control, verifying user experience and device
maintenance standards, validating data, and aiding in device relocation efforts when
necessary.
j.All references to spatial data and positional coordinates shall be accurate to within 3
meters or less.
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k.Computer and other technical systems should maintain current security standards
sufficient to protect users’ PII data, as defined in section 7. Security methods should meet
or exceed industry standards for: data encryption, antivirus, firewall, user account
reclamation, brute-force lockouts, minimum password requirements for users and staff,
and minimum necessary data transference. System security is the sole responsibility of
the Vendor.
7.CONSUMER PROTECTION
a.The City will use the definition of Personally Identifiable Information (PII) as defined by
Government Accountability Office publication GAO-08-536 and accepted by National
Institute of Standards and Technology via publication 800-122 for any information about
an individual, including:
i.Any information that can be used to distinguish or trace an individual’s identity,
such as name, Social Security number, date and place of birth, mother’s maiden
name, or biometric records; and
ii.Any other information that is linked or linkable to an individual, such as medical,
educational, financial, and employment information. The following non-
exhaustive list will serve as examples of PII: 1. Name (in whole or in part), 2. Home
Address, 3. Email Address, 4. Social Security Number, 5. Passport Number, 6.
Citizenship, 7. Driving License Number, 8. User Photos, 9. Credit Card Numbers,
10. Social Media Accounts, 11. Digital Identity, 12. Genetic Information, 13. Age,
14. Race, 15. Telephone Number, 16. Usernames/Login Information, and 17.
Financial Information
b.Users’ PII may not be shared, sold, traded, or given to any third party without the users’
consent except for the express purpose of fulfilling service needs and contractual
requirements with the City of Hopkins, and as required by law. This prohibition includes
but is not limited to: related organizational entities, such as parent corporations and
subsidiaries; marketing and advertising firms; political organizations; religious
organizations; financial entities; other governmental agencies; and private parties.
c.Vendor staff access to users’ PII shall be limited to the minimum access necessary to
ensure these terms and conditions. Internal staff security protocols shall be established
to maintain the security of users’ PII and technical systems.
8.TERMINATION AND CONTRACT AMENDMENTS
a.The City shall have the right to amend the contract between the City and a vendor at any
time for any reason. The City will notify all vendors of any amendment and a reasonable
time-period for which to comply. If compliance is not made within the specified time-
period, then the City shall have the right to terminate the contract.
b.The City shall reserve the right to terminate the contract between the City and a vendor
at any time and require that the entire fleet of bicycles and scooters be removed. The
decommissioning shall be completed within 30 days unless a different time-period is
determined by the City.
EXHIBIT B
APPENDIX B: INSURANCE SPECIFICATIONS FOR CITY CONTRACTS
Contractor shall not commence work under the contract until it has obtained all the insurance described
below and the City has approved such insurance.
Contractor shall maintain such insurance in full force and effect throughout the term of the contract.
Contractor is required to maintain and furnish satisfactory evidence of the following insurance policies:
1.Workers’ Compensation Insurance
Except as provided below, Contractor must provide Workers’ Compensation insurance for all its
employees and, in case any work is subcontracted, Contractor will require the subcontractor to
provide Workers’ Compensation insurance in accordance with the statutory requirements of the
State of Minnesota, including Coverage B, Employer’s Liability.
If Minnesota Statutes, Section 176.041 exempts Contractor from Workers’ Compensation insurance,
or if the Contractor has no employees in the City, Contractor must provide a written statement,
signed by an authorized representative, indicating the qualifying exemption that excludes
Contractor from the Minnesota Workers’ Compensation requirements.
If, during the course of the contract, the Contractor becomes required under law to provide
Workers’ Compensation, the Contractor must comply with the Workers’ Compensation insurance
requirements herein and provide the City with a certificate of insurance.
2. Commercial General Liability Insurance
Contractor is required to maintain insurance protecting it from claims for damages for bodily injury,
including sickness or disease, death, and for care and loss of services as well as from claims for
property damage, including loss of use which may arise from operations under the Contract whether
the operations are by the Contractor or by a subcontractor or by anyone directly or indirectly
employed by the Contractor under the contract. Insurance minimum limits are as follows:
$1,500,000 – per occurrence
$2,000,000 – annual aggregate
$2,000,000 – annual aggregate – Products/Completed Operations
The following coverages shall be included:
•Premises and Operations Bodily Injury and Property Damage
•Personal and Advertising Injury
•Blanket Contractual Liability
•Products and Completed Operations Liability
3. Commercial Automobile Liability Insurance
Contractor is required to maintain insurance protecting it from claims for damages for bodily injury as
well as from claims for property damage resulting from the ownership, operation, maintenance or use
of all autos which may arise from operations under this contract, and in case any work is subcontracted
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the contractor will require the subcontractor to maintain Commercial Automobile Liability insurance.
Insurance minimum limits are as follows:
$1,500,000 – per occurrence Combined Single Limit for Bodily Injury and Property Damage
In addition, the following coverages should be included:
•Owned, Hired, and Non-owned Automobiles.
4. Professional/Technical (Errors and Omissions) Liability Insurance
This policy will provide coverage for all claims the contractor may become legally obligated to pay
resulting from any actual or alleged negligent act, error, or omission related to Contractor’s professional
services required under the contract.
Contractor is required to carry the following minimum limits:
$1,000,000 – per claim or event
$2,000,000 – annual aggregate
Any deductible will be the sole responsibility of the Contractor and may not exceed $50,000 without the
written approval of the City. If the Contractor desires authority from the City to have a deductible in a
higher amount, the Contractor shall so request in writing, specifying the amount of the desired
deductible and providing financial documentation by submitting the most current audited financial
statements so that the City can ascertain the ability of the Contractor to cover the deductible from its
own resources.
The retroactive or prior acts date of such coverage shall not be after the effective date of this Contract
and Contractor shall maintain such insurance for a period of at least three (3) years, following
completion of the work. If such insurance is discontinued, extended reporting period coverage must be
obtained by Contractor to fulfill this requirement.
5. Additional Insurance Conditions
Contractor’s policies shall be primary insurance to any other valid and collectible insurance available to
the City with respect to any claim arising out of Contractor’s performance under this contract. The City
may require that it be named on any of the above-required policies.
Contractor’s policies shall not be cancelled without at least thirty (30) days’ advanced written notice to
the City, or ten (10) days’ written notice for non-payment of premium. Contractor shall provide the City
with any notice of cancellation of any policy for any reason within 10 days of receipt.
Contractor is responsible for payment of Contract related insurance premiums and deductibles.
If Contractor is self-insured, a Certificate of Self-Insurance must be attached.
Contractor’s policies shall include legal defense fees in addition to its liability policy limits, with the
exception of the professional liability insurance.
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Contractor shall obtain insurance policies from insurance companies having an “AM BEST” rating of A-
(minus); Financial Size Category (FSC) VII or better, and authorized to do business in the State of
Minnesota; and
An Umbrella or Excess Liability insurance policy may be used to supplement the Contractor’s policy
limits on a follow-form basis to satisfy the full policy limits required by the Contract.
The City reserves the right to immediately terminate the contract if the Contractor is not in compliance
with the insurance requirements and retains all rights to pursue any legal remedies against the
contractor.
All insurance policies must be open to inspection by the City, and copies of policies must be submitted
to the City’s authorized representative upon written request.
The Contractor is required to submit a Certificates of Insurance acceptable to the City as evidence of the
required insurance coverage requirements.
The City reserves the right to modify the insurance requirements for any particular project.