Memo - Central Business District Improvement Program
.,
PLANNING &
ECONOMIC DEVELOPMENT
Memorandum
To:
Honorable Mayor and City Council
Copy:
Rick Davidson, Chief Building Inspector
Jim Hartshom, Economic Development Coordinator ~.~.
June 6, 2001
From:
Date:
Subject:
Central Business District Improvement Program
At a previous work session the Council gave staff approval to investigate the possiblility
of a Central Business District (CBD) Improvement Program. The initial request came
from the commercial property owners committee as a result of a walking tour of the
alleyways in the CBD. The purpose of the program is to clean up the Central Business
District (CBD) by enforcing code violations. Staff would work with HBCA volunteers to
distribute information pamphlets that detail the program along with free decorative
brooms as friendly reminders to the commercial business owners that it is th ir
responsibility to clean up their property.
The program was delayed, as the process and details of the program needed
clarification along with the start-up of the new City Court. According to Rick Davidson,
chief building inspector, there needs to be a concensus regarding how often the CBD
should be inspected and whether the CBO should be inspected more often than other
areas of the community. Mr. Davidson also mentioned that maintenance codes already
exist that pertain to the CaD and that the regulations/codes would probably not change
as a result of a new program. Elizabeth Page, housing inspector, currently is schedul d
to inspect all commercial properties within the CBO approximately once a year and on a
complaint basis.
If a new CaD inspections program would not change the process or the details of the
current program, does the Council wish to continue with the broom program? If the
Council wishes to pursue the broom program, they need to provide direction to staff
how often they desire inspections to occur in theCBD. The cost for ninety-five 12-inch
plastic brooms is approximately $600.00, they would be distributed to businesses
located on the Mainstreet level only. The City of Hopkins andHBCAlogo stickers would
be attached to the brooms along with the names of individual businesse$.
Attached is an article from "Downtown Idea Exchange"pamphlet that details how
Brighton neighborhood, Boston, M.A., has successfully established a similar program
where brooms were distributed to downtown business leaders.
Attachment
...
'~"'1
Clean & Safe
Public Awareness Is Key To An Effective
Litter-Management Program
Despite the efforts of their
downtown associations, trash and
litter continue to plague many
central business districts. What
can be done about' it is still a mat-
ter of debate, but Inany down-
towns have developed their own
solutions to the problem. Below,
we feature a few that have
worked for two communities in
Boston, MA. Consider these
when designing your own pro-
gram for fighting trash.
A Few Reminders
Never Hurt
Trash and litter were one of
the most pressing problems fac-
ing Boston's Brighton neighbor-
hood (pop. 40,000) when its
Main Streets program
was started three years
ago. Although merchants
were aware of the prob-
lem, they didn't seem
particularly troubled by
it, explains Brighton
Main Streets' program
director Ann Griffin. It
seemed to bother shop-
pers more. In fact, a sur-
vey of downtown shop-
pers revealed that trash
and litter on downtown
streets were among the
factors most likely to
keep shoppers away from
stores.
Rather than cracking
down on offenders as
some communities have
done - and risk creating
animosity between their
organizations and mem-
bers of the community -
~'
~
Brighton Main Streets decided
that the best way to tackle the
problem would be through public
awareness. Brighton's anti-litter
campaign takes a multifaceted
merchants and residents to keep
their community clean," Griffin
explains. "This was a lot better
than trying to enforce disciplinary
action, which few people would
have paid attention to anyway."
Although she notes that litter
prevention is an ongoing effort,
the organization has dedicated two
times. during the year when the
problem is tackled more aggres-
sively than usual.
Brighton Main Streets partici-
pates in a local college's Com-
munity Service Day by encourag-
ing students to help clean down-
town streets, and holds its own
"Anti-Litter Week" promotion
in April.
", .-....,. ,..,.~........"'..._"'...'~"'-<>.......'OU'U'r..,....,..'<.<......~-v...".".""",O..".,,,~,,<~,..,...,..............~.Vt...~,_.""".o=o<...,"'.'<",...."""'"......,.u,."..,.".."..........,,~.~...
--_.-.__.__._------~-.~-------------~._.
A survey of shoppers shows
that trash and litter on
downtown streets are most
likely to keep shoppers
away from stores.
-'-'-- ------..---.---.------.....-...-..--.-..-....----.------.....--.----.... -". "_.",-.
.....,.,,,.....,,.~"."",..'"',....,.,..J..'.""'.I~....""- ",:_",.".,...".,.."..;".,_,,,,,,.,>;,,.'\, 'A' ""'P,"',-., ",~,'''''.'.' ~ ~'''_ ,,..,,;-.,, _,. """,~',V"" '~'""",:"".~ "',', ".,.
approach to the problem with
activities geared toward educa-
tion and public awareness, and
targeted to merchants as well as
to customers.
"We wanted to remind both
These decorative brooms from Boston's (MA) Brighton neighborhood told merchants "in a nice way" to
clean up their streets.
June 1, 2000 · Downtown Idea Exchang · 5
"
Merchants Make
A Clean Sweep Of Downtown
When "Anti-Litter Week"
kicked off three years ago, Griffin
saw the event as an opportunity to
encourage merchants to be more
proactive in keeping their streets
clean. Each merchant was given a
broom bearing downtown's "Keep
Brighton Beautiful" logo. As an
introduction to the Main Streets
organization, the brooms were also
decorated with a ribbon with infor-
mation about the program attached.
Approximately 160 brooms
have been distributed free to lner-
chants over the last three years,
each costing the organization
between $3 to $4 to produce.
Although the brooms will not be
distributed this year - downtown
construction has resulted in a lot
of the streets being torn up -
the organization is continuing
its litter awareness campaign
by producing decorative decals
and bookmarks bearing the
"Keep Brighton Beautiful" logo.
These will be distributed free of
charge in downtown stores and
the public library.
Education Is An Important Tool
In The Fught Against litter
Other strategies used to
encourage litter-free sidewalks
during "Anti-Litter Week" include
holding street cleanup events
(these are held throughout the year
too), sponsoring a drawing contest
for children that focuses on litter
prevention and the benefits of
recycling, and educating children
about litter prevention. "Last year
we hired a Conservation Clown" to
visit local schools to teach children
the importance of recycling and
not littering," Griffin explains. "It
was really a fun way to spread our
message."
Downtown Trash Cans Remind
Residents Not To litter
In a newer anti-litter promo-
tion, the "Keep Brighton
Beautiful" logo is becoming a per-
manent fixture on downtown's
trash barrels. The downtown asso-
ciation recently purchased 38
metal signs that will bear the logo
for a total cost of about $1,500.
"What better spot to remind resi-
dents not to litter?" Griffin says.
Homeless men and
women can earn a pay-
check and work toward
self-reliance by cleaning
downtown's streets.
The signs are in the process of
being installed and will appear on
trash barrels throughout the central
business district. "The Depm1luent
of Public Works has been very
cooperative in allowing us to put up
the signs," Griffin says. "However,
we would like them to come by and
sweep more often."
Trash Collection Becomes
Employment For Some
Boston's Washington Gateway
Main Street organization has
implemented a program that can
only be defined as a "win-win"
situation for all those involved.
Through a partnership with
Project Place (a local social ser-
vices agency that serves the
homeless), homeless men and
women can earn a paycheck and
work toward self-reliance by
cleaning downtown's streets.
Employees of the program, called
"Clean Corners...Bright Hopes,"
clean downtown streets for a peri-
od of six months before moving
on to other employment, explains
6 · Downtown Idea Exchange .. June :l, 2000
Sheila Grove, project director for
Washington Gateway Main Street.
Project Place pays participants for
their work through a grant provid-
ed by a sponsor corporation.
Inmates Help Clean
Downtown Streets
In a separate program, the
main street organization also par-
ticipates in the Rouse t' bouts
(Restitution thru Restoration) pro-
gram sponsored by the local sher-
iffs department. Under the pro-
gram, inmates are assigned to
clean city streets.
The main street organization
also works with the city to
arrange occasional street clean-
ups. A major one was held two
years ago to coincide with the
city's "Broom To Bloom" pro-
gram. In this program, run
through the city's Parks Depart-
ment, flower bulbs are distributed
for planting in neighborhoods
throughout the city. "We got
2,000 bulbs that year," Grove
says. "The two activities really
complemented each other."
"1
i
)
Contact: Ann Gr(fJin, Brighton Main
Streets, (6/7) 779-985/; Sheila Grove,
(617) 542-1234. .
I
I
How does your down-
town handle its trash
and litter problems?
If you've got a unique way of
dealing with trash and litter
we'd like to know about it.
Please email us: hfeingold@
downtowndevelopment.com.
Your innovative ideas will be
shared with other DIX readers
in upcoming issues. Thank
you and keep those good
ideas coming.
Merchants Make
A Clean Sweep Of Downtown
When "Anti-Litter Week"
kicked off three years ago, Griffin
saw the event as an opportunity to
encourage merchants to be more
proactive in keeping their streets
clean. Each merchant was given a
broom bearing downtown's "Keep
Brighton Beautiful" logo. As an
introduction to the Main Streets
organization, the brooms were also
decorated with a ribbon with infor-
mation about the program attached.
Approximately 160 brooms
have been distributed free to mer-
chants over the last three years,
each costing the organization
between $3 to $4 to produce.
Although the brooms will not be
distributed this year - downtown
construction has resulted in a lot
of the streets being torn up -
the organization is continuing
its litter awareness campaign
by producing decorative decals
and bookmarks bearing the
"Keep Brighton Beautiful;' logo.
These will be distributed free of
charge in downtown stores and
the public library.
Education Is An Important Tool
In The Fight Against Litter
Other strategies used to
encourage litter-free sidewalks
during "Anti-Litter Week" include
holding street cleanup events
(these are held throughout the year
too), sponsoring a drawing contest
for children that focuses on litter
prevention and the benefits of
recycling, and educating children
about litter prevention. "Last year
we hired a Conservation Clown" to
visit local schools to teach children
the importance of recycling and
not littering," Griffin explains. "It
was really a fun way to spread our
message."
Downtown Trash Cans Remind
Residents Not To litter
In a newer anti-litter promo-
tion, the "Keep Brighton
Beautiful" logo is becoming a per-
manent fixture on downtown's
trash barrels. The downtown asso-
ciation recently purchased 38
metal signs that will bear the logo
for a total cost of about $1,500.
"What better spot to remind resi-
dents not to litter?" Griffin says.
Homeless men and
women can earn a pay-
check and work toward
self-reliance by cleaning
downtown's streets.
The signs are in the process of
being installed and will appear on
trash barrels throughout the central
business district. "The Depmtment
of Public Works has been very
cooperative in allowing us to put up
the signs," Griffin says. "However,
we would like them to come by and
sweep more often."
Trash Collection Becomes
Employment for Some
Boston's Washington Gateway
Main Street organization has
implemented a program that can
only be defined as a "win-win"
situation for all those involved.
Through a partnership with
Project Place (a local social ser-
vices agency that serves the
homeless), homeless men and
women can earn a paycheck and
work toward self-reliance by
cleaning downtown's streets.
Employees of the program, called
"Clean Corners...Bright Hopes,"
clean downtown streets for a peri-
od of six months before moving
on to other employment, explains
6 .. Downtown Idea Exchange .. June 1, 2000
...
"
Sheila Grove, project director for
Washington Gateway Main Street.
Project Place pays participants for
their work through a grant provid-
ed by a sponsor corporation.
Inmates Help Clean
Downtown Streets
In a separate program, the
main street organization also par-
ticipates in the Rouse t'bouts
(Restitution thru Restoration) pro-
gram sponsored by the local sher-
iffs department. Under the pro-
gram, inmates are assigned to
clean city streets.
The main street organization
also works with the city to
arrange occasional street clean-
ups. A major one was held two
years ago to coincide with the
city's "Broom To Bloom" pro-
gram. In this program, run
through the city's Parks Depart-
ment, flower bulbs are distributed
for planting in neighborhoods
throughout the city. "We got
2,000 bulbs that year," Grove
says. "The two activities really
complemented each other."
Contact: Ann Griffin, Brighton Main
Streets, (6/7) 779-985/; Sheila Grove,
(617) 542-/234. .
How does your down-
town handle its trash
and litter problems?
If you've got a unique way of
dealing with trash and litter
we'd like to know about it.
Please email us: hfeingold@
downtowndevelopment.com.
Your innovative ideas will be
shared with other DIX readers
in upcoming issues. Thank
you and keep those good
ideas coming.
~.