CR 88-201 Approval - Cable Commision
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Oct,ober 14, 1988
Council Report # 86-201
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APPROVAL - CABLE COMMISSION RECOMMENDATIONS ltEGARDING
SOUTHWEST INSTITUTIONAL NETWORK GROUP (SWING)
Recommendation
I recommend that the City Council adopt the following motion: Move that the C~
Council adopt the recommendations of the Southwest Suburban Cable Commission rtlA~~d
to the viability of the Institutional Ne~ork ~s c2utained~n the CaPle CommIssion
~Net report of September 16. 1988.
The effect of this motion will be to defer construction of an I-Net for at lease 5
years, authorize future study of the I-Net to be directed at Cable Commission
discretion, and direct the expenditure of $17,660.50 for the purpose of enhancing
the residential network from the proceeds of the relief settlement with Rogers
Cablesystems.
Oye;v~ew
The attached report from Southwest Suburban Cable Commission explains the background
on this issue. A detailed study of the need for I-Net as part of the cable system
has now been completed. The recommendation of the Cable Commission, based on a
detailed study, is that the construction of an I-Net be deferred but that an
enhancement to the residential network be pursued.
I~sues to Consider
o Will this adversely impact our City or the system?
~o. It has been determined that the system is not feasible, therefore, not
constructing it will not change the current system configuration.
o Isn't the company required to construct an Institutional Network?
Yes. However, this action will only defer implementation which does not violate the
terms of the agreement.
o How will the system be affected?
The Institutional Network will not be constructed, however, an upgrading of the
residential network will enable double the capacity of transmitting signals per
channel which will allow both the local governments and school districts to improve
cablecasting abilities.
Supporting information
Southwest Suburban Cable Commission reports.
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SOUTHWEST SUBURBAN CABLE COMMISSION
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((112) H9.i-tl-ll SEP 20 1988
September 16, 1988
Mr. Craig Rapp
City of Hopkins
1010 So. First st.
Hopkins, MN 55343
Dear Mr. Rapp:
The Southwest Suburban Cable Commission (SWSCC) reviewed the
study and report of the Southwest Institutional Network Group
("SWING") at the Commission meeting on september 7t 1988.
As provided in the Performance Agreement of 1985, SWING was
to study the economic viability of requiring the cable company to
build a l66-mile institutional network in the Southwest Suburbs.
The group recently completed its study, as you know, which
included investigation of both commercial and school district
users' needs and possible economic support of the network.
The Commission asks that you put the attached summary of the
SWING process, along with the Commission's recommendations on
page 4 of the attachment, on your next city council meeting
agenda for review and approval. The Commission recommends
acceptance of its three recommendations by your City. The
request for approval includes authorization for the Commission to
expend $17,660.50 out of the settlement proceeds, to match the
cable company's contribution to enhance the subscriber network.
As YOU'll recall, the enhancement of the subscriber network
doubles the channel capacity for institutional users, which
include all five cities and the school districts. The Commission
felt that, at this point, it was critical to get the e~~ancement
started, as Rogers Cablesystems is committed to providing it
rather than to wait for a co-payment from the school districts.
The Commission has taken the position that future loaning of the
publi~ and government access channels will be done on a cost
basis in order to recoup some of the cost of this project from
the school districts. Please understand, however, that the
cities are direct beneficiaries of the enhancement as it dOUbles
their channel capacity also--this contributed to the Commission's
decision to support the project financially.
Please contact Ann Mathews of my office when your council
has acted on the enclosed report. The cable company is prepared
Cities of Eden Pr~iirie. Edina, Hopkins, MinneronKa & Richfield
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Mr. Craig Rapp
September 16, 1988
Page 2
to order the equipment once all five cities have passed the three
recommendations of the Commission. If you have any questions
concerning this material, please call either Ann or myself.
yours,
Adrian E. Herbst
SW2/kd
Enclosures
cc: Debra S. Cottone
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SUMMARY OF THE
SOUTHWEST INSTITUTIONAL NETWORK GROUP'S
STUDY OF THE VIABILITY OF THE
INSTITUTIONAL NETWORR IN THE
SOQTHWE~T,~YBB.S-_
During relief negotiations with Rogers cablesystems, Inc.,
in 1985, the southwest Suburban Cable Commission (SWSCC) agreed
to temporarily relieve Rogers of their obligation to provide a
166-mile institutional network throughout the Southwest suburbs
providing 472 channels for video, voice and data transmission.
The relief of this obligation was hinged on the formation of a
study group to evaluate the viability of such a network in the
area. The Performance Agreement of 1985 set out guidelines for
the establishment of the study group, along with m.embership
guidelines and the parameters of their study and report.
In the Spring of 1987, the SWscc and Rogers sought
representatives from the community to serve on the study group
named the Southwest Institutional Network Group ('ISWING"). SWING
was made up of four appointees selected by the Commission and
four appointees selected by Rogers. The Chairperson was named by
the Cable Commission. The membership was made up of
representatives from the cable industry, telecommunications
industry and the school district. It was staffed by both the
Commission and Rogers.
SWING began their study in August 1987 by reviewing the
original franchise provisions, along with the structure of the
institutional network and its applications. A large part of
their charge involved assessment of the financial viability of
building such a network. Therefore, SWING initially reviewed
potential uses by area businesses and followed a process of
meeting with and surveying Eden prairie businesses on their
voice, data and video transmission needs over the next five or so
years. Eden prairie was chosen due to its density of new
businesses.
Twenty-nine area businesses and institutions were contacted
to attend an informational meeting on January 21, 1988, and were
sent a survey to complete on their technology needs. Ten people
representing nine organizations attended the informational
session. Eight organizations returned a completed survey. The
survey and presentation to interested businesses did not prove
fruitful in demonstrating backing tor such a network.
At the SWING meeting in March 198B~ a member of SWING who is
also a member of the Educational Cable coordinating Committee
(ECCCl, requested that a separate process be used to review
institutional uses within the school districts before SWING made
its recommendations to the Cable Commission.
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I-net Report
September 16, 1988
Page 2
In response to this request, SWING developed a needs
assessment survey and distributed it to the ECCC representative
from each of the five school districts, Hennepin County Library
and Intermediate District 287. The survey requested projected
uses of the technology for the years 1988-1995.
The three-month process of SWING's staff working with the
ECCC to assess their specific needs resulted in a joint
presentation put together by Rogers Cablesystems and the ECCC to
explain uses of the technology, associated options, and costs of
providing such services to the SW school superintendents and
SWING.
Two of the six involved school superintendents attended the
presentation, although all had originally indicated an interest
in attending on May 24, 1988. All representatives from the ECCC
attended the presentation except the representative fr.om the
Hennepin County Library.
The joint presentation included a description of the
schools' need of the interactive classroom technology, along with
an outline by Rogers of two options for meeting those needs. The
fi~st option involved expansion of the subscriber network to
double the current capacity to all school institutions at a cost
of $35,321. The second option, which had greater long-term use
but limited the users to eight secondary schools, was a mini I-
net at a cost of $643,691. Discussion occurred concerning
variations of the options, as well as to compare the cable
options with Northwestern Bell's recent proposal to the school
districts.
The SWING committee convened two more times to develop their
recommendations to the SWSCC based on their consideration of the
viability of an institutional network. Their evaluation was
based on a study of the applications of the technology, as well
as potential interest in the technology by revenue-generating
users, as well as nonrevenue-generating users.
SUMMARY OF SWING'S FINDINGS
The Committee recognizes the unique limitations of coaxial
cable I-net applications and the attendant marketing challenges.
The following findings have been developed as a result of our
study of the technology and economic feasibility of building and
mar.keting an I-net in the SW franchise area:
o The I-net applications discussed in the company's original
proposal and included in the 1981 franchise document are
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I-net Report
September 16, 1988
Page 3
largely obsolete. Some of the technologies were never
developed as originally conceived.
o Some telecommunications needs are better served by
alternative technologies which offer greater capacity,
increased transmission speed and eliminate qeoqraphical
limitations.
o A survey of targeted Eden prairie businesses and government
agencies indicated minimal interest in the I-net and an
unlikely near-term market among potential revenue-generating
users.
o There exists a strong interest among members of the
Educational Cable Coordinating Committee to cablecast
interactive classroom programming on a mini I-net connecting
SW schools. However, among school district superintendents,
there is no demonstrated commitment for capacity beyond that
which may be provided on the residential network.
The Committee has been unable to identify any revenue-
generating institutional users, either public or private, to
support the building of an I-net. If the I-net were built
today, it would be wholly-subsidized by the residential
subscriber who would not realize any benefit to the
residential network. The Committee, therefore, finds that
the I-net is not economically feasible in today's market and
in the foreseeable future.
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o The Committee identifies three costs: 1) a fully-built 166-
mile I-net at 3-to-4 million dollars; 2) a 41-mile mini I-
net at $643,691; and 3) enhancement of the residential
network for institutional uses by nonrevenue-generating
public users at $35,321.
o The company presently employs one full-time sales engineer,
80% time-dedicated, to market institutional uses to
companies in the Southwest and Minneapolis franchise area.
Oversight is provided by the local Vice President of
Engineering. In addition, the company employs a business
network manager at its U.S. corporate level to assist local
efforts in the development of I-net business.
RECOMMENDATIONS OF SWING
In consideration of its findings and charge, SWING made the
following recommendations to the Southwest Suburban Cable
Commission:
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I-net Report
September 16, 19B8
Page 4
1) The requirement to build an I-net in the SW franchise area
should be deferred for a minimum of five years or until such
time as a sizable base of institutional Users is identified
and secured to finance the capital expense without cable
subscriber subsidy.
2) Future study of the t,elecoIDmunications market and economic
feasibility of the I-net should be at the Commission's
discretion.
3)
An enhancement of the residential network should be
implemented in a 50% cost-split with the participating
school districts with a maximum cost contribution by the
cable company up to $17,660.50. By the addition of
equipment at Rogers' headend, the subscriber network's
current capacity for video conferencinq applications will
double. With the addition of equipment, not only can two
channels be transmitted per city, but once received at the
headend, they can be discreetly routed to one or more
cities. This doubles the capacity for the school's
interactive classroom use. This recommendation permits each
district to make an independent decision to participate i~
so desired. Any additional modulators, cameras, televisions
or other equipment that may be needed in the schools should
be purchased by the school districts. This offer is good
until September 1, 1993.
PRESENTATION TO SWSCC AND SWSCC~S RECOMMENDATIONS TO MEMBER
CITIES
SWING presented their report and recommendations to the
SWSCC operating Committee and Full Commission in the Fall of
1988p The Full Commission, at their meeting on September 7,
1988, accepted SWING~s first two recommendations and decided to
amend the third recommendation concerning funding due to the fact
that all institutional Users benefit from the enhancement made to
the subscriber network. It is not only a benefit to school
districts, but also to the individual cities, as the doubling of
capacity will permit the cablecasting of two liv~ programs
simultaneously from an individual city which has become of
concern to the Member cities. The SWSCC's recommendations to the
Member Cities are as follows:
1) The requirement to build an I-net in the SW franchise area
should be deferred for a minimum of five years or until such
time as a sizable base of institutional users is id~ntified
and secured to finance the capital expense without cable
subscriber subsidy.
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I~net Report
September 16, 1988
Page 5
2) Future study of the telecommunications market and economic
feasibility of the I-net should be at the Commission's
discretion.
3) The SWSCC recommends that the enhancement of the residential
networK be implemented in a 50% cost share between the SWSCC
and the cable company of the $35,321 amount. The
Commission, by contributing $17,660.50, is making sure the
enhancement is begun prior to transfer of the system and
completed shortly thereafter as the ordering of equipment
allows. In order to recoup some of the cost in the future
from the school districts, requests for channel time on the
government and public access channel will be negotiated at a
cost to the school districts.
The Commission recommends approval by Member Cities of its
three recommendations, along with an authorization for the SWSCC
to pay the $17,660.50 out of the relief settlement proceeds to be
received from Rogers, contemplating future action by the city
council on the settlement offer. If, for some reason, Member
Cities do not approve the settlement offer of Rogers at an
upcoming meeting, the enhancement will be paid in a proportionate
amount out of city franchise fees.
The SWSCC urges your acceptance of their recommendations,
with the Commission's cash contribution to the project in order
that the enhancement can proceed in a timely manner. Rogers
Cablesystems has committed to completing the project as soon as
all five Member Cities approve the Commission's recommendations.
SW2
9/16/88
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